Mining The Social Web To Analyze The Impact of Social Media On Socialization
Mining The Social Web To Analyze The Impact of Social Media On Socialization
Mining The Social Web To Analyze The Impact of Social Media On Socialization
B. Hashtagify 26%
Hashtagify [10] is the Most Advanced Twitter Hashtags Posts with Hastags
Search Engine. It is a free tool that promotes the best use of Outperform (26%)
hashtags by finding and understanding them in a quick, 53% No Significant
intuitive, visual way. Difference (21%)
Hashtags are one of the best ways to find and reach the
Posts with Hastags
right audience for our message on social media. Hashtagify.me 21% Underperform (53%)
allows to search among 25,403,098 Twitter hashtags and
quickly find their popularity, relationships, languages,
influencers and other metrics.
In April 2011 hashtagify.me started collecting information Fig. 2. Pie Charts showing how effective are the Twitter posts with Hashtags.
about hashtags usage patterns on Twitter, examining
1,717,202,262 tweets (from the 1% sample that Twitter C. Methodology
distributes for free) since then. Based on this data the first We set up our experimentation environment using Virtual
visual hashtags explorer was created and published, which still Machine, Vagrant and IPython Notebook. Then based on
constitutes the base on which the advanced hashtag search
engine is built. frequency analysis of Twitter hashtags obtained from
experiment, we selected seven keywords related to
1) Hashtag popularity: Hashtagify provides numerical socialization:
popularity rating of the hashtag. This 0-100 rating is relative to
society
the most popular hashtag on Twitter. The most popular
hashtag will get 100, while a hashtag that is never used would culture
get 0 (but actually, it will just be "not found"). religion
In addition to absolute Popularity it also provides the family
weekly and monthly variation – that is, if and how much the politics
popularity of the hashtag increased or decreased week on history
week (W) and month on month (M).
art
Then we used hashtagify to analyze hashtags popularity C. Religion
rating corresponding to these keywords in Twitter. After that, The keyword religion has popularity rating 58.5.In the
we illustarted the weekly variation of each of those hashtag‟s following figure P represents popularity and C represents
popularity trends including the statistical analysis of selected correlation from #religion.
hashtags.
V. EXPERIMENTATION RESULTS Faith
Christian P:65.8
In the following subsections we present experimentation P:61.6 C:6.9% God
result for each of the keywords. C:3.6% P:70
C:8%
A. Society
The keyword society has popularity rating 51.4.In the Christianity Islam
following figure P represents popularity and C represents P:51.9 P:69.8
C:4.8% C:12.7%
correlation from #society.
Religion
P:58.5
Culture
Life P:60.8 Atheism Universal
P:75.1 News
C:3.5% P:86.4 P:60.1 P:49.6
C:2.9% C:12%
C:1.7% C:3.1%
Health News
P:74.3 Iraq P:86.4 Photo
Painting
C:5.3% P:69.6 C:25% P:75.2
60.6 Design
C:6.4% C:5.5% P:71.3 C:3.1%
C:4.6%
60
Culture
Diamond ebay
P:56.2 P:66.9 Family
C:1.7% C:1.4% 50 History
History Politics
P:64.5
12times
40 Religion
Honored
platinum P:52.6 Society
P:39.4 C:1.6%
C:2.2% 30
Education Culture
P:68.3 Travel P:60.8 20
P:75.1 C:2.4%
C:1.2% -8 -7 -6 -5 -4 -3 -2 -1 0
C:1.4%
Weeks ago