Research Interests:
... a relationship with a particular store that is, he/she will revisit and purchase repeatedly in ... They argue that commitment is a predictive construct of future intention and loyalty. By applying the results of prior research to... more
... a relationship with a particular store that is, he/she will revisit and purchase repeatedly in ... They argue that commitment is a predictive construct of future intention and loyalty. By applying the results of prior research to the online shopping context, the relationship between site ...
Research Interests:
Research Interests:
Research Interests: Marketing, Service Quality, Customer Satisfaction, Marketing Strategy, Internet Marketing, and 12 moreStructural Analysis, Business and Management, Structural Equation Modelling, Online Shopping, Confirmatory factor analysis, Focus Group, Design Methodology, Structure Analysis, Validity and Reliability, Longitudinal Study, Electronic Commerce, and Web Site Design
Government and industry organizations have declared information privacy and security to be major obstacles in the development of consumer-related e-commerce. Risk perceptions regarding Internet privacy and security have been identified as... more
Government and industry organizations have declared information privacy and security to be major obstacles in the development of consumer-related e-commerce. Risk perceptions regarding Internet privacy and security have been identified as issues for both new and experienced users of Internet technology. This paper explores risk perceptions among consumers of varying levels of Internet experience and how these perceptions relate to online shopping activity. Findings provide evidence of hypothesized relationships among consumers’ levels of Internet experience, the use of alternate remote purchasing methods (such as telephone and mail-order shopping), the perceived risks of online shopping, and online purchasing activity. Implications for online commerce and consumer welfare are discussed.