This document discusses tools and methods for developing innovative solutions, including:
- Creativity depends on creative people, products, environments, and processes. Brainstorming, brainwriting and other group idea generation methods can help spark innovation.
- Mind maps are a visual tool to structure information and make connections to help analyze problems and generate new ideas. They can be used for brainstorming, problem-solving, note-taking, and more.
- Various factors contribute to creativity, including imagination, flexibility, personality, motivation, and environment. Overcoming barriers like fear of failure and an open organizational culture also support innovation.
This document discusses creativity in the workplace. It defines creativity as the ability to generate new ideas or associations between existing concepts. The creative process involves preparation, incubation, illumination, and verification. Creative thinking includes both divergent thinking, which involves generating many novel ideas, and convergent thinking, which involves evaluating ideas. Key aspects of creativity include the creative person, process, product, and environment. Fostering creativity requires an openness to new ideas and perspectives.
This document discusses tools and techniques for developing creative and innovative thinking skills. It defines creativity and innovation, and describes types of innovation including business model, process, product, and service innovation. It also discusses conceptual blocks to creativity such as constancy, compression, and complacency. The document outlines three components of creativity as expertise, motivation, and creative thinking skills. It provides tools for defining problems creatively, such as the Kipling method and problem statement, and tools for generating new ideas like attribute listing, brainstorming, and visioning. Finally, it discusses creating an organizational climate that supports creativity through factors like motivation, empowerment, and experimentation.
This document discusses creativity in business and provides techniques for improving creativity. It begins with a quote from Charles Darwin about adapting to change. It then defines creativity as the ability to see things differently. The document notes that creativity is important for business survival due to changes in technology and competition. It identifies common mental blocks to creativity like focusing on being right or practical. The creative problem solving process is outlined as stating the problem, gathering information, restating the problem, generating alternatives, evaluating options, and implementing a solution. Brainstorming, mind mapping and other techniques are suggested. The document closes by emphasizing the importance of taking risks to be creative.
This book on “Management Of Creativity” is a sincere effort by the HR students of the Rajadhani Business School, purely based on KTU Syllabus of T6 HR paper named Management of Creativity. The Book details about Creativity styles, Creativity in problem solving, Lateral thinking, Ideation, TRIZ, Six thinking hats, Decision and Evaluation.
Presentation covers Creativity , Innovation, Process of Innovation, Types of Creativity,Creative Intelligence , Divergent and Convergent Thinking, Model of Creative Process, Creative Problem Solving Techniques,Roots of Human Creativity and Forms of Creativity
Management of creativity; Stimulating individual creativity ... Lateral thinking , Checklists, Morphological analysis;; Stimulating group creativity ... Brainstorming, Slipwriting;; Edward De Bono's Six Thinking Hats...
This document discusses creativity and techniques for promoting creativity in teams. It begins by defining creativity as the ability to create novel and useful ideas, products, or solutions. It then discusses why studying creativity in teams is important, noting that innovation distinguishes leaders and that people can become more creative through training. The document outlines some common barriers to creativity in teams, such as unreasonable demands, fear of failure, rigid rules, and an unstimulating workplace. It concludes by describing five techniques used to promote communication and creativity in teams: brainstorming, nominal group technique, Delphi technique, electronic brainstorming, and the affinity technique.
Steve Jobs visited Xerox PARC in 1979 and was inspired by the graphical user interface (GUI) he saw, including the mouse. However, he wanted to create something appropriate for mass audiences rather than just reproduce what was seen. Creativity involves generating something new and valuable. Creative leadership combines leadership and creativity to inspire and implement imaginative solutions. Effective creative leaders engage diverse teams, encourage collaboration, provide intellectual challenges to motivate intrinsic motivation, and embrace failures as learning opportunities.
The document discusses five common barriers to innovation: inadequate funding, risk avoidance, organizational "silos", time commitments, and incorrect measures of success. It provides questions to consider for each barrier and potential strategies to overcome them, such as leveraging networks, prototyping ideas quickly, and developing new measures of success beyond financial metrics alone. Overcoming these barriers requires understanding stakeholders, managing risks, and freeing up time for innovative work.
Here are 3 potential business concepts generated using the process outlined in the activity:
1. A smart refrigerator that automatically reorders groceries when items are getting low, drawing from a database of the user's purchase history and preferences. Orders would be delivered on a scheduled day each week.
2. An in-car karaoke system that connects to a music streaming service, includes a high-quality microphone, and displays lyrics in sync with the song on the car's onboard display. Users could search songs, create playlists, and track their singing stats.
3. An augmented reality messaging app that allows users to capture messages using AR effects, costumes, locations, and interactive objects/scenes. Messages could be sent to friends
The document discusses a hothouse event held by NHS IQ and NHS Confederation to stimulate conversation around thought diversity and its potential to improve health care delivery and change processes. It provides an agenda and summaries of discussions from a roundtable with health leaders who shared experiences and beliefs around thought diversity. Participants identified actions like promoting grassroots movements, cross-sector working, and more inclusion of diverse voices to further thought diversity in the NHS.
The document provides recommendations for stimulating creativity in a creative workplace. It recommends an open plan layout with workstations overlooking a park, a quiet room for reflection, and a lounge area. It emphasizes encouraging unconventional thinking, recognizing creative talents, brainstorming ideas regularly, and maintaining a fun environment with music and flexibility. Distractions would be minimized and teamwork/collaboration encouraged over competition to facilitate creative work.
The document discusses creativity and the creative process. It defines creativity as developing an original idea that makes a socially recognized contribution. The creative process model involves four stages: preparation, incubation, insight, and verification. During preparation, a problem is deeply understood. Incubation involves reflective thought while putting the problem aside. A unique idea is suddenly realized in the insight stage. Verification is experimenting and further developing the idea. The document also lists characteristics of creative people and environments that support creativity.
The document discusses innovation and creativity. It states that innovation is key for entrepreneurs and involves converting opportunities into marketable ideas through a creative and systematic process. Creativity generates new ideas that improve efficiency and involves both process and people. The creative process involves phases like knowledge accumulation, incubation, idea generation, and evaluation. Developing creativity requires recognizing relationships, having a functional perspective, using both sides of the brain, and eliminating limiting mindsets. Innovation often stems from addressing incongruities or needs and following principles like keeping ideas simple, customer-focused, and continually testing and revising.
The document discusses creativity and leadership. It describes the Creative Problem Solving (CPS) model which includes stages of clarifying situations, transforming ideas, and implementing solutions. CPS involves thinking skills like strategic, ideational, and contextual thinking paired with affective skills. The document also examines the relationship between creativity and leadership, positioning creativity as a core leadership competence needed to address complex problems. It presents models for developing creative change leaders and the interaction between person, process, environment, and products in creative change.
Our latest white paper shares new global research based on 7000 employee surveys in the US, Brazil, UK, Germany, Australia, Singapore and China, UAE, Saudi Arabia, and Egypt. We look at questions like: Can anyone be creative? How do employers build creative cultures? Is playing at work the answer? What are the business rewards of inspiring creativity—and the risks of failing to?
We are proud to announce our twenty-seventh Innovation Excellence Weekly for Slideshare. Inside you'll find ten of the best innovation-related articles from the past week on Innovation Excellence - the world's most popular innovation web site and home to 5,000+ innovation-related articles.
This document discusses creativity and innovation. It defines creativity as the generation of new ideas or concepts, while defining innovation as the application of creative ideas. It then discusses different types of innovation including operational, management, product/service, and strategic innovation. The document also covers innovation strategies such as inventive, adaptive, economic, and innovative application strategies. Overall, the document provides an overview of creativity, innovation, and how innovation strategies can be applied.
The document discusses creativity and the business idea generation process. It defines creativity as generating new ideas and perspectives. It then outlines several methods businesses use to generate new ideas, including focus groups, brainstorming, and problem inventory analysis. The document also discusses the creative problem solving process, which involves defining the problem, generating ideas, selecting solutions, and planning implementation. It concludes by outlining the product planning and development process, from the initial idea through testing and commercialization.
Fundamentals of visual communication unit vRangarajanN6
Ideation is the creative process of generating, developing, and communicating new ideas. There are four basic processes of ideation: gathering customer insights; finding opportunity areas; brainstorming ideas; and prioritizing ideas. Creativity involves converting new ideas into reality through thinking and producing. There are two main approaches to creativity - programmed thinking which uses logical methods like morphological analysis, and lateral thinking which uses techniques like brainstorming, random input, and provocation to stimulate new ideas.
Beyond Brainstorming: Tools for Better Thinking & CreativityTrevor Fox
This presentation introduces tools for improving thinking and creativity in meetings and brainstorming sessions. It discusses common problems with meetings like a lack of focus and no clear next steps. The presentation promotes the use of The Six Thinking Hats and Lateral Thinking tools. The Six Hats framework structures discussions to consider issues from different perspectives in a logical sequence. Lateral Thinking tools like Random Entry are meant to generate more novel ideas beyond typical brainstorming. Examples show how these tools can be applied to evaluate business strategies and spark new ideas.
Entrepreneurs can generate ideas from a variety of sources including personal interests, work experience, observing other products and services, and scanning the external environment. Some techniques for generating ideas include environmental scanning by reading various publications, using creativity techniques like brainstorming and checklists, and gathering feedback through focus groups. Brainstorming in particular encourages the generation of many alternative ideas without criticism by having individuals build on each other's suggestions within a group setting.
The document discusses Edward De Bono's concept of Six Thinking Hats, which proposes dividing thinking into six types represented by colored hats. Each hat defines a certain type of thinking that can be done one at a time. The white hat represents objective facts, red represents emotions, black represents negatives, yellow optimism, green creativity, and blue control. The concept aims to simplify thinking by allowing thinkers to focus on one thing at a time and switch perspectives. While some may initially feel awkward using the hats, the convenience of the system becomes apparent with use.
Lateral thinking is an indirect and creative approach to problem solving that involves thinking outside the box. It is used to generate novel ideas and new perspectives. The "Six Thinking Hats" technique developed by Edward de Bono uses six different perspectives (information, creativity, emotion, logic, caution, objectivity) to evaluate decisions. Lateral thinking and Six Thinking Hats can help businesses identify new opportunities, launch innovative products and services, optimize processes, and implement changes. They stimulate creativity and ensure a variety of perspectives are considered when addressing challenges.
The document discusses creativity and innovation in business. It defines creativity as the ability to generate novel ideas, and notes that creativity can be learned and trained. It also defines innovation as the implementation of new ideas, whether through original ideas, modifications, or imitation. The document then provides an overview of various creativity techniques companies can use to systematically foster innovation, such as brainstorming, morphological analysis, synectics, and bionics. It emphasizes that the type of creativity technique used should match the type of problem being addressed.
i4 2020 Session: Mucking Around Innovation Culture & Toolsi4 2020
Ben Weinlick discusses patterns of innovation culture that can help organizations tackle complex challenges through disciplined innovation. He outlines six patterns: 1) supporting looking in unexpected places for new ideas, 2) valuing diverse perspectives, 3) bottom-up co-design, 4) playfulness, 5) environments fostering creative collisions, and 6) understanding user needs. Weinlick emphasizes the need for both innovative culture and tools, and provides examples of how these patterns have helped address issues like social services and disability inclusion. The presentation encourages participants to consider how to apply these patterns within their own work to enable meaningful innovation.
During the third stage of the Design Thinking process, designers are ready to start generating ideas. You’ve grown to understand your users and their needs in the Empathise stage, and you’ve analysed and synthesised your observations in the Define stage, and ended up with a human-centered problem statement. With this solid background, you and your team members can start to "think outside the box" to identify new solutions to the problem statement you’ve created, and you can start to look for alternative ways of viewing the problem.
Creative thinking, cv writing and interview skillsAhmed Ragab
Creative thinking involves generating novel ideas and alternatives outside typical ways of thinking. It can be hindered by searching for only one answer, being too logical early on, following rules blindly, focusing only on practicality, and fearing mistakes. The creative process includes preparation, investigation, transforming ideas, incubation, illumination, and implementation. Techniques to enhance creativity include analogical thinking, brainstorming, mind mapping, lateral thinking, and Edward de Bono's Six Thinking Hats approach.
This document provides a summary of a presentation by Drs. Kenny Cheah, Siaw Yan Li, and Donnie Adams from the University of Malaya on strategic thinking and problem solving. It discusses four essential thinking skills, uses a case study to illustrate strategic thinking, and outlines several problem solving and decision making models. The document also includes examples to analyze and contact information for the three doctors. The summary is presented in 3 sentences or less:
The document summarizes a presentation on strategic thinking skills, uses a case study example, and outlines problem solving models, providing contact information for the three presenting doctors from the University of Malaya. It also includes analysis examples and interactive elements.
This document discusses creativity and innovation. It defines creativity as bringing new ideas into reality, while innovation is implementing ideas. Creativity fuels innovation. Myths that creativity requires special talents and that criticism helps ideas are busted - creativity is a skill learned through practice, and ideas need nurturing not criticism. Three components of creativity are listed as expertise, motivation, and creative thinking skills. Tools for defining problems include the Kipling method of questions and challenging assumptions. Organizations can be creative through encouraging challenges, freedom, diverse groups, clear goals, and rewards for risk-taking ideas. The process of innovation involves generating many ideas, screening them, testing feasibility, and implementing. Creativity and innovation are important for progress, competit
This document discusses creativity, innovation, and leadership. It outlines the creative process in five steps: problem recognition, immersion, incubation, insight, and implementation. Characteristics of creative people include extensive knowledge, intellectual skills, curiosity, passion, and ability to tolerate ambiguity. Organizational methods to enhance creativity involve brainstorming, collecting ideas, and establishing spaces designed for creativity. Leaders can foster innovation by establishing a vision for creativity, allowing freedom and resources, designing effective work groups, and encouraging risk-taking and idea sharing.
Admissions in India 2014- MBA, B.Tech, Mca Admission Edhole.com
Edhole School provides best Information about Schools in India, Delhi, Noida, Gurgaon. Here you will get about the school, contact, career, etc. Edhole Provides best study material for school students.
Creativity refers to the ability to generate novel and valuable ideas. It involves thinking outside the box and combining existing knowledge in new ways. Creativity is important for organizations as it drives innovation, problem solving, and competitive advantage. Some ways to improve creativity include practicing mindfulness, engaging in hobbies, challenging assumptions, collaborating with others, and embracing constraints. For organizations, creativity fosters adaptation to change, effective communication, risk-taking, and long-term viability. It also enhances problem identification, employee engagement, and organizational culture.
Critical is the analysis of facts to form a judgement. The subject is complex and several definitions exist. It is the ability to think clearly and rationally, understanding the logical connection between ideas. Critical thinking helps to analyse what to do and what to believe.
Brainstorming is a technique for generating ideas creatively as a group. It involves deferring judgment on ideas, focusing on quantity over quality of ideas, welcoming unusual ideas, and building on others' ideas. The method was developed in the 1940s and popularized in the 1950s as a way to improve idea generation among employees. Key aspects of brainstorming include defining the problem, selecting participants, generating ideas freely without criticism, and later evaluating and building on ideas. It is commonly used in business for problem solving, opportunity finding, and quality improvement processes.
Similar to MKI: Tools for Developing Innovative Solutions (20)
Dokumen tersebut membahas strategi dan perencanaan pemasaran, dengan fokus pada pemasaran berbasis nilai pelanggan, perencanaan strategi korporat dan divisi, serta perencanaan strategi unit bisnis. Topik utama mencakup proses penghantaran nilai, rantai nilai, kompetensi inti, orientasi pemasaran holistik, dan model-model perencanaan portofolio seperti BCG.
Perilaku kelompok sangatlah mempengaruhi suatu organisasi, meskipun bentuk kelompoknya berada di luar organisasi tersebut. Banyak sekali manfaat kelompok bagi organisasi sehingga organisasi tersebut dapat berkembang secara signifikan. Tanpa adanya perilaku kelompok yang baik maka organisasi nya juga tidak dapat berkembang sehingga tujuan yang telah disepakati tidak akan tercapai. Oleh karena itu amatlah penting perilaku kelompok terhadap kehidupan organisasi karena kelompok mempunyai banyak manfaat bagi organisasi misalnya menjadi wadah bagi anggota organisasi untuk menyampaikan inovasi, kreatifitas dan saran dalam mengambil suatu keputusan sehingga dapat mencapai tujuan yang telah disepakati.
Dokumen tersebut berisi laporan keuangan PT Indo Oil Industries untuk tahun 2008-2010 yang meliputi laporan laba rugi dan neraca. Dokumen juga berisi lembar jawaban untuk menganalisis rasio-rasio keuangan perusahaan dan sistem DuPont.
Komunikasi Bisnis Lintas Budaya: Korea SelatanMuhammad Fajar
1. Korea Selatan menganut sistem pemerintahan negara kesatuan republik presidensial dengan agama dominan Konfusianisme dan Buddhisme. 2. Bahasa resmi Korea Selatan adalah bahasa Korea dengan aksara Hangul. 3. Pria Korea Selatan diwajibkan mengikuti program wajib militer selama 2 tahun untuk mempertahankan negara dari ancaman Korea Utara.
This document discusses attributes of the internet that are useful for business and opportunities in the digital age. It outlines different models of e-business, including full-service providers, virtual communities, value net integrators, and 9 specific models: virtual storefronts, marketplace concentrators, information brokers, transaction brokers, electronic clearinghouses, reverse auctions, digital product delivery, content providers, and online service providers. Government, business, and consumers are described as interacting through online channels like G2G, B2B, B2C, C2B and C2C.
Decision Support System (DSS) adalah sistem berbasis software yang dimaksudkan untuk membantu manajer dalam pengambilan keputusan dengan mengakses sejumlah besar informasi yang dihasilkan dari berbagai sistem informasi terkait yang terlibat dalam proses bisnis organisasi, seperti sistem automatis kantor dan sistem pemrosesan transaksi. DSS menggunakan ringkasan informasi, pengecualian, pola, dan tren menggunakan model analisis. DSS membantu dalam pembuatan keputusan namun tidak harus memberikan keputusan itu sendiri.
Dokumen tersebut membahas tentang manajemen operasional yang mencakup pengertian, tujuan pelajaran, contoh kegiatan, dan faktor-faktor yang mempengaruhi produktivitas seperti tenaga kerja, modal, dan manajemen."
Implementasi strategi berhasil tergantung pada struktur organisasi dan strategi harus dilembagakan dan dapat dilaksanakan. Struktur organisasi harus menyesuaikan dengan strategi sesuai tesis Chandler yang menyatakan struktur mengikuti strategi. Model Tujuh S menyatakan kesuksesan implementasi strategi tergantung pada interaksi tujuh elemen termasuk struktur, strategi, sistem, gaya, staf, keterampilan, dan sasaran tingkat tinggi.
Variable Costing: Penentuan Harga Pokok VariabelMuhammad Fajar
Dokumen menjelaskan perbedaan pendekatan full costing dan variable costing dalam penentuan harga pokok produk dan penyusunan laporan laba rugi. Full costing membebankan semua biaya ke produk sedangkan variable costing hanya membebankan biaya variabel. Variable costing lebih mudah untuk pengambilan keputusan operasional dan penetapan harga jual.
Dokumen tersebut membahas tentang tarif dan dasar pemotongan PPh Pasal 26 serta norma penghitungan khusus untuk beberapa subjek pajak tertentu seperti perusahaan pelayaran, penerbangan, dan jasa makloon internasional.
Peraturan ini memberikan pedoman teknis mengenai tata cara pemotongan, penyetoran, dan pelaporan PPh Pasal 21 dan/atau PPh Pasal 26 yang terkait dengan pekerjaan, jasa, dan kegiatan orang pribadi. Dokumen ini menjelaskan subjek, objek pajak, tarif pajak, dan kewajiban pemotong serta penerima penghasilan terkait PPh Pasal 21 dan PPh Pasal 26.
[Ringkasan]
1. Wanita memiliki peran strategis dalam dunia usaha di Indonesia dengan memiliki andil 42,8% dari perusahaan dan sepertiga UKM dimiliki perempuan.
2. Wanita wirausaha memiliki kekuatan seperti multitasking, manajemen yang handal, telaten, jaringan yang baik, namun dihadapkan pada tantangan seperti konstruksi sosial, akses pendidikan dan pinjaman yang rendah, serta beban ganda antara pekerjaan dan rumah tangga.
3
How to Show Sample Data in Tree and Kanban View in Odoo 17Celine George
In Odoo 17, sample data serves as a valuable resource for users seeking to familiarize themselves with the functionalities and capabilities of the software prior to integrating their own information. In this slide we are going to discuss about how to show sample data to a tree view and a kanban view.
The membership Module in the Odoo 17 ERPCeline George
Some business organizations give membership to their customers to ensure the long term relationship with those customers. If the customer is a member of the business then they get special offers and other benefits. The membership module in odoo 17 is helpful to manage everything related to the membership of multiple customers.
Beyond the Advance Presentation for By the Book 9John Rodzvilla
In June 2020, L.L. McKinney, a Black author of young adult novels, began the #publishingpaidme hashtag to create a discussion on how the publishing industry treats Black authors: “what they’re paid. What the marketing is. How the books are treated. How one Black book not reaching its parameters casts a shadow on all Black books and all Black authors, and that’s not the same for our white counterparts.” (Grady 2020) McKinney’s call resulted in an online discussion across 65,000 tweets between authors of all races and the creation of a Google spreadsheet that collected information on over 2,000 titles.
While the conversation was originally meant to discuss the ethical value of book publishing, it became an economic assessment by authors of how publishers treated authors of color and women authors without a full analysis of the data collected. This paper would present the data collected from relevant tweets and the Google database to show not only the range of advances among participating authors split out by their race, gender, sexual orientation and the genre of their work, but also the publishers’ treatment of their titles in terms of deal announcements and pre-pub attention in industry publications. The paper is based on a multi-year project of cleaning and evaluating the collected data to assess what it reveals about the habits and strategies of American publishers in acquiring and promoting titles from a diverse group of authors across the literary, non-fiction, children’s, mystery, romance, and SFF genres.
Join educators from the US and worldwide at this year’s conference, themed “Strategies for Proficiency & Acquisition,” to learn from top experts in world language teaching.
Is Email Marketing Really Effective In 2024?Rakesh Jalan
Slide 1
Is Email Marketing Really Effective in 2024?
Yes, Email Marketing is still a great method for direct marketing.
Slide 2
In this article we will cover:
- What is Email Marketing?
- Pros and cons of Email Marketing.
- Tools available for Email Marketing.
- Ways to make Email Marketing effective.
Slide 3
What Is Email Marketing?
Using email to contact customers is called Email Marketing. It's a quiet and effective communication method. Mastering it can significantly boost business. In digital marketing, two long-term assets are your website and your email list. Social media apps may change, but your website and email list remain constant.
Slide 4
Types of Email Marketing:
1. Welcome Emails
2. Information Emails
3. Transactional Emails
4. Newsletter Emails
5. Lead Nurturing Emails
6. Sponsorship Emails
7. Sales Letter Emails
8. Re-Engagement Emails
9. Brand Story Emails
10. Review Request Emails
Slide 5
Advantages Of Email Marketing
1. Cost-Effective: Cheaper than other methods.
2. Easy: Simple to learn and use.
3. Targeted Audience: Reach your exact audience.
4. Detailed Messages: Convey clear, detailed messages.
5. Non-Disturbing: Less intrusive than social media.
6. Non-Irritating: Customers are less likely to get annoyed.
7. Long Format: Use detailed text, photos, and videos.
8. Easy to Unsubscribe: Customers can easily opt out.
9. Easy Tracking: Track delivery, open rates, and clicks.
10. Professional: Seen as more professional; customers read carefully.
Slide 6
Disadvantages Of Email Marketing:
1. Irrelevant Emails: Costs can rise with irrelevant emails.
2. Poor Content: Boring emails can lead to disengagement.
3. Easy Unsubscribe: Customers can easily leave your list.
Slide 7
Email Marketing Tools
Choosing a good tool involves considering:
1. Deliverability: Email delivery rate.
2. Inbox Placement: Reaching inbox, not spam or promotions.
3. Ease of Use: Simplicity of use.
4. Cost: Affordability.
5. List Maintenance: Keeping the list clean.
6. Features: Regular features like Broadcast and Sequence.
7. Automation: Better with automation.
Slide 8
Top 5 Email Marketing Tools:
1. ConvertKit
2. Get Response
3. Mailchimp
4. Active Campaign
5. Aweber
Slide 9
Email Marketing Strategy
To get good results, consider:
1. Build your own list.
2. Never buy leads.
3. Respect your customers.
4. Always provide value.
5. Don’t email just to sell.
6. Write heartfelt emails.
7. Stick to a schedule.
8. Use photos and videos.
9. Segment your list.
10. Personalize emails.
11. Ensure mobile-friendliness.
12. Optimize timing.
13. Keep designs clean.
14. Remove cold leads.
Slide 10
Uses of Email Marketing:
1. Affiliate Marketing
2. Blogging
3. Customer Relationship Management (CRM)
4. Newsletter Circulation
5. Transaction Notifications
6. Information Dissemination
7. Gathering Feedback
8. Selling Courses
9. Selling Products/Services
Read Full Article:
https://digitalsamaaj.com/is-email-marketing-effective-in-2024/
Split Shifts From Gantt View in the Odoo 17Celine George
Odoo allows users to split long shifts into multiple segments directly from the Gantt view.Each segment retains details of the original shift, such as employee assignment, start time, end time, and specific tasks or descriptions.
Ardra Nakshatra (आर्द्रा): Understanding its Effects and RemediesAstro Pathshala
Ardra Nakshatra, the sixth Nakshatra in Vedic astrology, spans from 6°40' to 20° in the Gemini zodiac sign. Governed by Rahu, the north lunar node, Ardra translates to "the moist one" or "the star of sorrow." Symbolized by a teardrop, it represents the transformational power of storms, bringing both destruction and renewal.
About Astro Pathshala
Astro Pathshala is a renowned astrology institute offering comprehensive astrology courses and personalized astrological consultations for over 20 years. Founded by Gurudev Sunil Vashist ji, Astro Pathshala has been a beacon of knowledge and guidance in the field of Vedic astrology. With a team of experienced astrologers, the institute provides in-depth courses that cover various aspects of astrology, including Nakshatras, planetary influences, and remedies. Whether you are a beginner seeking to learn astrology or someone looking for expert astrological advice, Astro Pathshala is dedicated to helping you navigate life's challenges and unlock your full potential through the ancient wisdom of Vedic astrology.
For more information about their courses and consultations, visit Astro Pathshala.
Slide Presentation from a Doctoral Virtual Open House presented on June 30, 2024 by staff and faculty of Capitol Technology University
Covers degrees offered, program details, tuition, financial aid and the application process.
Integrated Marketing Communications (IMC)- Concept, Features, Elements, Role of advertising in IMC
Advertising: Concept, Features, Evolution of Advertising, Active Participants, Benefits of advertising to Business firms and consumers.
Classification of advertising: Geographic, Media, Target audience and Functions.
Principles of Roods Approach!!!!!!!.pptxibtesaam huma
Principles of Rood’s Approach
Treatment technique used in physiotherapy for neurological patients which aids them to recover and improve quality of life
Facilitatory techniques
Inhibitory techniques
How to Store Data on the Odoo 17 WebsiteCeline George
Here we are going to discuss how to store data in Odoo 17 Website.
It includes defining a model with few fields in it. Add demo data into the model using data directory. Also using a controller, pass the values into the template while rendering it and display the values in the website.
2. "Culture usually deals
with making certain ideas
famous. Education deals
with communicating
these famous ideas.
Both deal with perfecting
these ideas, by updating
them. The only way to
change ideas is conflict
…"
Edward de Bono
Foundations of Generating Ideas …
3. Foundations of Generating Ideas …
Creativity is a complex field of study that is why this concept does not
have a clear-cut definition. This is reflected in the great number of
definitions for creativity.
• Creativity is the process of generating new ideas,
• Innovation is a translation of the ideas into new products, services
or production methods.
Generating ideas depends on several
factors:
• Creative person (group)
• Creative product
• Creative environment
• Creative process
4. Foundations of Generating Ideas …
Creative Person:
• Adaptors: prefer to do things better; try to improve the present situation
without making radical changes,
• Innovators: prefer to do things differently; try to make radical changes;
Creative Product:
• Is something new, original but also true to reality; it is important to
create new ideas and it is as important to implement them in the
benefit of the organisations
Creative Environment:
• Must be democratic,
relaxed, friendly, to
encourage imagination
and unusual solutions
The creative
industries in
United
Kingdom
5. Foundations of Generating Ideas: Creative Process
1. Defining the problem (documentation regarding the present problems of
the organization);
2. Further preparation (focus on a problem, formulate the hypotheses
without censorship);
3. Incubation or gestation (trying to find the solution);
4. Illumination (the emergence of the solution, sometimes it can emerge in
the most unexpected situations);
5. Checking (it is done in order not to eliminate errors or gaps).
Sweat, blood,
tears
Start
I don’t really care
Panic
Dead line
6. Why and When is the Creation of Innovative Solutions … ?
• it proved to be very productive (for example when the organization
has difficulties in finding solutions to a certain problem, a
brainstorming session can offer the solution);
• it increases the competitive spirit, self-confidence and initiative
of the organisation’s members (for example, the organisation can
discover it is much more efficient to find solutions using its own
employees than asking for consultancy elsewhere);
• it improves the mood and the relations between the employees
of an organisation (for example, creating a relaxed open to
communication atmosphere, employers can discover potential
problems of the organisation – no matter the level of their occurrence
– before the situation gets out of control).
Why is the creation of innovative solutions in organisations
recommended?
7. Why and When is the Creation of Innovative Solutions … ?
When it is the creation of innovative solutions in organisations
recommended. The generation of new ideas and their implementation
are valued in an organisation in the following situations:
• When the rhythm imposed by the market is faster than that of
the organization: the new employees as well as the regular
people can be valuable sources of alternative ways of using the
technologies of the providers or of the competition, of new ideas;
• When present problems in the system overwhelm us or in order to
be at the normal parameters regarding the efficiency and
effectiveness of the organisation;
• When there are substantial demographic changes and
consequently industrial and marketing structure changes
appear.
8. How to Found Generating Ideas … ?
Adaptor:
• prefer to do things better;
• seek professions that encourage stability and order such as
accountability and production;
• formulate ideas without changing very much the initial data of the
problem.
Sumber: Kirton (1989)
Inovator:
• prefer to do things differently;
• are found in departments as marketing that demand interaction with
changing environments (who deal with incertitude);
• would rather produce ideas by introducing new elements in the
context of a problem and also by changing the relationship between
the elements of a problem.
9. How to Found Generating Ideas … ?
• efficiency in solving complex problems;
• unlimited communication and increased capacity in generating
ideas;
• the risks are easily tolerated because the chance to find a solution
is bigger;
• it is an inexhaustible source of stimulating the individual creative
potential.
Sumber: Kirton (1989)
One of the best ways to generate ideas was to make up teams using
known methods (for example, brainstorming, brain writing, 6-3-5
method, analogical reasoning etc.) to offer solutions that make the
best out of the human creative potential. Groups of different sizes
have more chances to solve a problem than individuals do.
10. How to Found Generating Ideas … ?
Intellectual Factors:
• imagination (the combination of known elements);
• intellectual fluidity (richness of ideas and images associations);
• flexibility (the easiness of a person to change the point of view
when approaching a problem);
• originality of solutions (unusual character);
• memory (new ideas appear (indirectly using our previous
knowledge);
• thinking (it continually guides and checks the process of creation),
• the observation spirit.
Sumber: Kirton (1989)
There are more factors that contribute to the creative process.
That’s mean is factors generating creativity
11. How to Found Generating Ideas … ?
Personality Factors:
• skills (the role of heredity and of the environment in forming them);
• perseverance, will;
• motivation (the passion of creation, desires, aspirations that make
an individual want to discover something);
• interest;
• creative attitude;
External Factors
• the influence of the external environment, especially of the social
one (the role of social demands in stimulating creation in an epoch,
the stage of sthe project: the society’s attitude towards creation can
stimulate or inhibit the creative process).
Sumber: Kirton (1989)
12. How to Found Generating Ideas … ?
Of Cultural Nature:
• conformism of ideas (old or new);
• too much stress put on reason;
• prejudges;
• cultural differences;
• non-integration of frustrations: run, aggressiveness, transfer,
resignation, compensation, frustration integration.
Sumber: Kirton (1989)
A mind functions only when there is an opening. A new idea is the
beginning and not the end of the creative process. A lot of barriers
have to be surpassed before an idea is seen as a solution. The
organisational climate plays an important role in producing or
blocking ideas.
Here are three types of creativity barriers presented briefly:
13. How to Found Generating Ideas … ?
Of Perceptive Nature:
• negative thinking: “I am not creative!”;
• difficulty to make the difference between facts and problems;
• premature presentation of pseudo-solutions to a problem;
• difficulty in perceiving unusual relations between ideas and objects
etc.
Sumber: Kirton (1989)
Individualist Attitudes:
• fear of making mistakes, lack of self confidence;
• weak capacity to relax;
• distrust in superiors, colleagues, collaborators;
• excessive dependency on someone else’s opinions etc.
14. • These techniques encourage a free flow of thoughts. It
is very important to think into different directions.
• The harvested ideas will be connected, to again
generate new ideas.
• Examples:
o Brainstorming;
o Brainwriting (6-3-5);
o Mind Mapping.
How to Found Generating Ideas … ?
15. • A process for the development of new ideas—one person develops a
large number of ideas or a group comes together to collect ideas for a
certain topic. It can be used in each business area and each thinkable
situation. Here are a few areas: management of various sorts (in a
company), marketing, and advertising.
• There are four basic rules for a brainstorming session:
o Critique is not allowed. Negative evaluations of ideas must be held
back until a later time.
o The thoughts are free. The wilder the thought the better. It is easier to
restrain somebody than to get him thinking.
o Quantity is wished for. The larger the number of ideas the more likely
solutions are found.
o Combinations and improvements are searched for. Their own ideas
participants should make proposals, how the ideas of others may be
improved or how two or more ideas can be combined into one.
How to Found Generating Ideas … ?
16. Brainstorming allows for the oral collection of ideas. The 6-3-5
method does basically the same, but the ideas are written down, it
is a sort of brainstorming on paper, it is “brainwriting”.
How to Found Generating Ideas … ?
As the name says: 6 participants find 2
ideas each in 3 minutes. Each has a sheet
of paper in front of him/her and notes down
three proposals for the topic. After 5
minutes the sheet is handed on to the left.
Only new ideas will be noted in the
next row. This is continued until
each group member has filled each
of the six sheets with ideas. In the
end the best ideas are selected.
17. A mind map is the visualisation of a structural plan in a form that
supports the human thought processes.
How to Found Generating Ideas … ?
In the centre of the mind
map is the main topic, from
which association chains in
the form of branches and
twigs spread out. Between e
single cells of these asso-
ciation chains connections
are possible.
A mind map is a graphical way to represent ideas and concepts. It
is a visual thinking tool that helps structuring information, helping
you to better analyze, comprehend, synthesize, recall and generate
new ideas. Just as in every great idea, its power lies in its simplicity.
18. What is the Purpose of a Mind Map …
A mind map can help you thinking in a more critical way and impro-
ve your problem-solving ability at the same time. A mind map is a
valuable tool for team collaboration in a business group. Here are
just a few illustration of the purposes of a mind map. The actual
possibilities of the uses of mind map is unlimited.
Brainstorming. A mind map is a powerful tool for brainstorming. It
help us focusing on the topic, coming up with new thoughts and
connecting these thoughts together. Whether for individuals or
teams, it provides us with creative thinking.
Problem SolvingIf you are confused by a problem, a mind maps
can help you see all the relative issues and how they relate to each
other. It can help you quickly get a general idea of how the whole si-
tuation and enable you to see all aspects of this situation then come
up with a solution.
20. What is the Purpose of a Mind Map …
Decision Making. While making a decision, you need to compare
all the factors related, a mind map can be a helpful tool on that. Lis-
ting various factors, pros and cons of each side can help you think
more effectively and lead to an informed decision.
Notes Taking. Students or business professionals can use mind
maps to write down the information of a lecture, presentation or bu-
siness meeting. When receiving information,mind maps can help
organize it in a logical way which make it easy to understand and
follow. A mind map is an effective way to take notes.
Presentations. Mind maps is a great helper during presentation.
Using mind map is a more interesting way to present an idea or con-
cept. On one hand, mind map can help organize the ideas coheren-
tly, on the other hand, the visual feature of mind map makes it easier
to capture the audiences attention.
21. What is the Purpose of a Mind Map …
Project Management. Mind map can help planning a project. Arran-
ge large categories of enormous information with mind map can gre-
atly improve productivity. In addition, when creating a mind map with
Edraw, you can easily convert it into a Gantt chart with a single click.
Accelerate Stu-
dying. Mind Map
will help you ace-
lerate your study
ability by improving
and enhan-cing
your retention with
the combination of
photography and
information.
22. Peter Drucker, Management Challenges for the 21st
century.
Management will increasingly have to
be based on the assumption that
neither technology nor end use is a
foundation for management policy.
They are limitations.
The foundations have to be customer
values and customer decisions on the
distribution of their disposable
income.