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Space is Part of the Product: Using AttrakDiff to Identify Spatial Impact on User Experience with Media Façades

Published: 06 June 2018 Publication History

Abstract

In HCI research, the user experience (UX) in response to interactive public installations, media façades and displays is frequently evaluated using the AttrakDiff questionnaire. The latent assumption is that its result is invariant to changes over time, environment and context. While previous research analyzed the impact of time as single variable, studies have not yet investigated environment or context. At the same time, researchers and practitioners appear to have the intuitive assumption that interaction with any media façade is best experienced from the middle at a distance which is 'convenient' to watch. We investigated the temporal, spatial and contextual impact on AttrakDiff's user rated pragmatic and hedonic qualities and attractiveness. Analysis revealed that interacting from different positions in close vicinity (<15m) parallel to the media façade did not significantly influence UX. Ratings were mostly invariant when conducting the study at two different lived environments; and short-timed repeated measures using AttrakDiff did not cause a decline in participants' ratings.

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    cover image ACM Conferences
    PerDis '18: Proceedings of the 7th ACM International Symposium on Pervasive Displays
    June 2018
    197 pages
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    Published: 06 June 2018

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    Author Tags

    1. Media Architecture
    2. Media Façade
    3. Spatial Interaction
    4. Urban HCI
    5. Urban IxD
    6. User Experience Design

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    PerDis '18 Paper Acceptance Rate 22 of 36 submissions, 61%;
    Overall Acceptance Rate 213 of 384 submissions, 55%

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    View all
    • (2024)Lived experience in human-building interaction (HBI): an initial frameworkFrontiers in Computer Science10.3389/fcomp.2023.12339045Online publication date: 4-Jan-2024
    • (2024)Significant Productivity Gains through Programming with Large Language ModelsProceedings of the ACM on Human-Computer Interaction10.1145/36611458:EICS(1-29)Online publication date: 17-Jun-2024
    • (2024)Media façades research agenda: a bibliometric analysis from 2003 to 2022Architectural Science Review10.1080/00038628.2024.230588667:5(371-386)Online publication date: 22-Jan-2024
    • (2023)Design of a smart garment for fencing: measuring attractiveness using the AttrakDiff Mini methodHuman-Intelligent Systems Integration10.1007/s42454-023-00047-z5:1-2(1-9)Online publication date: 23-Jun-2023
    • (2022)Enhancing Social Interaction among Nursing Homes Residents with Interactive Public Display SystemsInternational Journal of Human–Computer Interaction10.1080/10447318.2021.201623438:17(1701-1717)Online publication date: 4-Jan-2022
    • (2020)Ordinary User Experiences at WorkACM Transactions on Computer-Human Interaction10.1145/338608927:3(1-31)Online publication date: 13-Jun-2020

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