Amitab Bhattacharjee

Augmented intelligence is a paradigm that integrates machine capabilities with human cognition, amplifying cognitive abilities and optimizing decision-making processes. Integrating augmented intelligence into knowledge management can significantly improve experiential learning and training at lower costs while maintaining higher standards. Before the epidemic, AI-based transformation in knowledge acquisition, dissemination, and responsiveness began, which expanded rapidly during the global COVID-19 pandemic. Consequently, virtual knowledge management, online learning, hybrid training, and similar approaches have become familiar, while quality and real-time human participation have declined due to monotonous static features. Hence, this chapter discusses how to redesign knowledge management and green education systems with augmented intelligence/reality to enhance higher standards in virtual learning and training through advanced hybrid platforms such as holographic labs, 3D holographic training systems, bionic lenses, and electroencephalography for future generations.

Purpose The purpose of this study is to examine the impact of knowledge management dimensions (i.e. knowledge acquisition, knowledge dissemination and knowledge responsiveness) on green innovation. The study also seeks to determine whether these relationships are mediated by the environmental awareness in small and medium enterprises (SMEs) in the UAE. Design/methodology/approach Data were obtained from a sample of 194 SMEs (two informants from each firm that consist of 388 top managers) in Abu Dhabi, UAE. In this cross-sectional study, convenience random sampling was used. The positivism approach was adopted using a hypothetical statistical induction method. Validated measurement scales were used to measure the study constructs adopted from previous studies. Data were analysed using a quantitative approach with Smart partial least squares structural equation modelling (PLS-SEM) 3.0. Findings The results of the study indicated a positive and significant association between knowledge...

To increase the sustainable brand retention level of consumer, service quality plays a key role as the first consideration in the service or manufacturing industry. Our study reveals that consumer-friendly customer-care service is the only prime factor to grab higher brand retention at a competitive level. The study findings show that individuals having experience of customer-care service has a positive relationship with the study variable (brand retention interest) at a significant level. We also found significant correlation between using a product or service and the brand retention interest of consumer. Companies operating in either service industry or manufacturing industry focus on upper-grade customer-care service but actually deliver semi-grade services to customers especially those living in developing countries. Having such a practicable technique, the service delivery process remained the same, instead of continuous flexi development except for some developed countries like Japan and Malaysia. Therefore, the consumer gets excellent experience in developed countries and poor experience in underdeveloped or developing countries and retention interest of the same brand slides down and is identified as a strategic customer service gap by this study. Although we faced some unavoidable study limitations, the study findings and recommendations would be helpful especially for managers, decisions makers, and market planners to redraw implementable strategic plans for customer-care service management systems to achieve sustainable competitive advantages in the long run. Contribution/Originality: This is the first study that covers up the existing researcher gap between the retention-choice of consumers and the actual service facilities available for consumers. By conducting this study, we have concluded that a sustainable competitive advantage could be achieved by enhancing promised and acknowledgeable service to consumers because a balanced service delivery system would increase the retention level of consumers to stick with the same brand in the long-term.

Broadband internet service is highly emerged business line in the slow-cycle competitive market and most of companies are trying to get sustainable market share through grabbing foreign customers' loyalty & increasing customers' value. The statistical analysis shows significant relationship between broadband service quality and customer value as well as significant relationship between broadband service quality and customer loyalty. In this study, the SQ model (ten dimensions) is used to measure broadband service quality but each dimension does not have equal significant level and even few of them did not have significant relationship at all. This study also discloses that competence is implicitly changed customer loyalty and customer value. Clearly, service organization should have sufficient related knowledgeable and experienced employees to maintain and provide quality service so that customers can get desired value which may increase the level of satisfaction that causes increased customer loyalty. Customer loyalty & value can be changed by gender and using experiences. However, research factors such as time scarcity, small sample size are recognized as limitations of this study but the overall theme would help managers of service industry regarding industry expansion decision or strategic planning or integration policy making to push up sustainable growth in future.

The essence of this study deals with identifying the major demographic factors for the tendency to become an entrepreneur. Our survey data from 132 randomly selected respondents were used to investigating the factors for the tendency to become an entrepreneur. In this study, a quantitative method was used to improve research strength. This study identified some major factors which increase an individual's entrepreneurial tendency. The study found a significant relationship between educational degree specialization, nationality, gender, entrepreneur parent, child position, marital status, age towards the tendency to become an entrepreneur. Moreover, the study further didn't find any relationship between performance (CGPA), religion and abroad experience towards the tendency to become an entrepreneur than earlier findings. Moreover, the entrepreneur is the combination of risk and willingness to find success but it's not easy to be like that because of both effects of internal and external business environments and therefore this study is conducted to identify core factors, which may influence on the willingness of an individual for being an entrepreneur. It is truly noticed the business-oriented scope for female compared to male in the same region that supports the other major factor called nationality. However, this study is conducted over postgraduate students studying in Malaysia that may focus a limitation but its overall results will fairly demonstration tendency to become an entrepreneur based on the international business environment perspective. Contribution/Originality: This study is one of the very few studies which have investigated the relationship between demographic factors of students and their tendency to become an entrepreneur through empirical analysis and analyses whether students become influenced to become an entrepreneur through the core demographic factors.

Natural beauty is a redeeming feature that gives rise to fresh revenues. Cox"s Bazar is a place that strikes the majority and it frames Bangladesh more beautifully. Considering this aspect, this study explores the impact of tourism development in Cox"s Bazar. According to the findings of the study, seven different factors namely infrastructure development, criminal tendency, public services, economic development, business scope, investment opportunities and environmental awareness might significantly influence flourishing tourism development while other five factors namely community bonding, living standard, lifestyle, price of commodities and cultural development might not implicitly affect flourishing tourism development in Cox"s Bazar. During this study, researchers face some difficulties to summon up the primary data from the selected survey area. In addition, the findings of this study are unraveled based on local-regional perception regarding tourism development but the overall findings might help in drawing up any future tourism development plan in any country around the world. Finally, this study sums up a possibility that enhancing wide-level of environment safety would make Cox"s Bazar an incomparable wonder for each and every tourist around the globe.

We examine the relationships between entrepreneurs' values, beliefs and orientations with their firms' engagement in sustainability-oriented entrepreneurial actions, using a sample of 352 newly established businesses from two Asian countries (Bangladesh and Iran). Our results reveal a dual role of entrepreneurs' values, beliefs and orientations when taking sustainability-oriented actions. We confirm that individual differences in the set of values, beliefs and orientations can foster or hinder the sustainability-oriented actions across organizations. Our paper contributes to the growing literature of sustainable entrepreneurship, by providing answers for recent calls for better understanding which entrepreneurial ventures engage more in sustainability-oriented actions.

Since the February of the current calendar, the colorful world has become black and white caused by the SARS-CoV-2 outbreak. This deadly virus has infected more than millions people and claimed many lives around the world. Besides, people had to pass through home quarantine for a long period of time. During mid-March, the wave of COVID-19 was officially confirmed in Bangladesh. After the press release, the agro-commodity prices were spiked up just within two days in the country. The unreasonable increase in prices added extra edge for declining purchasing power of Bangladeshi individuals as well as rising financial overload. Therefore, the current study investigated the inner issues causing change in the agro-commodity prices in the country. The study results depict that the agro-commodity prices are suddenly or mostly changed because of the syndicating channel during any social event or crisis. We constructed two major factors of syndicating channels (translucent activity and shadow pricing) that found significant correlation with agro-commodity prices. The findings of the study were made based on open-ended opinions of the first study and close-ended opinions of the second study in Bangladesh, where n=393. Finally, the study outcomes would add value to the literature on syndicating channel effects and control in the developing country even though this research has geographical, time and budget limitations.