This document provides an introduction to Salesforce, a cloud-based customer relationship management platform. It outlines the presentation topics which include an overview of what Salesforce is, keys to Salesforce success and common roadblocks. The document discusses Salesforce's history and capabilities. It also addresses important questions organizations should consider around goals, needs, processes, data and resources before implementing Salesforce. The presentation will include a live demo and overview of additional apps and the Salesforce community for non-profits.