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Mosa  Zaidi
  • Sydney Australia

Mosa Zaidi

This report is a Marketing Plan of a B2B company which in this case is Pirelli and Formula 1. In this report, we will discuss how Pirelli is the sole distributor of Formula 1.We will do the market analysis of Pirelli and discuss their... more
This report is a Marketing Plan of a B2B company which in this case is Pirelli and Formula 1. In this report, we will discuss how Pirelli is the sole distributor of Formula 1.We will do the market analysis of Pirelli and discuss their market segmentation. We will discuss how and which type of markets Pirelli target and what is their Market position currently. We will discuss market share of Pirelli and what will be their sales forecast in future. This report will also identify the future objectives of Pirelli and also discuss their possible strategies to achieve those objectives. At the end, we will evaluate Pirelli’s market strategies, their implementations of those market strategies and in the end, we will give some possible recommendations for their marketing strategies.
Research Interests:
The Purpose of this business proposal is to convince the Australian government to lower the carbon footprints from their Power stations running of Coal. The idea of this business proposal is to install a 1400MW Power plant based on... more
The Purpose of this business proposal is to convince the Australian government to lower the carbon footprints from their Power stations running of Coal. The idea of this business proposal is to install a 1400MW Power plant based on Underground Coal Gasification (UCG) process at Munmorah Power station site which was completely decommissioned in 2014 due to high carbon emission. After the installation of UCG plant on Munmorah plant, Australian Government can decommission the Mount Piper Power plant which is polluting the environment with 19,874,000 tons of CO2 every year while generating the same amount of Power i.e. 1400 MW .
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The purpose of this report is to evaluate innovative strategic intent of Nestlé Company. The management process and strategies will be analyzed to find out the strength, weaknesses, marketplace opportunities and external threats faced by... more
The purpose of this report is to evaluate innovative strategic intent of Nestlé Company. The management process and strategies will be analyzed to find out the strength, weaknesses, marketplace opportunities and external threats faced by the company and how to overcome threats by using resources, core competencies, and capabilities in the industry's internal environment.
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Engaging and motivating employees is at the centre of Strategic Human Resource Management (SHRM) practices. It is therefore important to identify the organisational practices that can be used to foster the cognitive, emotional and... more
Engaging and motivating employees is at the centre of Strategic Human Resource Management (SHRM) practices. It is therefore important to identify the organisational practices that can be used to foster the cognitive, emotional and behavioral qualities that will positively impact on employees and enhance their motivation.
Research Interests:
The purpose of this report is to identify, review, analyse and critique International business practice of Samsung Electronics after Galaxy Note 7 started to catch fire. Furthermore, this report will discuss the market share of the key... more
The purpose of this report is to identify, review, analyse and critique International business practice of Samsung Electronics after Galaxy Note 7 started to catch fire. Furthermore, this report will discuss the market share of the key players in Smartphone industry. Moreover, this report will also analyse the business strategy of Samsung electronics when Samsung Galaxy Note 7s started to catch fire and they had to advertise for global recall for the product. This report will further discuss the business strategy implemented by Samsung Electronics to overcome the loss to their brand image before the launching of new product in the market. Lastly, this report will draw a comprehensive conclusion with recommendations and critique.
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The Purpose of this report is to analyse Engro Corp, according to the three strategic dimensions which are generic business strategy, its organisational culture and its formal organisational structure. In this report, we will analyse the... more
The Purpose of this report is to analyse Engro Corp, according to the three strategic dimensions which are generic business strategy, its organisational culture and its formal organisational structure. In this report, we will analyse the Engro Corp generic strategy with Porters generic business strategy we will define the organisational culture of Engro Corp and we will discuss which formal organisational structure Engro Corp follows. Finally, we will link all the strategic dimensions with the help of Henry Mintzberg's basic school design model and define the factors which maintain Engro Corp Consistency in the business world.
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The purpose of this report is to write a literature review on entrepreneurial creativity and innovation and its impacts in making an organisation successful and sustainable. This literature review will discuss entrepreneurship,... more
The purpose of this report is to write a literature review on entrepreneurial creativity and innovation and its impacts in making an organisation successful and sustainable. This literature review will discuss entrepreneurship, creativity, and innovation. Moreover, this report will differentiate between creativity and innovation and link them to entrepreneurship and describe its effects on the organisation. Furthermore, this review will point out the challenges related to entrepreneurial creativity and innovation. Additionally, this literature review will discuss the positive impacts of entrepreneurial creativity and innovation on organisational success. Likewise, this report will discuss the efficacy of entrepreneurship and venture creation and the challenges it faces. Finally, this report will discuss the strategy development in entrepreneurship for a sustainable organisation.
Research Interests:
The purpose of this report is to map the innovation activities of Samsung Electronics on the 4P framework of innovation. This report will also discuss the research and development at Samsung electronics as well as Samsung’s global... more
The purpose of this report is to map the innovation activities of Samsung Electronics on the 4P framework of innovation. This report will also discuss the research and development at Samsung electronics as well as Samsung’s global citizen. Moreover, we will discuss the strengths and weaknesses of Samsung electronics in regards to their current innovation activities. This report will also identify the targets for Samsung Electronics and discuss their strategies to achieve those targets.
Research Interests:
The purpose of this report is to analyze the National cultural difference between Japan and Germany and find the similarities and differences in the managerial processes and organizational culture, which can be faced by an international... more
The purpose of this report is to analyze the National cultural difference between Japan and Germany and find the similarities and differences in the managerial processes and organizational culture, which can be faced by an international manager working in any or both of the country. Some of the factors that can influence a managerial system or the organizational culture will be discussed. At the end of the report, there will be a short comparison of Toyota Motors and Audi to formulate the fact that different cultures have different ways of working.
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Research Interests:
The Purpose of this report is to conduct a market analysis of Apple Inc. and discuss its commitments and brand strength. This report will also discuss Apple Inc. business strategy, its privacy policies, goals and market share. Furthermore... more
The Purpose of this report is to conduct a market analysis of Apple Inc. and discuss its commitments and brand strength. This report will also discuss Apple Inc. business strategy, its privacy policies, goals and market share. Furthermore this report will analyse the smartphone industry globally and identify the market size of the smartphone industry. This report will also identify the key factors that can add value to the smartphone industry in terms of B2B environment. This report will identify key players in smartphone market globally and provide the segmentation of business consumers in smartphone market. This report will identify the smartphone market segmentation approaches and finally this report will discuss the future growth of smartphone market.
Research Interests:
In this study, a detailed analysis of Porter five forces of oil and gas industry has been conducted. Porter five force analysis of oil and gas industry revealed many key aspects for a new entrant to make its competitive strategy and for... more
In this study, a detailed analysis of Porter five forces of oil and gas industry has been conducted. Porter five force analysis of oil and gas industry revealed many key aspects for a new entrant to make its competitive strategy and for the other firms which are already operating in the industry. The basic purpose of this study was to understand the relation between the external forces, external environment, profitability and the competitive strategy of the industry. The study also presented a detailed analysis of the current situation of the industry and the factors which are causing its profitability and those which are likely to change its profitability in near future.
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Research Interests:
Research Interests:
Research Interests:
Pakistan is facing energy crisis in the country and Thar coal field has a potential to solve the problem of energy demands in this difficult situation. Thar coal field is Pakistan's Black Gold and can play a key role in development of... more
Pakistan is facing energy crisis in the country and Thar coal field has a potential to solve the
problem of energy demands in this difficult situation. Thar coal field is Pakistan's Black Gold and can play a key role in development of Pakistan by using it effectively. The major problem of Thar coal field is of mining. It is not feasible because of depth and water aquifer above and
below coal seam. Underground coal gasification can overcome mining issues of resources and
maximum coal is accessible by this technology.


This plant design project represents design of producing syngas by Underground Coal
Gasification using 24 ton per day Thar coal. Underground coal gasification (UCG) converts coal
in situ (underground) into a gaseous product, commonly known as synthesis gas or syngas,
through the same chemical reactions that occur in conventional above-ground gasification plants.
UCG is used for coal resources which are un-mineable, very deep or are thin coal seams.


To produce syngas oxygen is injected into the coal seam through injection well and the reaction
takes place in the coal seam and syngas is produced at 1200 K and at high pressure and collected through production well. The syngas produced by this process contain impurities in the form of

H2S, N2, CO2 and solid particles. Syngas is passed through different separation processes such
as cyclone separator, scrubber, and absorber for purification for further useful purpose.


The process was selected due to its flexibility, versatility, ease of operation and simplicity of
construction, low maintenance cost, safety and environmental posture etc. In the project, material balance is based on elemental balance.
Research Interests:
Research Interests: