ExtraaEdge - Sales Deck Hiring
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This document provides guidance on creating an effective sales presentation with three key sections: 1) State an industry transformation to establish relevance and urgency, 2) Present a glimpse of a desirable solution by contrasting the status quo with an improved future state, and 3) Introduce the deal-winning product feature that directly addresses the prospect's pain point. It emphasizes focusing on the prospect's needs rather than features, demonstrating how others have succeeded, and including a clear call to action.
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ExtraaEdge - Sales Deck Hiring
- 1. Guide to building a great Sales Deck Identify Problem ->Articulate Needs ->Pitch Value Prop>WinDeals
- 2. Anatomy of a Persuasive Sales Deck
- 3. Great Message Unimpressed ProspectStandard Presentation z z
- 4. STEPS TO A BRILLIANT SALES PRESENTATION
- 5. STATE AN INDUSTRY TRANSFORMATION •Name an undeniable shift in the world that creates both big stakes and a sense of urgency for your prospects •Don’t talk about your company. They don’tcare
- 6. Highlight how the shift affects everyone in theindustry Since it’s a common threat, they’ll be less defensive
- 7. The way Admissions happen in universities will need a strategy change Students & Parents will have new expectations DISCOVERY ADMISSIONS ENGAGEMENT Online, Digital & Social Nurture, Engage & Counsel CRM, Automation & Tools DO
- 8. Introduction – About Us •Our mission is to become a transnational XXX company through the development and introduction of a wide portfolio of branded and generic products in key markets. •We operate a globally integrated network of 11 manufacturing facilities. Our world class facilities are built to manufacture and deliver a wide range of finished products to the US market. DON’T Example
- 9. GIVE THEM TWOOPTIONS: SINK OR SWIM •Demonstrate how because of the changes cited above, only companies that adapt will survive, everyone else willlose •Avoid industry jargon that doesn’t addvalue
- 10. Reference once-successful companies whofailed to adapt Show that even the mighty canfall
- 11. The best institutes are reinventing in 2 core areas HOW THEY ACQUIRE STUDENTS HOW THEY SKILL STUDENTS DO
- 12. Client’s Industry Analysis • Your industry is expected to witness a 300% rise in demand. • Your industry YTD is expected to fall down to 34% (approx) • On an average, churn rate is expected to be around 5% DON’T Example
- 13. SHOW A GLIMPSE OF A BETTER FUTURE •Demonstrate a desirable solution is attainable, but difficult to achieve without outside help (that’s why youexist) •Fight the urge to pitch your product at thisstage
- 14. Describe the status-quo and contrast itwith the desired end state their business processes can attain with your technology
- 15. admission trends & tools driven by smartphone #New Age CRM & Online Applications One click Payments Video Counseling AI Bots for counseling WhatsApp Engagement CRM on Smartphones Drip Communication O
- 16. About Our Technology We can help you capture more market share by: •Boring feature 1 •Incredibly Boring feature 2 •Please- stop- talking feature 3 DON’T Example
- 17. PRESENT THE DEAL- WINNER •Introduce the product feature that instantly connects your prospect to the promised futurestate •Demo only 20% of your features - The killer20%
- 18. Show the key feature thatclearly addresses your prospect’s identified pain point badgermapping.com
- 19. Marketing Platform 60%70% 80% 55% The new age Admission Platform for education institutes DO
- 20. Feature Set- Complete Our product is revolutionary. It will change the way you do things: Feature 1 Feature 4 Feature 7 Feature 10 Feature 2 Feature 5 Feature 8 Feature 11 Feature 3 Feature 6 Feature 9 Feature 12 DON’T Example
- 21. OFFER COMPELLING SOCIAL PROOF •Convince your prospects thatyou: (a)understand their problem (b)have the capability to solve it,effortlessly, for them
- 22. Express a clear valueproposition Showcase how yousolved similar problems for others in the past
- 23. We power admissions for 175+ university leaders in education DO
- 24. DO Example
- 25. Awards & Recognition • Voted Best Small Agency in the World • Won Global leader Award 2014 •Entire staff has been to the Moon. Multiple times. In the past year. DON’T Example
- 26. HAVE A CLEAR CALL TO ACTION • End by asking your prospect to take the next steps with you. Always inspire action that’ll ultimately lead to a closed deal. •If you don’t ask for the sale, itwon’thappen.
- 27. Product Videos, Case Studies, etc. are excellent assets that propel prospectsto take the ‘Next-steps’ badgermapping.com
- 28. Let’s empower the admission teams win in 2020 Sign up for Demo DO
- 30. SALES PRESENTATIONS WON’T CLOSE DEALS FOR YOU But GREAT presentations certainlyhelp. badgermapping.com
- 31. Thank You ExtraaEdge Sales Team aballabh@theextraaedge.com +91 9096073241 Copyright © ExtraaEdge.com