KPCB 2015 Internet Trends Report - Simplified & Designed.

Digital technologies simplify our lives and open doors to unprecedented business opportunities. Smartphones are the present, but the future of hardware is moving beyond touch interfaces to voice-controlled smart speakers. While smartphone sales have plateaued around 1.4 billion units annually, smart speaker shipments are expected to grow rapidly. Amazon leads the smart speaker market currently, but Google is gaining ground with its own voice assistant and devices.

How consumers use technology and the impact on their lives. From desktop to mobile devices, from dial-up to wireless connectivity, the power to the people and how technology bypasses cultural differences.

Digital marketing trends in Myanmar for 2020 will focus on A/B testing to improve campaign performance, using artificial intelligence for insights and optimization, adopting programmatic advertising for targeting and personalization, leveraging chatbots for customer service, prioritizing video and mobile formats given increasing consumption, using location data and first/third party data for segmentation and targeting, and measuring foot traffic in addition to clicks to understand offline impact. Brand safety, personalization, and audio advertising will also be growing areas of focus.

Long-held traditions enter the mobile age — and with that, a new opportunity for app publishers. Using App Annie’s Store Stats, we showcase how Chinese New Year has become a significant opportunity for mobile app publishers, and how a few of the most impactful developments in the app economy have fundamentally changed this holiday in critical areas such as transportation and payment.

The document discusses marketing strategies for reaching the "multi-moment audience" in 2022. It notes that consumer behavior has changed significantly, with people now multi-tasking across multiple devices and screens. Marketers can no longer rely on a single message or moment, but must use multiple touchpoints to effectively engage consumers. The document analyzes consumer behavior data across different countries and regions, finding that screen time has increased almost everywhere. Many consumers now work in hybrid arrangements. It also discusses trends like growing concerns around well-being, privacy, and the cost of subscriptions. Marketers must consider all these evolving behaviors and take a multi-dimensional approach to reach the modern, multi-moment audience.

Discover the tech trends to watch in 2016 based on our experience: Mobile Commerce, Social payments, Deep linking and App Ecosystem, Push notification, Smart home and Home Entertainment, Deep learning, Cognitive Computing, Smart Virtual Personal Assistants, Algorithms, Ambient Proximity, Ambient Interfaces, Intelligent Cameras, Personality Analytics, Big Data, Cloud Computing, Vertical Collaborative Software, Virtual Reality, Augmented Reality will change the way brands interact with their customers.

This study looks at the response by Myanmar consumers to the COVID-19 situation. This shows the significant shifts in Digital behaviours and requirements from the market

This report provides an overview of the China's advertising industry in 2015. As the amount of traffic has increased dramatically, which sectors that are driving growth. How much does it cost to acquire an iOS or Android user, and what are the best channels to make sure your ads get the attention they deserve?

Key stats like China mobile internet users, digital marketing spend, broken down by format; programmatic display ad spend in China 2014 - 2017, ad revenue by Baidu, Alibaba and Tencent 2014 - 2017

The job of the marketer is never static: it changes in response to shifting patterns in consumer behavior, content consumption, and device usage. Every year, we compile the 50 most important trends for marketers across mobile, social, content marketing, and advertising. This year, we bring you a collection that includes newer trends that made a mark last year — including customer experience and ad blocking — and whose impact will continue to be felt.

In the last four years, we’ve seen tremendous upheavals in social channels, mobile adoption across the globe, and software that’s changed the way we live and work. Technology has reshaped marketing. To adapt to this new world, marketers need to first understand it. Here are some of the key technology macro trends that have redefined our industry. Macro trends include: - Growth of global internet users - Venture financing of tech startups - Photo sharing across mobile messaging platforms - Mobile usage in China and the world - Advertising revenue across Google, Facebook, and Twitter - Education technology startups like Khan Academy - YouTube stars and spectator gaming Percolate is a marketing technology company with a mission to help brands of all sizes create great content and distribute it to the right audience. With an end-to-end suite of web-based and mobile tools, Percolate allows brands, agencies and other external partners to work within a single platform. Learn more at: http://percolate.com

Data is the key to creating great customer experiences. Find out the latest digital marketing trends in Myanmar

Are you a CMO looking to make an impact with your retail brand wherever your consumers are? Mobile is the solution for brand building, growth, and revenue. Learn how to unify brand awareness, engagement, and retention activities with a mobile campaign.

2014 CMO Guide: Social, Mobile & Analytics. The new frontiers in Marketing By ComputerWorld Hong Kong | 2014-11-08

2019 is setting up to be a very interesting year, full of competing challenges and opportunities. There are serious warning signs about the global economy and numerous geopolitical challenges in play. The PRC government is also increasing its control and censorship activities. In the past two weeks alone, search engine Bing has been blocked (and unblocked) and big censorship moves have been made within Chinese platforms to remove sensitive content. “Daigou” activity (hand carried imports) is also under increased scrutiny. Despite this, the opportunities in China are still large and brands continue to increase digital & social media budgets. Social and digital continue to be seen as the most cost efficient marketing channels. While China still represents a big growth opportunity for all brands, it is also a market where big gains are increasingly going to larger brands. In 2018, data from analysts showed that only 10% of all accounts on Tmall were profitable. The costs of winning in China are rising quickly. Brands need to be more measured and focus on fewer, higher quality efforts. Marketing to China is also becoming a global challenge. Brands need to support their China-specific marketing with new strategies at HQ level, in order to reach PRC nationals across borders. With this set of circumstances in place for 2019, there are several key trends for brands to look out for; (1)China marketing should be global, (2)measurement of brand/digital performance is critical, (3)quality in branding and content matter more, (4)social selling is a massive, emerging opportunity, and (5)the rules of retail are being reshaped rapidly. *** For more context on China social, check out our previous years' reports: https://www.slideshare.net/cbaker19/social-media-insights-2018 https://www.slideshare.net/cbaker19/social-media-trends-2017 https://www.slideshare.net/cbaker19/2016-chinas-social-media-trend-report

Each year GroupM publishes its overview and speculations on the state of digital marketing and its implications for advertisers.

The rapid growth of social networks and e-commerce platforms has transformed the way people communicate and transact around the world. Integrating digital payments into these growing networks and platforms has presented vast opportunities to drive economic opportunity, financial inclusion, transparency, security, and growth. In practically all countries individuals, businesses, and policymakers are recognizing these opportunities and acting on them, but perhaps nowhere more so than in China. This report examines two of China’s most far-reaching applications – WeChat and Alipay – and explores their role in the development of one of the world’s largest and most sophisticated digital payments ecosystems. The report illustrates how incorporating digital payments into existing services has unlocked economic opportunities for hundreds of millions of users, including through low-risk savings accounts, new credit assessment and lending services, and by opening up new markets for micro, small, and medium enterprises

This is the story of the Hackday and[in]cubator programs at LinkedIn; this is the story of scalable, best-of-breed methods for driving innovation; this is the story of transformation: of your career, company, and the world. Video of the live presentation: http://tcbaltics.com/video/jim-brikman

This document discusses the importance of listening skills. It begins by explaining that listening is the most used communication skill, taking up 45% of our time, but it is the least taught. It then identifies why listening skills are important for employability. The document outlines common barriers to effective listening and bad listening habits. It describes different types of listening including active listening and reflective listening. It provides tips for effective listening such as avoiding distractions, being open-minded, and paraphrasing. Finally, it emphasizes that listening requires mental effort and involves more than just hearing.

The document discusses various types of loans provided by banks including demand loans, term loans, secured loans, unsecured loans, overdrafts and bills discounted. It provides details on the process of obtaining a loan, including filling the application form, submitting documents, loan sanctioning, agreement execution and arranging security. Data from a survey on bank loans is presented, showing responses for loan type taken, loan amount, repayment period, bank chosen, occupation of borrowers and sector of lending banks. Common limitations of banks in lending and opportunities for improvement are also summarized.

The kidney is a bean-shaped organ that plays important roles in excreting waste, regulating fluids, and balancing ions. It contains millions of nephrons, the functional units that filter blood to form urine. A renal biopsy examines kidney tissue under microscopy to diagnose conditions affecting the glomeruli, tubules, interstitium, or blood vessels. The biopsy sample is prepared through fixation, sectioning, and staining to analyze by light microscopy, immunohistochemistry, immunofluorescence, and electron microscopy. This allows characterization of lesions by their location, category of injury (active vs fibrotic), and identification of pathogenic antibodies or complement deposits to determine the specific cause of kidney disease.

The document provides information on electron microscopy. It discusses the basic components and operating principles of transmission electron microscopes and scanning electron microscopes. Key points include: TEMs use electromagnetic lenses to focus electrons into an image, while SEMs scan specimen surfaces with a focused electron beam to produce topographical images. Both require specimens to be prepared through fixation, dehydration, embedding and sectioning to withstand the vacuum conditions. Contrast in electron micrographs is obtained through interactions between electrons and the specimen.

The document discusses the messy and buggy state of the DOM across browsers and strategies for writing cross-browser JavaScript code. It notes that nearly every DOM method has bugs or inconsistencies in some browsers. It then covers strategies like feature detection, graceful fallback for missing features, simulating features via workarounds, monitoring for regressions, and having a robust test suite to prevent regressions in one's own code. The overall message is that the DOM is messy and one needs to "know your enemies" by thoroughly testing code in all target browsers.

Renaissance architecture developed in Italy between the 14th and 17th centuries, beginning in Florence. Key figures included Filippo Brunelleschi who pioneered linear perspective and designed the dome of Florence Cathedral. Renaissance architecture was inspired by classical Roman forms and emphasized symmetry, proportion and order. Characteristics included planar classical motifs, symmetrical facades, and columns, pilasters and lintels derived from Roman orders. The period saw a revival of classical learning and emphasis on humanism.