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Manjola Banja

  • Studied Chemical Engineering and obtained PhD in Atmospheric Physics at Faculty of Natural Sciences, Tirana Universit... moreedit
The amount of energy necessary to cultivate, process, pack and bring the food to European citizens’ tables accounts for 17 % of the EU's gross energy consumption, equivalent to about 26 % of the EU's final energy consumption in... more
The amount of energy necessary to cultivate, process, pack and bring the food to European citizens’ tables accounts for 17 % of the EU's gross energy consumption, equivalent to about 26 % of the EU's final energy consumption in 2013. Challenges and solutions for decreasing energy consumption and increasing the use of renewable energy in the European food sector are presented and discussed.
The term "Business strategy" generally represents the main direction to where a certain product, company or industry is positioned while the term "marketing tactics" is related to defining the ways to reach strategic... more
The term "Business strategy" generally represents the main direction to where a certain product, company or industry is positioned while the term "marketing tactics" is related to defining the ways to reach strategic aims through the approach to the market. Although it is logical and expected for marketing tactics to follow business strategy, for the reason that these two sets of decisions are made on different levels, in many cases they are not in line with each other. The aim of this research is to identify where has PV industry on European Electricity Markets positioned itself in business strategy and marketing tactics by the usage of the Stratics model developed by Medarac which combines strategic tools like Product Life Cycle, Boston Consulting Group Matrix, Ansoff Matrix and GE/ McKinsey matrix with Extended Marketing Mix as a tactical tool in order to suggest moves which improve the level of coordination of strategy and tactics to reach the aims.
The possibility to coordinate marketing tactics with business strategic decisions is demonstrated by the Stratics Model developed by Medarac (2014). The model was initially developed to improve this relation on company level. Nevertheless... more
The possibility to coordinate marketing tactics with business strategic decisions is demonstrated by the Stratics Model developed by Medarac (2014). The model was initially developed to improve this relation on company level. Nevertheless since there are similarities between competitiveness of a certain company on its market and competitiveness of a certain industry on the market where the industry is present, it has been noticed that the main difference comes from the definition of boundary conditions which define the market itself. Similar approach has already been seen by Porter (1980) who used the BCG matrix, which is a tool usually used for range of products within one company, on industrial level. The Statics model has been used by European Commission's Joint Research Centre in order to examine the position of the industry of Photovoltaics (PV) on European Electricity Markets. Methods used in this research were content analysis, as a part of the input data was used from se...
SYNOPSIS This paper aims to evaluate the ozone transport over Albania during the period 26-29 of July 2006. Daily maximum ozone concentrations for Tirana and Fieri stations are taken in consideration and the relationship with... more
SYNOPSIS This paper aims to evaluate the ozone transport over Albania during the period 26-29 of July 2006. Daily maximum ozone concentrations for Tirana and Fieri stations are taken in consideration and the relationship with meteorological parameters is evaluated. To better understand the air masses circulation 120h backward trajectories using HYSPLIT 4 model and the 6-hourly data from the NCEP reanalyses are used for the entire period. The analysis reveals a strong positive relationship between hourly values of ozone concentration and meteorological elements as solar radiation, temperature and a negative relationship with relative humidity for both sites. This result is confirmed by the air circulation analysis which reveals that during the period of interest ozone is produced locally and not transported from south and northwest Europe.
This report presents a snapshot of the use of renewable energy in the European Union, the status in 2010, the progress and the deviations from the targets set in the National Renewable Energy Action Plans. The report describe the... more
This report presents a snapshot of the use of renewable energy in the European Union, the status in 2010, the progress and the deviations from the targets set in the National Renewable Energy Action Plans. The report describe the developments in the overall contribution of renewable energy in each Member State since 2005 according to their first Progress Reports, the progress made in the use of each renewable energy source and their share in heating and cooling, electricity and in transport sector.
The usage of renewable energy sources in European Union is regulated by Directive 2009/28/EC . In the electricity sector, the total installed capacity of electricity power plants possible to be fed with raw material of renewable origin... more
The usage of renewable energy sources in European Union is regulated by Directive 2009/28/EC . In the electricity sector, the total installed capacity of electricity power plants possible to be fed with raw material of renewable origin (including municipal solid waste) reached 31.3 GW in 2011 and is still increasing. PV technology has become competitive on the market in most of European countries including Croatia while some countries like Spain are making a lot of efforts in concentrated solar thermal electricity. Reaching an installed capacity of 106 GW in 2012, wind energy has grown by a noticeable 12.7% in just that same year, even remaining below the average global growth of 18.8%. In the heat sector, solid biomass accounts for round 75% of all heat produced from bioenergy while in the transport sector 4.4% of energy consumed in EU-27 in 2010 came from biofuels. The combined development of RES has brought the total RES share in EU-27 in gross final energy consumption from 8.1% ...
The report aims to present a comprehensive analysis of current and expected deployment up to 2020 of bioenergy in 16 countries of Danube region: nine European Member States ( Austria, Bulgaria, Croatia, Czech Republic, Germany, Hungary,... more
The report aims to present a comprehensive analysis of current and expected deployment up to 2020 of bioenergy in 16 countries of Danube region: nine European Member States ( Austria, Bulgaria, Croatia, Czech Republic, Germany, Hungary, Slovakia and Slovenia) and seven non-European countries ( Ukraine, Republic of Moldova, Serbia, Bosnia and Herzegovina, Albania, Montenegro and The former Yugoslav Republic of Macedonia) based on available national renewable energy action plans and the most recent bi-annual progress reports presenting in details the progress actually achieved in deploying their renewable sources.
The European Council endorsed at its Meeting in Brussels on 8/9 March 2007 a binding target of a 20% share of renewable energies in the overall EU energy consumption by 2020 and a 10% binding minimum target to be achieved by all Member... more
The European Council endorsed at its Meeting in Brussels on 8/9 March 2007 a binding target of a 20% share of renewable energies in the overall EU energy consumption by 2020 and a 10% binding minimum target to be achieved by all Member States for the share of biofuels in overall EU transport petrol and diesel consumption. The 2009 Directive on the "Promotion of the use of energy from renewable sources" not only set the mandatory targets for the European Union's Member States, but also drafted a trajectory how to reach the targets for each of them. A total of about 45 GW of new power capacity was constructed in the EU last year1 and 12.5 GW were decommissioned, resulting in 32.5 GW of new net capacity. Solar photovoltaic systems accounted for 16.8 GW, or 37% of the newly installed capacity. Wind moved to the second place with 11.9 GW (26%), followed by10.5 GW (23%) gas fired power stations; 3 GW (7%) MW coal-fired power stations; 1.3 GW (3%) biomass; 833 MW (1.8%) STE a...
Penetration and deployment of renewable energies in Europe is analyzed on the basis of the latest available data and statistics.
The energy sector accounts for the lion’s share (55 %) of greenhouse gas emissions in the European Union (EU). While EU emissions had fallen by 22.1 % in 2015 compared with 1990, and continue to fall, the bloc’s economy grew by 27 % over... more
The energy sector accounts for the lion’s share (55 %) of greenhouse gas emissions in the European Union (EU). While EU emissions had fallen by 22.1 % in 2015 compared with 1990, and continue to fall, the bloc’s economy grew by 27 % over that period. Since the Renewable Energy Directive (RED) entered into force, use of renewables has continued to grow in the 3 EU sectors that consume most energy (electricity, heating/ cooling and transport). This has done much to cut emissions. While the renewable share in gross final energy consumption rose from 12.4 % in 2009 to almost 17 % in 2015, the EU GHG emissions savings through renewables rose year-on-year by an annual average of 9 %. Fossil fuels are increasingly being displaced by renewables. The displacement between 1990 and 2015 amounted to 139 Mtoe equal to 11.5 % of the gross inland consumption of fossil fuels. The electricity sector accounted for almost 40 % of this displacement, with rapidly growing new technologies such as wind and photovoltaics accounting for almost 18 % of total fossil fuel displacement. Without renewable energy sources, total emissions in the EU would have been 8.7 % higher in 2009, 13.8 % higher in 2014 and 14.4 % higher in 2015.
This report represents an integrated analysis and provides:
(i) a concise overview of carbon dioxide (CO2 ) and aggregated emissions (in both the ETS and the ESD sectors), including recent trends in the EU as a whole, and in individual EU countries;
(ii) an assessment of the role played by renewables in mitigating climate change in the EU and individual  countries between 2009 and 2014; and
(iii) a proxy estimate of emissions savings through the use of renewables in 2015.
Research Interests: