Akiko Sugawa-Shimada
Yokohama National University, Urban Innovation, Faculty Member
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This book is published as open access. It's available at https://www.taylorfrancis.com/books/oa-edit/10.4324/9781003239970/war-entertainment-contents-tourism-japan-takayoshi-yamamura-philip-seaton
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岡本健、遠藤英樹編 第7章 「魔法少女」アニメからジェンダーを読み解く：「魔」と「少女」が交わるとき（須川亜紀子） 1 はじめに：コンテンツとしての「魔法少女」 2 日本のアニメーションにおける主人公 3 魔と魔女と少女 4 「 魔」と女性と少女 5 『 魔法使いサリー』と『ひみつのアッコちゃん』：プロトタイプの確立 6 『 魔女っ子メグちゃん』と『魔法の天使クリィミーマミ』へ：リブから「女の時代」 7 1990 年代『セーラームーン』の衝撃：恋も仕事も 8 2000... more
岡本健、遠藤英樹編
第7章 「魔法少女」アニメからジェンダーを読み解く：「魔」と「少女」が交わるとき（須川亜紀子）
1 はじめに：コンテンツとしての「魔法少女」
2 日本のアニメーションにおける主人公
3 魔と魔女と少女
4 「 魔」と女性と少女
5 『 魔法使いサリー』と『ひみつのアッコちゃん』：プロトタイプの確立
6 『 魔女っ子メグちゃん』と『魔法の天使クリィミーマミ』へ：リブから「女の時代」
7 1990 年代『セーラームーン』の衝撃：恋も仕事も
8 2000 年代以降の深夜アニメにおける「魔法少女」再考
9 まとめ
第7章 「魔法少女」アニメからジェンダーを読み解く：「魔」と「少女」が交わるとき（須川亜紀子）
1 はじめに：コンテンツとしての「魔法少女」
2 日本のアニメーションにおける主人公
3 魔と魔女と少女
4 「 魔」と女性と少女
5 『 魔法使いサリー』と『ひみつのアッコちゃん』：プロトタイプの確立
6 『 魔女っ子メグちゃん』と『魔法の天使クリィミーマミ』へ：リブから「女の時代」
7 1990 年代『セーラームーン』の衝撃：恋も仕事も
8 2000 年代以降の深夜アニメにおける「魔法少女」再考
9 まとめ
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Edited by Deborah Shamoon and Chris McMorran
Chapter 4 "Contested Classrooms: Constructing "Japaneseness" thorough Anime
Chapter 4 "Contested Classrooms: Constructing "Japaneseness" thorough Anime
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Chapter 14 "Contents Tourism and Gender"
Chapter 23 "Analysis of Contents"
Chapter 35 "Kiki's Delivery Service: Women's Contents Tourism Overseas"
Chapter 23 "Analysis of Contents"
Chapter 35 "Kiki's Delivery Service: Women's Contents Tourism Overseas"
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Chapter 10 "Laughter, Detachment, and Pleasure: A Function of Women's Essay Manga and its Potentiality"
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担当第３章「少女は世界を変えるー隣の＜魔法＞少女たち」 Ch3 Girls Change the World: Our Neighbor Magical Girls
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Our recently published monograph on Contents Tourism. Now available for order from Cambria Press or your local bookseller.
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Foreword. Sue Beeton Introduction. Takayoshi Yamamura: Contents Tourism Beyond Anime Tourism Chapter 1. Philip Seaton: The Contents Tourism of Jane Austen's American Fans Chapter 2. Maree Thyne & Gretchen Larsen: Conceptualising... more
Foreword. Sue Beeton Introduction. Takayoshi Yamamura: Contents Tourism Beyond Anime Tourism Chapter 1. Philip Seaton: The Contents Tourism of Jane Austen's American Fans Chapter 2. Maree Thyne & Gretchen Larsen: Conceptualising Contents Brandscapes: The Bronte Brand Chapter 3. Aleksandra Jaworowicz-Zimny: The Witcher Novels and Games-inspired Tourism in Poland Chapter 4. Takayoshi Yamamura: Traveling Heidi: International Contents Tourism Induced by Japanese Anime Chapter 5. Catherine Butler: The Cotswolds and Children's Literature in Japanese Fantasy: The Case of Castle Combe Chapter 6. Shinobu Myoki: Yokai Tourism in Japan and Taiwan Chapter 7. Kyungjae Jang: Contents Tourism and Religious Imagination Chapter 8. Akiko Sugawa-Shimada: The 2.5-Dimensional Theatre as a Communication Site: Non-site-specific Theatre Tourism Chapter 9. Ranny Rastati: Indonesian Cosplay Tourism Chapter 10. Sueun Kim: Outbound Tourism Motivated by Domestic Films: Contentsized Koreanness in Thai mo...
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This book is published as open access. It's available at https://www.taylorfrancis.com/books/oa-edit/10.4324/9781003239970/war-entertainment-contents-tourism-japan-takayoshi-yamamura-philip-seaton
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Research Interests: Japanese Studies and Art
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Research Interests: Sociology, Japanese Studies, Education, Japanese Literature, Japanese Language And Culture, and 13 morePopular Culture, Japanese Anime, Critical Pedagogy, Manga and Anime Studies, Japanese History, Modern and Contemporary Japan, Japanese Cinema, Japan, Japanese Popular Culture, Japanese Language, Manga, Anime, and Anime Studies
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This paper explores how representations of women in the Japanese female ‘Essay Manga’ of Rieko Saibara and Tenten Hosokawa serve as a significant site through which issues on current Japanese marital life and family can be traced, and how... more
This paper explores how representations of women in the Japanese female ‘Essay Manga’ of Rieko Saibara and Tenten Hosokawa serve as a significant site through which issues on current Japanese marital life and family can be traced, and how Japanese female readers understand them. In Everyday Mum, based on her rebellious life with her alcoholic and dying husband, however, Saibara
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Cosplay (costume play) is one of the most popular manga/anime/videogame-related fan activities worldwide. It often serves as a means of self-expression, self-assertion, constructing communities of “intimate strangers,” and/or enjoying... more
Cosplay (costume play) is one of the most popular manga/anime/videogame-related fan activities worldwide. It often serves as a means of self-expression, self-assertion, constructing communities of “intimate strangers,” and/or enjoying superficial femininity/masculinity for young fans. My research in 2011 and 2012 showed how Singaporean and Filipina female cross-dressing highlight imaginary gender swapping and how crossplay (cross-dressing cosplay) served to alleviate societal pressure toward women in the two countries. This chapter will examine how crossplay functions for female cosplayers in Singapore and the Philippines in terms of femininity and sexuality by analyzing empirical data of individual interviews with female cosplayers.
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These are the presentations (slides + scripts) of our panel at the Association for Asian Studies Conference held in Chicago on 27 March 2015. There is an introduction by Philip Seaton, and four papers: "Rediscovery and Invention of... more
These are the presentations (slides + scripts) of our panel at the Association for Asian Studies Conference held in Chicago on 27 March 2015. There is an introduction by Philip Seaton, and four papers: "Rediscovery and Invention of Traditional Culture Inspired by Anime Content" (Takayoshi Yamamura), "Seeking Imaginary Settings" (Akiko Sugawa-Shimada), "Tourism Induced by NHK's Morning Dramas and Taiga Dramas since the 1960s" (Kyungjae Jang), and "Using a Historical Figure to Create a Local Tourism Brand" (Philip Seaton)
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Since around 2008, a new type of eager consumption of Japanese traditional, cultural and ideological images and notions has been exhibited by young women in Japan. Called rekijo (history fan girls), they have attracted great public... more
Since around 2008, a new type of eager consumption of Japanese traditional, cultural and ideological images and notions has been exhibited by young women in Japan. Called rekijo (history fan girls), they have attracted great public attention. They enjoy visiting historical sites that appear in anime, novels and videogames based on historical fact, and actively participate in events led by local communities. The popularity of such ‘contents tourism’ or ‘pilgrimage’ has had a significant economic effect. Simultaneously, a ‘power spot’ boom has taken place, in which young women visit Shinto shrines, Buddhist temples and historical sites to gain spiritual power. Their ‘“pop” nationalistic’ faith towards the spirits of historical figures, Shinto kami and Buddha may be called ‘pop-spiritualism’ and contributes to building new notions of ‘Japanese-ness’. This article explores the significance of the heritage tourism of young women in socio-cultural and feminist contexts, and discusses how the recent rekijo phenomenon and women's ‘pop-spiritualism’ serves to reconceptualize their national identities and challenge Japanese gender norms. These processes are exemplified through discussion of women's heritage tourism induced by An-an and Non-no in the 1970s, historical dramas in the 1980s, the Mirage of Blaze series in the 1990s and Sengoku BASARA and Hakuōki in the 2000s.
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This paper analyzes how war memories are often romanticized and/or popularized through representations of shōjo (girls) in anime. In Arpeggio of Blue Steel: Ars Nova and Kantai Collection, submarines and battleships are personified as... more
This paper analyzes how war memories are often romanticized and/or popularized through representations of shōjo (girls) in anime. In Arpeggio of Blue Steel: Ars Nova and Kantai Collection, submarines and battleships are personified as girls in World War II scenarios. These contents have been disseminated across multiple media platforms, and fans of the contents visit war-related sites, Japan Maritime Self-Defense Force (MSDF) bases, museums, and events produced in cooperation with MSDF. War-related tourism and popular culture are often associated with death and tragedy, but such war-related contents tourism becomes light entertainment, while darker values and meanings are displaced and/or invalidated.
This paper examines how war-related contents tourism serves to rewrite war memories, to popularize Japanese militarization and hence displace its meanings and values. Fans treat war-related contents as fashionable by commodifying the Self-Defense Force (SDF) through the images of shōjo, and they relate the SDF to themselves through the popularization and familiarization achieved through anime.
KEYWORDS: war memories, anime, personified warships, representations of shōjo, contents tourism, militarism, commodification of SDF
This paper examines how war-related contents tourism serves to rewrite war memories, to popularize Japanese militarization and hence displace its meanings and values. Fans treat war-related contents as fashionable by commodifying the Self-Defense Force (SDF) through the images of shōjo, and they relate the SDF to themselves through the popularization and familiarization achieved through anime.
KEYWORDS: war memories, anime, personified warships, representations of shōjo, contents tourism, militarism, commodification of SDF
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Since around 2008, a new type of eager consumption of Japanese traditional, cultural and ideological images and notions has been exhibited by young women in Japan. Called rekijo (history fan girls), they have attracted great public... more
Since around 2008, a new type of eager consumption of Japanese traditional, cultural and ideological images and notions has been exhibited by young women in Japan. Called rekijo (history fan girls), they have attracted great public attention. They enjoy visiting historical sites that appear in anime, novels and videogames based on historical fact, and actively participate in events led by local communities. The popularity of such ‘contents tourism’ or ‘pilgrimage’ has had a significant economic effect. Simultaneously, a ‘power spot’ boom has taken place, in which young women visit Shinto shrines, Buddhist temples and historical sites to gain spiritual power. Their ‘“pop” nationalistic’ faith towards the spirits of historical figures, Shinto kami and Buddha may be called ‘pop-spiritualism’ and contributes to building new notions of ‘Japanese-ness’. This article explores the significance of the heritage tourism of young women in socio-cultural and feminist contexts, and discusses how the recent rekijo phenomenon and women's ‘pop-spiritualism’ serves to reconceptualize their national identities and challenge Japanese gender norms. These processes are exemplified through discussion of women's heritage tourism induced by An-an and Non-no in the 1970s, historical dramas in the 1980s, the Mirage of Blaze series in the 1990s and Sengoku BASARA and Hakuōki in the 2000s.
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Gender and Family Representations in Anime and Manga
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This paper explores how representations of women in the Japanese female ‘Essay Manga’ (a type of auto-biographical graphic novel) of Tenten Hosokawa and Rieko Saibara serve as a significant site through which issues on current Japanese... more
This paper explores how representations of women in the Japanese female ‘Essay Manga’ (a type of auto-biographical graphic novel) of Tenten Hosokawa and Rieko Saibara serve as a significant site through which issues on current Japanese women’s issues can be traced, and how Japanese female readers understand them. In My Partner Became Depressed, Hosokawa illustrates her life with her husband who quit his job due to depression. In Everyday Mum, based on her rebellious life with her alcoholic and dying husband, Saibara deftly crystallizes how Japanese housewives/mothers who are shackled with domesticity negotiate with gender norms. Both detailed daily lives of women with their families are vividly portrayed in simple drawing styles in a uniquely funny way. Important findings in this research include the broad appeal of female Essay Manga to non-manga readers, and female readers’ position-shifting between detachment from protagonists and identification with them to take pleasure in women’s unruliness.
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In the special issue of the 45th anniversary of Japanese Maho Shojo (magical girl) anime, this paper explores how Maho Shojo anime serves to articulate idealized femininity for Japanese girls and reinforce and destabilize hegemonic gender... more
In the special issue of the 45th anniversary of Japanese Maho Shojo (magical girl) anime, this paper explores how Maho Shojo anime serves to articulate idealized femininity for Japanese girls and reinforce and destabilize hegemonic gender norms by analyzing the origin of this genre, Sally the Witch (1966-68).
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This is a paper for The 3rd conference on 2.5-dimensional Culture on 30 January, 2017.