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Urs Fueglistaller, Miriam Meckel, J.-Michael Gasda, Thomas Koenig, Alexander Fust, Thomas Bieger, Christian Laesser, Joerg Finsterwalder, Sven Koehler, Andreas Herrmann, Joachim Kernstock, Torsten Tomczak, Daniel Wentzel, Sven Henkel... more
Urs Fueglistaller, Miriam Meckel, J.-Michael Gasda, Thomas Koenig, Alexander Fust, Thomas Bieger, Christian Laesser, Joerg Finsterwalder, Sven Koehler, Andreas Herrmann, Joachim Kernstock, Torsten Tomczak, Daniel Wentzel, Sven Henkel & Silke Mühlmeier
Quantum computing promises to be the next disruptive technology, with numerous possible applications and implications for organizations and markets. Quantum computers exploit principles of quantum mechanics, such as superposition and... more
Quantum computing promises to be the next disruptive technology, with numerous possible applications and implications for organizations and markets. Quantum computers exploit principles of quantum mechanics, such as superposition and entanglement, to represent data and perform operations on them. Both of these principles enable quantum computers to solve very specific, complex problems significantly faster than standard computers. Against this backdrop, this fundamental gives a brief overview of the three layers of a quantum computer: hardware, system software, and application layer. Furthermore, we introduce potential application areas of quantum computing and possible research directions for the field of information systems.
ABSTRACT Recently, blogs have gained a lot of attention as an instrument within corporate communication. There are numerous discussions and research projects in various academic disciplines about blogs creating a diffuse body of knowledge... more
ABSTRACT Recently, blogs have gained a lot of attention as an instrument within corporate communication. There are numerous discussions and research projects in various academic disciplines about blogs creating a diffuse body of knowledge with different concepts, notions, and ideas. This paper summarises typologies from these different disciplines and tries to integrate them into a multidimensional model in which all relevant aspects and applications of blogs are considered. The results are summarised in the St. Galler blog cube.
Abstract Media practitioners and policy makers are calling for more public support to facilitate the digital transformation of local journalism. However, newer academic literature focuses on explaining why public support for local media... more
Abstract Media practitioners and policy makers are calling for more public support to facilitate the digital transformation of local journalism. However, newer academic literature focuses on explaining why public support for local media has become a necessity from a market failure and societal point of view. Almost no attention is dedicated to the question which known public support instruments might be considered as helpful from the perspective of local media and their digital transformation strategies. Therefore, this study draws on strategic path dependence theory and investigates how local media’s perceptions of innovation constraints (i.e., lock-in mechanisms), their innovation status (i.e., lock-ins) and their preferences for public support instruments to enable innovation (i.e., public un-lock mechanisms) differ depending on the type of strategy. Four strategies are compared: two content strategies (multimedia formats and artificial intelligence applications) as well as two commercial strategies (revenue diversification and digital payment models). Data about the four strategies are collected with an online survey of local media, which operate in the Swiss Canton of St. Gallen. The findings show significant differences between the investigated strategies and suggest a differentiated approach to public support of local media in the digital age.
Zwischenbericht - Der Bericht prasentiert die Ergebnisse eines systematischen Literaturuberblicks zum Thema "Beteiligung im Internet" und schliesst damit die erste Projektphase des gleichnamigen Projekts in Zusammenarbeit mit... more
Zwischenbericht - Der Bericht prasentiert die Ergebnisse eines systematischen Literaturuberblicks zum Thema "Beteiligung im Internet" und schliesst damit die erste Projektphase des gleichnamigen Projekts in Zusammenarbeit mit DIVSI ab (Deutsches Institut fur Vertrauen und Sicherheit im Internet). Zentrale Erkenntnisse zu funf Formen oder Bereichen der Beteiligung im Netz werden erlautert: Beteiligung in der Politik, Beteiligung in der Wirtschaft, Beteiligung in der Kultur, Beteiligung in Gesundheitsfragen und Beteiligung in der Bildung.
Kommunikationsplattformen der 'Netzwerkgesellschaft' sind vor allem Weblogs, welche ein eigenständiges Format in der neuen Kommunikationsmatrix der Netzwerkgesellschaft darstellen. Ihre Inhalte sind in chronologischer Form... more
Kommunikationsplattformen der 'Netzwerkgesellschaft' sind vor allem Weblogs, welche ein eigenständiges Format in der neuen Kommunikationsmatrix der Netzwerkgesellschaft darstellen. Ihre Inhalte sind in chronologischer Form geordnet und in dialogorientierter Weise auf einer Website dargestellt. Die Teilnehmer (Blogger) schreiben in ihrem eigenen Kommunikationsstil über persönliche Einstellungen, Bewertungen und Erfahrungen. Blogs sind damit hochgradig subjektiv, können sich aber durch ihre quantitativen Wachstumspotentiale ebenso wie durch ihre neuen qualitativen Möglichkeiten transparenter, partizipativer und nicht-hierarchischer Kommunikation zu einer nachhaltigen kommunikativen (und ökonomischen) Einflussgrösse entwickeln. Trotz einer Vielzahl von Publikationen zum Thema Blogging hat sich bisher noch kein vollständiger Theorierahmen zur Analyse von Weblogs im Rahmen der Unternehmenskommunikation gebildet. Viele Ansätze zur Typisierung des Begriffes Corporate Blogging bleib...
Research Interests:
PurposeThe purpose of this paper is to present the findings of a quantitative investigation into the major working fields of European communication professionals.Design/methodology/approachThe paper build upon previous work done in roles... more
PurposeThe purpose of this paper is to present the findings of a quantitative investigation into the major working fields of European communication professionals.Design/methodology/approachThe paper build upon previous work done in roles research, but follow a grounded approach in using an explorative cluster analysis on a sample of 1,410 communicators from 30 different European countries.FindingsThe paper identifies five typologies into which the working fields of European communication practitioners can be categorized: negotiators, brand officers, policy advisors, internal communicators, and press agents. These clusters are distinctively different in terms of education, salary, and career, as well as job satisfaction.Research limitations/implicationsThis paper is focused on the typologies of the European communication profession, whereas differences regarding the cultural or national context of the communication profession as well as the particularities of the respective media sys...
Page 1. The Quality of Public Discourse in Times of Web 2.0 - What Evidence do we have? Miriam Meckel & Christian Fieseler ...
Research Interests:
Abstract Perception is reality, an insight that Chinese state-owned investment funds had to learn the hard way in Europe during the last few years. With their enormous financial means (China is said to have accumulated more monetary... more
Abstract Perception is reality, an insight that Chinese state-owned investment funds had to learn the hard way in Europe during the last few years. With their enormous financial means (China is said to have accumulated more monetary reserves in the last years than any ...
Research Interests:
Meckel, Miriam ; Fieseler, Christian: Journalists' Roles in Online Networks. Theoretical and Empirical Evidence on the Changing Identity of the Journalistic Profession. : x2010. - 60th Annual Conference of the International... more
Meckel, Miriam ; Fieseler, Christian: Journalists' Roles in Online Networks. Theoretical and Empirical Evidence on the Changing Identity of the Journalistic Profession. : x2010. - 60th Annual Conference of the International Communication Association (ICA). - Singapore, S. 1.
Page 1. Die Moral der Unternehmenskommunikation: Lohnt es sich, gut zu sein? Christian Fieseler & Miriam Meckel ...
Fieseler, Christian ; Hoffmann, Christian Pieter ; Meckel, Miriam: Opportunities and Pitfalls in Stakeholder Engagement and Dialogue : A Case Study From the Pharmaceutical Industry. 2010. - 60th Annual Conference of the International... more
Fieseler, Christian ; Hoffmann, Christian Pieter ; Meckel, Miriam: Opportunities and Pitfalls in Stakeholder Engagement and Dialogue : A Case Study From the Pharmaceutical Industry. 2010. - 60th Annual Conference of the International Communication Association. - ...
Abschlussbericht - Soziale Medien werden heute in der Verwaltung kaum genutzt. Auch privat nutzen Mitarbeitende der Verwaltung neue Medien unterdurchschnittlich haufig. Vertrauen in die eigenen Nutzungsfahigkeiten fordert die Bereitschaft... more
Abschlussbericht - Soziale Medien werden heute in der Verwaltung kaum genutzt. Auch privat nutzen Mitarbeitende der Verwaltung neue Medien unterdurchschnittlich haufig. Vertrauen in die eigenen Nutzungsfahigkeiten fordert die Bereitschaft zur Nutzung stark, Sorgen um die Privatsphare im Netz senken sie dagegen. Der Arbeitgeber kann die Offenheit der Mitarbeitenden gegenuber sozialen Medien beeinflussen: Fuhrungsunterstutzung und Ermunterung durch Kollegen fordern die Nutzungsbereitschaft. Das sind die Ergebnisse des ISPRAT-Projekts "Social Media Readiness in der Verwaltung", durchgefuhrt vom Institut fur Medien und Kommunikationsmanagement (MCM) der Universitat St. Gallen in Zusammenarbeit mit der Freien und Hansestadt Hamburg. Alle Mitarbeitenden der Hamburger Verwaltung mit PC-Arbeitsplatz wurden zu einer Umfrage eingeladen. 2.092 Verwaltungsmitarbeitende aus allen Behorden und Bezirksamtern nahmen teil. Analysiert wurden die private und die berufliche Nutzung neuer Medi...
ABSTRACT Research increasingly explores the opportunities social media provide to public sector organizations. Yet, only few empirical studies have addressed the organizational antecedents of social media adoption in this particular... more
ABSTRACT Research increasingly explores the opportunities social media provide to public sector organizations. Yet, only few empirical studies have addressed the organizational antecedents of social media adoption in this particular context. Based on innovation diffusion literature, we propose a number of organizational antecedents of social media adoption in public administration. At the same time, we find that – due to high levels of formalization and centralization – formal organizational characteristics may exhibit little variability in the public administration context. We therefore suggest that the explanatory power of the proposed model could be increased by considering an intermediate construct capturing the organization’s predisposition to explore new media. From current innovation literature, we derive Entrepreneurial Orientation as a potential mediator of social media adoption. Based on a survey among 2’092 employees of a German state-level administration, we test both an unmediated and a partially mediated model of organizational antecedents of social media adoption. We find that Leadership support, Employee autonomy, Bureaucratization, and Social Influence affect social media adoption. Taking the mediating effect of Entrepreneurial Orientation into consideration increases the explanatory power of the proposed model.
Critics worry that algorithmic filtering could lead to overly polished, homogeneous web experiences. “Serendipity”, in turn, has been touted as an antidote. Yet, the desirability of serendipity could vary by context, as users may be more... more
Critics worry that algorithmic filtering could lead to overly polished, homogeneous web experiences. “Serendipity”, in turn, has been touted as an antidote. Yet, the desirability of serendipity could vary by context, as users may be more or less receptive depending on the services they employ. We propose a nomological model of online serendipity experiences, conceptualizing both cognitive and behavioral antecedents. Based on a survey of 1,173 German Internet users, we conduct structural equation modeling and multi group analyses to differentiate the antecedents and effects of serendipity across three distinct contexts: online shopping, information services and social networking sites. Our findings confirm that antecedents and outcomes of digital serendipity vary by context, with serendipity only being associated with user satisfaction in the context of social network sites.
ABSTRACT Consumer trust has been identified as a key success factor of online business: A user's willingness to provide at least some personal information is a prerequisite for online transactions. Studies have shown that... more
ABSTRACT Consumer trust has been identified as a key success factor of online business: A user's willingness to provide at least some personal information is a prerequisite for online transactions. Studies have shown that such a willingness is based on the perceived trustworthiness of the transaction partner. Antecedents of online trust have been studied extensively from a marketing and information systems perspective. Very little is known about the role of Public Relations in online trust management, though. This paper will present an explorative survey among 21 online businesses active in Germany. It identifies 9 core drivers of online trust from a corporate communication-perspective, and differentiates the contribution of the PR function to these drivers. Public Relations are capable of contributing to online trust in a range of significant ways, including engaging in targeted issues management, pro-actively providing crucial information, ensuring consistent corporate design, or attending to critical questions and public concerns.
ABSTRACT Previous research suggests that user characteristics such as web experience and demographics may affect online trust. Drawing on social cognitive theory, we explore the moderating effect of user characteristics on online trust.... more
ABSTRACT Previous research suggests that user characteristics such as web experience and demographics may affect online trust. Drawing on social cognitive theory, we explore the moderating effect of user characteristics on online trust. Based on a survey of German Internet users, we differentiate three groups by age, web experience, and education. We term these groups digital natives, digital immigrants, and naturalized digitals. A multiple-group analysis reveals significant differences in trust formation, particularly in the cues considered in the evaluation of online services. Whereas a large user base inspires confidence in digital natives, naturalized digitals are more geared toward familiar brands and recommendations. Digital immigrants most critically weigh the risks of a transaction against its benefits. We argue that specific user characteristics are associated with distinct cognitive schemata, implying distinct interests and evaluations in online transactions. Online services should differentiate their signaling efforts according to the targeted customer group.
ABSTRACT What will be the major challenges for Communication professionals in the future? How influential are communicators within their organisations? How much money do they earn? How satisfied are they with their jobs?
ABSTRACT
Page 1. Die vernetzte Welt. Perspektiven der globalen Informationsgesellschaft. Miriam Meckel ...

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