Goal Setting to Stay in a High Performance State

Sales & Marketing for non profits 4 prospects you don't want to neglect for your next fundraising campaign

A daylong workshop on brand strategy fundamentals for Masters-level Arts Administration students at Chicago's School of the Art Institute.

This document discusses how to build a traction narrative, optimize an AngelList profile, and network on AngelList. It emphasizes showing momentum and quantified evidence of market demand. The key is telling a story through traction that implies your progress in derisking the business model and moving from product to market fit. Examples are provided of traction stories that highlight acceleration and increasing engagement. Tips are given for profiling like focusing on highlights and evidence over potential, using growth metrics, and providing demos. The document ends noting fundraising is difficult.

This document discusses public relations (PR) and the relationship between PR professionals and journalists. It provides definitions of PR, outlines where media relations fits within PR, and examines the typical structures and salaries of PR agencies. It also explores some of the challenges of getting media coverage, including navigating client expectations and demands. The document advocates for PR professionals to take a tough but realistic approach when working with clients and media, focusing on creating interesting stories and building trusted relationships.

The document discusses tips for real estate investing, including setting goals, finding the right sellers, understanding elements of return, learning how to analyze deals, and joining local investor organizations. It emphasizes the importance of setting written goals, finding reputable sellers, and understanding that real estate investing is a business focused on return on investment rather than emotions. Networking with other investors through local organizations can also help novice investors learn.

How it works How Investors Think Traction Pitch Improvement Avoiding Douchiness Fundraising is a process

Digital Yuppies 4 - Outdoor Festival, 24.10.2015 Speech from Giulia Gazzelloni, Le Cicogne www.digitalyuppies.it FB group: bit.ly/dy-group

Have you fallen more in love with your product than your prospect? Learn why we as marketers have lost of our way and what we should do to find our calling. The 7 Stages of Preeminence will 10x your business by transforming confusion into clarity, and ideas into action. Dev Basu Founder and CEO, Powered by Search Dev Basu is the Founder and CEO of Powered by Search, a PROFIT HOT 50 recognized internet marketing agency specializing SEO, Local Search, and Paid Search driven marketing solutions for Fortune 1000 and Small and Medium sized businesses. Powered by Search is only one of two Canadian companies selected for the industry leading Local Search Ranking Factors study and is also a trusted provider at GetListed.org. Dev’s articles and opinions have been widely published and quoted by the Canadian press such as the Globe & Mail, Financial Post, National Post and CTV. He is also a contributor to industry media publications such as WebProNews, Small Business News, Search Engine Land, Search Engine Journal, SEO Book, and Media Post. With over 6 years of ground level and strategic internet marketing experience in agency and in-house companies, Dev’s worked with the who’s who of Canadian brand names including RE/MAX, Public Storage, Delta Hotels, and many other enterprise and mid-sized businesses. As an evangelist of Search Marketing, Dev is a regular guest lecturer in marketing courses at the University of Toronto, where he speaks on building a foundation in SEO as a technical and marketing art, followed by an introduction to SEO as a career stream. Basu’s value in speaking engagements lies in breaking down difficult concepts around online marketing and media, into short, succinct, and actionable advice.

As an individual, you are who you are, with your own uniqueness, talents, achievements, dreams and your own irreplaceable brilliance. The key point is ...

This document discusses fundraising and pitching strategies for startup founders. It provides tips on how investors think, improving pitches, avoiding arrogance, and treating fundraising as a process. Specific advice includes understanding what investors expect to see, using traction metrics to tell a story of momentum, techniques for showcasing traction effectively, and practicing pitches with feedback.

This document provides guidance on pitching startups to different audiences. It discusses the importance of understanding the audience and tailoring the pitch accordingly. It recommends different pitch lengths from 10 seconds to 15-20 minutes depending on the situation. Key elements to cover include describing the problem, solution, market size, competitive advantages, revenue model, team, and progress to date. Common mistakes to avoid are not clearly defining the problem or how the solution solves it. Practice is important to refine the pitch. PowerPoint can be useful for showing customer logos, positioning, hard numbers, and the team, but the pitch should be deliverable without slides.

This document discusses how to create and leverage case studies by interviewing customers about how a company's solutions benefited them. It provides tips for selecting case study candidates, conducting interviews, crafting narratives focused on benefits, and promoting approved case studies through sales and marketing channels. The goal is to give prospects confidence by showing how other similar customers succeeded through stories they can relate to.

The document discusses the importance of understanding customer needs and problems when developing products and business models. It emphasizes that customers want solutions to their problems, not just product features, and provides examples of effective value propositions that describe the benefits a product provides rather than just its features. It also discusses the importance of having a business model that can deliver the promised value proposition and notes key questions one should consider about costs, customers, and revenue streams when developing an effective business model.

This document provides advice on conducting a reality check of one's business or goals. It recommends: 1) Rigorously assessing yourself, your business results, assumptions, team, and the competitive landscape to uncover weaknesses or opportunities. 2) Clearly defining your goals and ensuring any opportunities are aligned with your values, purpose, and passions. 3) Vetting opportunities to identify those with the best market timing and congruence that provide a high return on your resources. 4) Thinking innovatively and collaboratively to develop dynamic, flexible business models that propel you towards your goals.

The document outlines steps for personal branding and laws of branding. It discusses establishing brand equity, defining your domain of expertise, creating a value proposition, writing a brand statement, and building a circle of influence as five easy steps of self-branding. It also lists eight laws of branding including specialization, leadership, personality, distinctiveness, visibility, utility, persistence, and goodwill. The document provides tips for personal branding dos and don'ts and emphasizes figuring out who you are and what you want to be known for.

This document provides guidance on pitching your startup plan to investors and raising funds. It discusses various funding options like debt, crowdfunding, grants, accelerators, and venture capital. It emphasizes the importance of launching early with a minimum viable product to validate hypotheses and gain traction. When pitching investors, the key elements are organizing your pitch, understanding what investors look for, crafting your story, and choosing the right backers aligned with your vision. The document provides tips on structuring the fundraising process, setting an investment target, knowing your brand, and building an effective pitch deck.

The document provides an overview of a marketing workshop titled "How to BE GREAT". It discusses the importance of branding, developing an entrepreneurial mindset, conducting market research, and using guerrilla marketing techniques. The workshop teaches principles like understanding customer psychology, creating confidence through anchoring techniques, developing SMART goals and backward planning, and leveraging different forms of online research and e-marketing strategies like websites and social media. The overall goal is to help creative businesses develop a clear marketing strategy to promote their work in an impactful yet patient way.

Learn to create and implement an effective customer centered business plan, increase sales and master successfully vetting and assembling a team who will exceed customers’ expectations. Learn tools for managing and successfully understanding different types of customers. Transition yourself from a salesperson making cold calls to a trusted professional. Past customers become advocates and raving fans. Learn repeatable building blocks for creating a referral-based business starting now. That only comes when you know what it takes to create a RAVING FAN. Raving Fans are everywhere including social media. Master Social Media as a Real Estate Professionals and understanding the do’s and don’ts. How to use the latest social media technologies, such as Facebook, Twitter and Instagram, create an online presence vital to reaching today's hyper-connected consumers. Master successfully engaging with customers and peers. Learn the meaning of viral, sticky and how to speak the social language. Don’t get lost in the black hole of social media. Know when to play and when to walk away. Demonstrate to consumers you use the most advanced real estate technology to provide exceptional service. Discover the importance of comprehensive seller systems. Improve the customer experience, increase business and find more balance. Learn rapport building skills and how to better understand the Seller’s needs. How to successfully set expectations, including establishing everyone’s role in the transaction. Learn the most important qualities Seller’s are looking for and the most common concerns when choosing a real estate professional today.

Prospecting Strategies ● Setting Prospecting Goals ● How To Achieve Positive Mindset ● Dealing With Objections

This document outlines 10 steps to acquiring your first real estate deal. It discusses starting with clear goals and understanding your current financial position. It emphasizes setting realistic goals and committing the proper resources to achieve those goals. The steps include deciding what type of property to purchase, understanding the financial analysis, making offers, conducting feasibility studies and inspections. Throughout, it stresses educating yourself on real estate investing principles and not getting discouraged if your first offer is not accepted. The overall message is to be prepared and patient in finding the right first real estate deal.

The document outlines a formula for real estate agent success in 2015 that involves focusing on relationship building and daily activities to increase visibility and interactions with clients and potential clients. It recommends agents perform 7 simple daily and weekly activities, like writing personal notes, focusing on contact lists divided into those ready to buy/sell and those who may buy/sell, and conducting real estate reviews and interviews. Implementing these low-effort high-impact activities consistently is presented as a path to higher income through more transactions.

Two successful entrepreneurs in the home remodeling business share their experiences on how to succeed in the home remodeling industry. Mark Richardson is regarded as a pioneer in developing standards of professionalism in the residential remodeling industry. He served as President and Co-Chairman of Case Design/Remodeling, one of the leading remodeling organizations. He now assists others as a national educator, speaker, author of books including the best-seller “How Fit is Your Business?” as well as “Fit to Grow.” He’s columnist and contributor at Professional Remodeler magazine and advisor to leaders across the industry. During his weekly podcast, “Remodeling Mastery” Mark offers up actionable tips and industry wisdom listeners can put into practice for their own business success. As Owner & President, Chad Hatfield’s belief in team building, product quality, customer value, and the importance of branding has been crucial to Hatfield Builders & Remodelers being one of the most influential remodeling businesses in the Greater Dallas Area. He lives and works by a pay-it-forward mentality in which he shares his experiences and learnings to to help mentor other remodelers. His company has won countless awards for their excellent work (Awards include: best of Houzz in design & service in 2015, remodeling big50, and many more), including recently being chosen for the Model Remodel project. Chad himself is also a CotY award winner, and he has the real hands on experience it takes to know this business inside out: certified Remodeler (CR)*, Certified Kitchen & Bath Remodeler (CKBR)*, (NARI). Do you want to talk to somebody who can help you set up your digital marketing goals? Email us at info@surefiresocial.com

Selling has changed with social media...forever. If you don't recognise this, then your business will suffer and you will lose to those who embrace this new selling technique.

Insurance agents can do WAY better if they understand the relationship between their impact and their revenue. Learn how to transform your business to make a LOT more money.