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  • Ethiopia

Gemechu Abdissa

Entrepreneurial marketing is a non-conventional marketing technique that provides business owners a method to successfully operate their business with limited resources. The main objective of this study is to therefore investigate whether... more
Entrepreneurial marketing is a non-conventional marketing technique that provides business owners a method to successfully operate their business with limited resources. The main objective of this study is to therefore investigate whether entrepreneurial marketing can affect the performance of small and medium-sized enterprises operating in Ethiopia, specifically in the city of Jimma. A purposive sampling technique was employed to gather data from 100 business owners that have been on market for more than 7 years. The data were analysed using Minitab and SPSS statistical software packages. The study showed that some elements of entrepreneurial marketing indeed affect the performance of small and medium-sized enterprises. Innovation orientation and customer intensity have a positive relationship with the performance of small and medium-sized enterprises and are statistically significant, while risk-taking orientation has a negative relationship and is statistically significant. It is...
It is of great interest to improve an organization’s service quality by investigating the antecedents of customers’ satisfaction in a dynamic, global business environment, service industries try to compete by providing high-quality... more
It is of great interest to improve an organization’s service quality by investigating the antecedents of customers’ satisfaction in a dynamic, global business environment, service industries try to compete by providing high-quality customer service via empowering their workforce. Currently both practitioners and academia have shown a growing interest in the concept of employee empowerment. Empowerment has become particularly important for services, aiming to control or enhance service quality and customer satisfaction at the point of service production. Furthermore, empowerment increases job satisfaction and reduces role stress. The main purpose of this study is to investigate the impact of psychological empowerment on employees’ job satisfaction. The research design is a descriptive research. Both primary and secondary data were used in this research. A survey questionnaire with five point Likert scale was a main tool for gathering primary data about psychological empowerment effec...
The aim of this study is to investigate the factors that affect the performance of SMEs in Bench Maji, Sheka, and Kefa zone particular to manufacturing sector. In this study, mixed research methods were used. Stratified simple random... more
The aim of this study is to investigate the factors that affect the performance of SMEs in Bench Maji, Sheka, and Kefa zone particular to manufacturing sector. In this study, mixed research methods were used. Stratified simple random sampling was used to select proportional number of samples from the study area. Both primary and secondary source of data were used. To obtain the primary data, questionnaires were distributed for 278 micro and small sized enterprises owners and managers to access the performance status of their enterprises and also to examine factors affecting their performance. Secondary data were collected from books, journals, past research works, official documents and the Internet.
Small and medium-sized businesses (SMEs) played a significant role in domestic employment and inclusive GDP in developing countries such as Ethiopia. Accordingly, the purpose of this study is to investigate the determinants of sustainable... more
Small and medium-sized businesses (SMEs) played a significant role in domestic employment and inclusive GDP in developing countries such as Ethiopia. Accordingly, the purpose of this study is to investigate the determinants of sustainable growth of SMEs in developing countries, notably in Ethiopia. To achieve the objectives of this study, both descriptive and explanatory research designs were used. In addition to this, primary data was collected from SMEs engaged in service, manufacturing, trade, construction, and urban agriculture. The sampling techniques used for this study is the stratified simple random sampling technique in which 194 employees of SMEs were drawn as a sample size for this study. Moreover, multiple linear regression models were used with the Statistical Package for the Social Sciences (SPSS) version 23 software as the data analysis tool. According to the study’s findings, crucial issues such as the coronavirus and political uncertainty in Ethiopia, which have all...
The purpose of this study is to investigate the role of reverse logistics in the recycling of used plastic bottles and waste management in Ethiopia. To achieve the study’s goal, the authors used a descriptive research design where a... more
The purpose of this study is to investigate the role of reverse logistics in the recycling of used plastic bottles and waste management in Ethiopia. To achieve the study’s goal, the authors used a descriptive research design where a combination of primary and secondary data sources was employed. Primary data was collected from 258 respondents, while secondary data was taken from office manuals, yearly reports, and brochures. The findings of our analysis show that incineration, landfilling, and dumping of used plastic bottles on the side of the road are all apparent in the environment, making the city and its environs filthy and unpleasant to live in. This study also discovered that reuse and remanufacturing have become less common and are rarely practiced. Even though plastic waste disposal guidelines have been created, our investigation revealed that there is a lack of community understanding regarding solid waste management, and some stakeholders actively disregard waste managemen...
It is of great interest to improve an organization’s service quality by investigating the antecedents of customers’ satisfaction in a dynamic, global business environment, service industries try to compete by providing high-quality... more
It is of great interest to improve an organization’s service quality by investigating the antecedents of customers’ satisfaction in a dynamic, global business environment, service industries try to compete by providing high-quality customer service via empowering their workforce. Currently both practitioners and academia have shown a growing interest in the concept of employee empowerment. Empowerment has become particularly important for services, aiming to control or enhance service quality and customer satisfaction at the point of service production. Furthermore, empowerment increases job satisfaction and reduces role stress. The main purpose of this study is to investigate the impact of psychological empowerment on employees’ job satisfaction. The research design is a descriptive research. Both primary and secondary data were used in this research. A survey questionnaire with five point Likert scale was a main tool for gathering primary data about psychological empowerment effec...
Entrepreneurial marketing is a non-conventional marketing technique that provides business owners a method to successfully operate their business with limited resources. The main objective of this study is to therefore investigate whether... more
Entrepreneurial marketing is a non-conventional marketing technique that provides business owners a method to successfully operate their business with limited resources. The main objective of this study is to therefore investigate whether entrepreneurial marketing can affect the performance of small and medium-sized enterprises operating in Ethiopia, specifically in the city of Jimma. A purposive sampling technique was employed to gather data from 100 business owners that have been on market for more than 7 years. The data were analysed using Minitab and SPSS statistical software packages. The study showed that some elements of entrepreneurial marketing indeed affect the performance of small and medium-sized enterprises. Innovation orientation and customer intensity have a positive relationship with the performance of small and medium-sized enterprises and are statistically significant, while risk-taking orientation has a negative relationship and is statistically significant. It is...
Small and medium enterprises are paying the lion’s share in the innovation-based economy of today’s competitive business environment. To this effect, this study observed the effects of corporate entrepreneurship (CE) dimensions on the... more
Small and medium enterprises are paying the lion’s share in the innovation-based economy of today’s competitive business environment. To this effect, this study observed the effects of corporate entrepreneurship (CE) dimensions on the performance of SMEs in the town of Holeta, Ethiopia. We used both descriptive and survey research designs to meet the specified target of the study. The researchers employed both primary and secondary data sources; the former were collected from 173 participants using both primary and secondary data. The result of this study indicates that all of the explanatory variables used were statistically significant and had a positive relationship with the performance of SMEs. Thus, we recommend that owners of small and medium enterprises pay special attention to practicing CE to increase their business performance, sustainability, and competitiveness. Entrepreneurs should also come up with new and attractive product and service features to take high market sha...
Innovation plays great role in organizational competitiveness and sustainable business processes and it should be a key success policy for small and medium-sized enterprises (SMEs) all over the world. To this effect, the purpose of this... more
Innovation plays great role in organizational competitiveness and sustainable business processes and it should be a key success policy for small and medium-sized enterprises (SMEs) all over the world. To this effect, the purpose of this study is to present a comprehensive understanding of the scientific studies made on the field of innovation and its effect on small and medium enterprises performance. A bibliometric study was used to analyze articles published between 1976 and 2020 and create an illustrative map of innovation in small and medium enterprises; a sample of papers gathered through Web of Science Core Collection database. Accordingly, there were found 2219 documents which were published in 332 sources. VOS viewer was employed to portray network analysis of, authorship, keywords visualization, citations, and countries dealing with the subject. SCIMAT software was also used to do longitudinal thematic analysis. Even though many countries, universities, research institutes,...
It is of great interest to improve an organization’s service quality by investigating the antecedents of customers’ satisfaction in a dynamic, global business environment. Service industries try to compete by providing high-quality... more
It is of great interest to improve an organization’s service quality by investigating the antecedents of customers’ satisfaction in a dynamic, global business environment. Service industries try to compete by providing high-quality customer service via developing their internal service climate. Currently both industry and academia have shown a growing interest in the concept of internal service climate. Furthermore, internal service climate increases job satisfaction and reduces role stress. The main purpose of this study is to investigate the impact of internal service climate on employees’ job satisfaction. The research design is a descriptive research. Both primary and secondary data were used in this research. A survey questionnaire with five point Likert scale was a main tool for gathering primary data about internal service climate effect on job satisfaction. 123 permanent employees were participated in filling the questionnaires. The researcher used censes sampling method.
The main purpose of this study is to examine the effect of corporate social responsibility on the organizational performance of the Dangote cement factory in Ethiopia. In order to achieve the research objectives, the authors adopted both... more
The main purpose of this study is to examine the effect of corporate social responsibility on the organizational performance of the Dangote cement factory in Ethiopia. In order to achieve the research objectives, the authors adopted both a descriptive and explanatory research design. Structured questionnaires were used to gather data from the targeted group of the study, where the probability and non-probability sampling technique was employed to draw a sample of 179. The collected data were presented and analyzed using the SPSS (version 20) statistical software package. A multiple linear regression model was applied to see the effect of CSR on organizational performance. The study showed that philanthropic activities, ethical activities, and legal activities affect organizational performance, have a positive relationship, and are statistically significant at a 1% confidence interval. It was concluded that for the existence of business industries, the community relation is key to en...