PR1 - Lesson 7 - Data Analysis Procedure
PR1 - Lesson 7 - Data Analysis Procedure
A. INTERVIEW. Interview is defined as a purposeful face to face relationship between two persons, one of whom called the
interviewer who asks questions to gather information and the other called the interviewee or respondent who supplies the
information asked for.
➢ TYPES OF INTERVIEWS
o Structured Interviews. Use a set of questions prepared by the researcher. During the course of the interview, the
researcher or interviewer codes the responses.
o Unstructured Interviews. Use open-ended questions which the interviewee or research participant answers freely.
o Semi-structured Interviews. Use both closed and open-ended questions.
B. PARTICIPANT OBSERVATION. The researcher immerses himself/herself in the natural setting of the research participant, this
can be a home, an office, an institution, etc.
C. FOCUS GROUP INTERVIEW. 6 to 8 persons participate in the interview. The advantage of this is that critical issues or sensitive
ones can be more freely discusses with a group.
D. OBSERVATIONAL EVALUATION. The researcher may or may not participate in activities of the group being observed. But
mostly, both the verbal and non-verbal behavior of a person or group of persons.
4. Coding
➢ Coding can be defined as the actual process of making sure
data is organized into chunks or segments and later making
meaning out of it.
➢ It involves assigning a word, phrase, number or symbol to
each coding category.
➢ Predefined codes refer to codes that are formulated by the
researcher based on his or her knowledge of the reviewed
literatures.
➢ Emergent codes refer to codes that become apparent as one reviews the data.
5. Entering and organizing the data. This can be done manually by using a piece of paper or through computers.
8. Interpreting the data. After identifying and analyzing, coding and organizing a presentation, and identifying the themes and
patterns, the next step is to interpret the results.
➢ Levels of Interpretation
o Level 1. Data collected are compared and contrasted and any unexpected results may be included. Comments on
certain shortcomings of the study may be made but they should not overly emphasize the flaws.
o Level 2. The internal validity of the results, as well as their consistency or reliability, is explained. The causes or
factors that may have influenced the results are described.
o Level 3. The external validity of the results, that is, their generality or applicability of external condition is explained.
o Level 4. The data are related to theoretical research or with reviewed literature.