Discover the Proven Video Creator That Will Attract, Engage, And Convert Visitors to Buyers!
2D & 3D Animation, Explainer, Doodle Sketch, And Motion Videos In Minutes!!
1. The document discusses the Emakina EscapeTV project, which aims to bring television content online through an innovative multimedia platform for a car brand targeting 18-30 year olds.
2. It outlines the concept of EscapeTV as a TV show, magazine, channel, and online community focused on entertainment, music, cars and culture. Content will be distributed through various online and mobile formats.
3. Emakina is recruiting for various roles to further develop the EscapeTV platform and projects like the VW Escape 2.0 website.
This document provides tips and examples for small business video marketing on a budget. It discusses an effective RAM truck ad that tells a story through images alone without mentioning truck features. It emphasizes using pictures that bring people together and rekindle appreciation for one's product. The document also lists six tips for video marketing: include branding, display the URL, make an attention-grabbing title with keywords, provide valuable content, always link to the website in descriptions, and embed videos on one's own website beyond just YouTube.
This document provides information about video content marketing in 2014 including tips, tools, and sites for video marketing. It discusses how online video is growing rapidly and will account for 69% of internet traffic by 2017. It emphasizes that video marketing is important for businesses to engage customers and drive traffic. Specifically, it notes that video can increase time spent on a website, social sharing of content, and create a more positive brand perception. The document then provides several tips for effective video marketing such as using logos and URLs, creating compelling titles and content, and distributing videos beyond just YouTube.
The document provides information about video marketing tips, tools, and sites for small businesses. It discusses how video marketing is the future of content marketing as online video traffic continues to grow rapidly. Some key tips for small businesses include considering your target audience, promoting videos on social media, using creative titles and calls to action, embedding videos on your website to increase views and engagement, and positioning yourself as an expert by providing valuable video content.
Did you know including a video on your landing page could improve your conversion rate by 86%? There is no question that you need to include video in your content marketing strategy - but what type of video should you focus on? We've identified the 7 most effective videos to include in your content marketing strategy. Take a look and let us know what you think!
The document discusses characteristics of effective video content marketing agencies. It notes that agencies with print publishing backgrounds have found success in content marketing due to their experience producing high-quality material on tight deadlines. Key characteristics of strong content marketing agencies include being truly multi-platform, working collaboratively with other agencies and clients, monetizing content to deliver ROI, gaining insights from audiences, and maintaining high production quality. The document also provides tips for effective video marketing, such as using compelling titles, providing excellent educational content, including website URLs in videos, and embedding videos on one's own site.
The document provides 10 ideas for video content marketing that any business can use, along with tips for effective video marketing. The 10 content ideas are product demos, tips & how-tos, customer testimonials, value propositions, webinar invites, expert Q&As, interviews, video infographics, whiteboards, and holiday greetings. The tips section recommends taking advantage of branding opportunities, including your URL, making impactful titles, providing excellent content, always including an HTML link, and going beyond YouTube by embedding videos on your own website.
This document provides information and tips about video marketing. It discusses inexpensive video marketing ideas like creating videos that solve customer pain points without using words. Videos should integrate with a company's core sales strategy to build emotional bonds with customers. The document also provides tips for video marketing, such as including the company logo and URL in videos, writing attention-grabbing titles with keywords, providing valuable content, and embedding videos on a company website in addition to posting on YouTube.
This document provides tips for improving video marketing in 2014. It recommends collecting feedback on videos before releasing them, using email gates to capture leads from videos, and using the first 8 seconds of a video to qualify the audience. It also suggests spicing up B2B videos with creative content, implementing a process to measure video performance using analytics, and combining video data with marketing automation.
This document provides tips for improving video marketing in the new year. It recommends collecting feedback on videos before releasing them, using email gates to capture leads from videos, and using the first few seconds of videos wisely to engage viewers. It also suggests spicing up B2B messaging in videos, implementing a process based on video analytics, combining video data with marketing automation, and considering the speaker/presenter when casting videos.
This document provides information and tips about video marketing. It discusses how video marketing can boost awareness, traffic and sales for businesses in a cost-effective way. It then offers advice on creating an effective video marketing strategy, such as keeping videos short, building relationships with viewers, defining specific objectives, and making titles, content, calls to action and branding prominent in videos. The document concludes by listing six tips for video marketers, such as including your URL in videos and embedding videos on your own website.
This document provides a guide to video marketing. It discusses various video marketing platforms like Vine, Instagram, YouTube, Vimeo and Google Hangouts. It provides tips for using each platform effectively and compares their pros and cons. It also lists top tips for video marketing, including making titles count, providing excellent content, including your URL in videos, taking advantage of branding opportunities, always providing an HTML link and going beyond YouTube.
Best Practice Automotive Marketing Trends 2015
Discover 10 inspiring marketing trends of leading automtive companies.
All cases include innovative approaches which make them unique and leading performers!
You can find more of those cases in the Trendone Trendexplorer!
This document provides tips and strategies for successful video marketing on YouTube. It discusses three key approaches: 1) extending an existing brand narrative with video content, using Chipotle as an example; 2) creating videos that add clear value for viewers like Khan Academy's instructional videos; and 3) developing an organized brand channel on YouTube like Xbox's channel. The document concludes that video marketing should tell a brand's story compellingly while offering useful information for viewers to share.
eMarketer Webinar: Six Guidelines for Measuring Real-Time Marketing Success
Join eMarketer for a free webinar that covers six guidelines for measuring the results of real-time marketing and details strategies used by select leading brands.
Informe top 250 empresas Asturias y redes sociales 2ª edición
El Informe Top 250 refleja la situación en las principales redes sociales de las 250 empresas con más facturación de Asturias. Un trabajo desarrollado por la Cámara de Comercio de Gijón y Comunicación Profesional dentro del marco del Máster Social Media Asturias que ambas entidades organizan.
Assumptions is a TV show that follows seven high school seniors in Tampa Bay as they deal with issues of school and personal lives. The show emphasizes common high school themes like friendships, relationships, secrets, and dealing with problems that affect everyone regardless of background. In season one, Mia and Colton start a romantic relationship that is challenged by his past accusation of rape and her mother's role as prosecutor in the case. Tabby shares her secret of having leukemia with new boyfriend Brady. Reagan and Ash struggle with Ash's father's racial prejudice, while Conner admits he is gay and faces consequences.
Dokumen tersebut membahas tentang pentingnya pembentukan keluarga dalam Islam, termasuk tujuan perkawinan, hukum perkawinan, tanggung jawab suami istri dan orang tua, serta konsep pembentukan masyarakat Islam.
Real time video analytics with InfoSphere Streams, OpenCV and R
Unstructured data are a fast growing area and a source for many innovative Big Data & Analytics solutions. Often the first idea of unstructured data seems to be that it's probably text data, even though that is just a small part. A lot of that "new data" is sensor data and especially multimedia (audio, video). Even though this part is growing extremly fast, it is very rarely used in analytics today. And even less in a real time context.
In order to experience what does it mean and how does it feel (and if it is possible to make sense of it) to work with this new data in real time, Wilfried Hoge and I have created a demo that shows our own experience and explains important concepts & implementation. approaches. The demo we created shows a drill equipment as it is used to build tunnels and how to analyze the output on the conveyor belt visually with machine learning approaches.
The document discusses the metaphysical significance of the mathematical constant Pi. It begins by examining the basic structure of Pi, which can be represented by a circle with a circumference divided into three parts plus a fractional portion. This forms the basis for a model to understand universal cycles. The document then explores the intersection between linear and nonlinear realities. While human consciousness normally flows linearly, meaningful synchronous events can disrupt this flow. Pi may symbolize underlying principles that connect such apparently unrelated events.
Sapporo CEDEC2014での講演資料です。
ソーシャルゲームの流行に伴って一躍脚光を浴びた、ビッグデータによる「分析」という手法ですが、分析という言葉が一人歩きして、どんなときにその強みを発揮するか、あまり知られていません。
本発表では、なぜソーシャルゲームでは分析が必要になったかを簡単に整理したうえで、具体的な分析の失敗例・成功例を通して、数字の手助けで、どのようなことが分かるのかを解説します。
This presentation highlights the modern retail strategies, types of automation tools available to overcome retail challenges and how a cloud-based inventory management system can accelerate business growth.
This document discusses how startups find ideas and succeed. It notes that startups like Airbnb and Uber started by addressing shortages, and that entrepreneurs should provide customer benefits and eliminate waste. It emphasizes that entrepreneurs should create environments for creativity, launch products fast without extensive testing or resources, embrace failure and pivoting, and move quickly through iterations. Entrepreneurs are also advised to challenge incumbents by reinventing models and ecosystems, and to constantly reinvent their own businesses.
Opening-up the HE box through cross-boundary collaborative open learning in c...
This document discusses opening up higher education through cross-boundary collaborative open learning. It presents a phenomenographic study of two open online courses involving academics from different institutions. Interviews and surveys examined how participants experienced these cross-institutional courses and which characteristics most influenced their experiences. The study developed a framework for open learning consisting of learner engagement patterns, needs, and design considerations. The framework aims to support new approaches to academic development and continuing professional development that are cross-institutional, collaborative, and open.
The momentum that began in January with Professional Builder’s Show Village at IBS, New American Home partnership and launch of SkilledLaborFund.org continued to gain speed throughout February.
Video content marketing involves using video in various forms to promote brands, products, and services. It has been empowered by increased bandwidth and video consumption. Videos can be used for advertising by buying ad space or posting on platforms like YouTube. There are many types of video marketing including brand films, educational videos, explainer videos, testimonials, 360 videos, email videos, animated videos, and product videos. Research shows that video outperforms other content, increases the chances of front page Google results, and the human brain processes visuals much faster than text. As video traffic continues to grow significantly, it will dominate future marketing strategies.
Video Marketing promises to be 2016's most effective digital marketing tool. Here's some ideas on how you can utilise video and animation within your business or organisation
Did you see the newest videos of twerking toddlers and cats afraid of cucumbers? Well, your customers have! Keep up with the newest social media trends by incorporating video into your marketing strategy. (Lachanophobic felines and graceful toddlers not necessary.)
By the end of December 2015, Marketing Profs contributor Tyler Lessard had announced that 2015 would be the year of video marketing. The advantages of video content in marketing strategies are undeniable. Whether it is the bite-sized format or the visually stimulating images, video is king for media marketing.
But what constitutes a good content marketing video? And what points should a business touch upon to ensure success? There are key components to any good video content.
To guarantee that you get the most return on your video content marketing, here’s a quick how-to guide to help you along the way.
The document provides an overview of best practices for using video in marketing. It discusses how B2B companies are increasingly using video to engage audiences in a quick, concise manner. It provides tips for video marketing tactics like creating value for consumers rather than plain advertisements, using keywords and captions for SEO, leveraging existing social media channels, and including calls to action and metrics to measure success. The document contains several chapters that will provide examples and strategies for storytelling, using video in different industries, and creating effective explainer videos.
The document provides tips for building an IT company's brand through video marketing. It recommends identifying target audiences and their interests to create relevant videos. Various video types are discussed like testimonials, explainer videos, product demos, corporate videos, animations, and live videos. The document also suggests using apps, gamification, virtual and augmented reality to engage audiences and distinguish the brand. Building relationships with employees and customers through education and empowerment is also emphasized.
Video marketing: what it is and how it can drive your sales
View the video marketing playbook, including the top 5 ways to gain most value from this tool, along with the top 5 types for maritime marketing success
This document discusses how video marketing can be used effectively across organizations of all sizes and audiences. It covers how video marketing aligns with the customer lifecycle, from awareness to advocacy. Specifically, it discusses how video can be used at each stage of the lifecycle, including awareness videos, engagement videos, conversion videos, retention videos, and advocacy videos. It also notes that 75% of marketers are now creating custom videos for their target audiences.
IT industry empowers every other industry. Think of a famous brand in the IT industry. Try to remember the times when you encountered that brand name….You may remember someone who works for the brand or uses its products…a video shared by your friend with the brand’s name on it or a campaign during Woman’s day. This is how brands get recognized and stay fresh in the minds of people.
More details : http://pixelsutra.com/blog/brand-building-for-your-it-company/
Video Marketing Magazine by MBP: How To Market Online Using Video
The document discusses how video marketing is helping small businesses win more customers online. It provides reasons why video is crucial, including that video gets higher search engine rankings and conveys messages more effectively than text. The document then gives 7 easy video ideas for small businesses and discusses optimal video lengths. It also provides tips on how to get videos watched through websites, search engine optimization, email campaigns, and YouTube. Potential video marketing mistakes are highlighted and a case study is presented on a stone company that achieved the #1 Google ranking for a key phrase through video marketing.
Customers are demanding more from their products and servces. Corporations need to fill the gap between the product and the customer with more value and service.
How to create_a_video_product_to_sell_for_click_bank
The document provides instructions for creating an outline and script for a video product. It recommends beginning with choosing a scene or step outline approach and creating index cards for each scene or step. The cards should include the scene heading, overview of action, characters, and notes connecting scenes. Outlining helps tell the story efficiently and prepare the script. Software can also assist with outlining to organize ideas before writing the script.
21 Video Marketing Ideas for Small Business BudgetsBarry Feldman
Lights, camera, action... This infographic presents 21 video marketing ideas you can use to capitalize on the power of video marketing even if your budget is small.
The document discusses best practices for using video in email marketing. It finds that emails with video performed better, with a click-through rate that was 54% higher on average than emails without video. It provides tips for email video marketing, including using a still image with a play button, split testing splash screen images, letting the video do most of the work with little accompanying text, and using animated GIFs.
This document provides tips and best practices for video marketing. It discusses keeping video messages short at 60 seconds or less to maintain viewer attention. It also recommends measuring video analytics to understand viewer engagement and determine effective content. Additional tips include leveraging existing marketing assets to reduce video production costs and promoting branding by displaying the company logo prominently in videos.
Explaindoclick blogspot-com-2020-10-discover-proven-video-creator-that-will-htmlJolayemi Joseph
Discover the Proven Video Creator That Will Attract, Engage, And Convert Visitors to Buyers!
2D & 3D Animation, Explainer, Doodle Sketch, And Motion Videos In Minutes!!
1. The document discusses the Emakina EscapeTV project, which aims to bring television content online through an innovative multimedia platform for a car brand targeting 18-30 year olds.
2. It outlines the concept of EscapeTV as a TV show, magazine, channel, and online community focused on entertainment, music, cars and culture. Content will be distributed through various online and mobile formats.
3. Emakina is recruiting for various roles to further develop the EscapeTV platform and projects like the VW Escape 2.0 website.
This document provides tips and examples for small business video marketing on a budget. It discusses an effective RAM truck ad that tells a story through images alone without mentioning truck features. It emphasizes using pictures that bring people together and rekindle appreciation for one's product. The document also lists six tips for video marketing: include branding, display the URL, make an attention-grabbing title with keywords, provide valuable content, always link to the website in descriptions, and embed videos on one's own website beyond just YouTube.
This document provides information about video content marketing in 2014 including tips, tools, and sites for video marketing. It discusses how online video is growing rapidly and will account for 69% of internet traffic by 2017. It emphasizes that video marketing is important for businesses to engage customers and drive traffic. Specifically, it notes that video can increase time spent on a website, social sharing of content, and create a more positive brand perception. The document then provides several tips for effective video marketing such as using logos and URLs, creating compelling titles and content, and distributing videos beyond just YouTube.
The document provides information about video marketing tips, tools, and sites for small businesses. It discusses how video marketing is the future of content marketing as online video traffic continues to grow rapidly. Some key tips for small businesses include considering your target audience, promoting videos on social media, using creative titles and calls to action, embedding videos on your website to increase views and engagement, and positioning yourself as an expert by providing valuable video content.
Did you know including a video on your landing page could improve your conversion rate by 86%? There is no question that you need to include video in your content marketing strategy - but what type of video should you focus on? We've identified the 7 most effective videos to include in your content marketing strategy. Take a look and let us know what you think!
The document discusses characteristics of effective video content marketing agencies. It notes that agencies with print publishing backgrounds have found success in content marketing due to their experience producing high-quality material on tight deadlines. Key characteristics of strong content marketing agencies include being truly multi-platform, working collaboratively with other agencies and clients, monetizing content to deliver ROI, gaining insights from audiences, and maintaining high production quality. The document also provides tips for effective video marketing, such as using compelling titles, providing excellent educational content, including website URLs in videos, and embedding videos on one's own site.
The document provides 10 ideas for video content marketing that any business can use, along with tips for effective video marketing. The 10 content ideas are product demos, tips & how-tos, customer testimonials, value propositions, webinar invites, expert Q&As, interviews, video infographics, whiteboards, and holiday greetings. The tips section recommends taking advantage of branding opportunities, including your URL, making impactful titles, providing excellent content, always including an HTML link, and going beyond YouTube by embedding videos on your own website.
This document provides information and tips about video marketing. It discusses inexpensive video marketing ideas like creating videos that solve customer pain points without using words. Videos should integrate with a company's core sales strategy to build emotional bonds with customers. The document also provides tips for video marketing, such as including the company logo and URL in videos, writing attention-grabbing titles with keywords, providing valuable content, and embedding videos on a company website in addition to posting on YouTube.
This document provides tips for improving video marketing in 2014. It recommends collecting feedback on videos before releasing them, using email gates to capture leads from videos, and using the first 8 seconds of a video to qualify the audience. It also suggests spicing up B2B videos with creative content, implementing a process to measure video performance using analytics, and combining video data with marketing automation.
This document provides tips for improving video marketing in the new year. It recommends collecting feedback on videos before releasing them, using email gates to capture leads from videos, and using the first few seconds of videos wisely to engage viewers. It also suggests spicing up B2B messaging in videos, implementing a process based on video analytics, combining video data with marketing automation, and considering the speaker/presenter when casting videos.
This document provides information and tips about video marketing. It discusses how video marketing can boost awareness, traffic and sales for businesses in a cost-effective way. It then offers advice on creating an effective video marketing strategy, such as keeping videos short, building relationships with viewers, defining specific objectives, and making titles, content, calls to action and branding prominent in videos. The document concludes by listing six tips for video marketers, such as including your URL in videos and embedding videos on your own website.
This document provides a guide to video marketing. It discusses various video marketing platforms like Vine, Instagram, YouTube, Vimeo and Google Hangouts. It provides tips for using each platform effectively and compares their pros and cons. It also lists top tips for video marketing, including making titles count, providing excellent content, including your URL in videos, taking advantage of branding opportunities, always providing an HTML link and going beyond YouTube.
Best Practice Automotive Marketing Trends 2015TRENDONE GmbH
Best Practice Automotive Marketing Trends 2015
Discover 10 inspiring marketing trends of leading automtive companies.
All cases include innovative approaches which make them unique and leading performers!
You can find more of those cases in the Trendone Trendexplorer!
This document provides tips and strategies for successful video marketing on YouTube. It discusses three key approaches: 1) extending an existing brand narrative with video content, using Chipotle as an example; 2) creating videos that add clear value for viewers like Khan Academy's instructional videos; and 3) developing an organized brand channel on YouTube like Xbox's channel. The document concludes that video marketing should tell a brand's story compellingly while offering useful information for viewers to share.
eMarketer Webinar: Six Guidelines for Measuring Real-Time Marketing SuccesseMarketer
Join eMarketer for a free webinar that covers six guidelines for measuring the results of real-time marketing and details strategies used by select leading brands.
Informe top 250 empresas Asturias y redes sociales 2ª ediciónRubén Llames
El Informe Top 250 refleja la situación en las principales redes sociales de las 250 empresas con más facturación de Asturias. Un trabajo desarrollado por la Cámara de Comercio de Gijón y Comunicación Profesional dentro del marco del Máster Social Media Asturias que ambas entidades organizan.
Assumptions is a TV show that follows seven high school seniors in Tampa Bay as they deal with issues of school and personal lives. The show emphasizes common high school themes like friendships, relationships, secrets, and dealing with problems that affect everyone regardless of background. In season one, Mia and Colton start a romantic relationship that is challenged by his past accusation of rape and her mother's role as prosecutor in the case. Tabby shares her secret of having leukemia with new boyfriend Brady. Reagan and Ash struggle with Ash's father's racial prejudice, while Conner admits he is gay and faces consequences.
Dokumen tersebut membahas tentang pentingnya pembentukan keluarga dalam Islam, termasuk tujuan perkawinan, hukum perkawinan, tanggung jawab suami istri dan orang tua, serta konsep pembentukan masyarakat Islam.
Real time video analytics with InfoSphere Streams, OpenCV and RStephan Reimann
Unstructured data are a fast growing area and a source for many innovative Big Data & Analytics solutions. Often the first idea of unstructured data seems to be that it's probably text data, even though that is just a small part. A lot of that "new data" is sensor data and especially multimedia (audio, video). Even though this part is growing extremly fast, it is very rarely used in analytics today. And even less in a real time context.
In order to experience what does it mean and how does it feel (and if it is possible to make sense of it) to work with this new data in real time, Wilfried Hoge and I have created a demo that shows our own experience and explains important concepts & implementation. approaches. The demo we created shows a drill equipment as it is used to build tunnels and how to analyze the output on the conveyor belt visually with machine learning approaches.
The document discusses the metaphysical significance of the mathematical constant Pi. It begins by examining the basic structure of Pi, which can be represented by a circle with a circumference divided into three parts plus a fractional portion. This forms the basis for a model to understand universal cycles. The document then explores the intersection between linear and nonlinear realities. While human consciousness normally flows linearly, meaningful synchronous events can disrupt this flow. Pi may symbolize underlying principles that connect such apparently unrelated events.
Sapporo CEDEC2014での講演資料です。
ソーシャルゲームの流行に伴って一躍脚光を浴びた、ビッグデータによる「分析」という手法ですが、分析という言葉が一人歩きして、どんなときにその強みを発揮するか、あまり知られていません。
本発表では、なぜソーシャルゲームでは分析が必要になったかを簡単に整理したうえで、具体的な分析の失敗例・成功例を通して、数字の手助けで、どのようなことが分かるのかを解説します。
Attain Retail Success with Back-end AutomationOrderhive
This presentation highlights the modern retail strategies, types of automation tools available to overcome retail challenges and how a cloud-based inventory management system can accelerate business growth.
This document discusses how startups find ideas and succeed. It notes that startups like Airbnb and Uber started by addressing shortages, and that entrepreneurs should provide customer benefits and eliminate waste. It emphasizes that entrepreneurs should create environments for creativity, launch products fast without extensive testing or resources, embrace failure and pivoting, and move quickly through iterations. Entrepreneurs are also advised to challenge incumbents by reinventing models and ecosystems, and to constantly reinvent their own businesses.
Opening-up the HE box through cross-boundary collaborative open learning in c...Chrissi Nerantzi
This document discusses opening up higher education through cross-boundary collaborative open learning. It presents a phenomenographic study of two open online courses involving academics from different institutions. Interviews and surveys examined how participants experienced these cross-institutional courses and which characteristics most influenced their experiences. The study developed a framework for open learning consisting of learner engagement patterns, needs, and design considerations. The framework aims to support new approaches to academic development and continuing professional development that are cross-institutional, collaborative, and open.
The momentum that began in January with Professional Builder’s Show Village at IBS, New American Home partnership and launch of SkilledLaborFund.org continued to gain speed throughout February.
Video content marketing involves using video in various forms to promote brands, products, and services. It has been empowered by increased bandwidth and video consumption. Videos can be used for advertising by buying ad space or posting on platforms like YouTube. There are many types of video marketing including brand films, educational videos, explainer videos, testimonials, 360 videos, email videos, animated videos, and product videos. Research shows that video outperforms other content, increases the chances of front page Google results, and the human brain processes visuals much faster than text. As video traffic continues to grow significantly, it will dominate future marketing strategies.
Video Marketing promises to be 2016's most effective digital marketing tool. Here's some ideas on how you can utilise video and animation within your business or organisation
Did you see the newest videos of twerking toddlers and cats afraid of cucumbers? Well, your customers have! Keep up with the newest social media trends by incorporating video into your marketing strategy. (Lachanophobic felines and graceful toddlers not necessary.)
By the end of December 2015, Marketing Profs contributor Tyler Lessard had announced that 2015 would be the year of video marketing. The advantages of video content in marketing strategies are undeniable. Whether it is the bite-sized format or the visually stimulating images, video is king for media marketing.
But what constitutes a good content marketing video? And what points should a business touch upon to ensure success? There are key components to any good video content.
To guarantee that you get the most return on your video content marketing, here’s a quick how-to guide to help you along the way.
The document provides an overview of best practices for using video in marketing. It discusses how B2B companies are increasingly using video to engage audiences in a quick, concise manner. It provides tips for video marketing tactics like creating value for consumers rather than plain advertisements, using keywords and captions for SEO, leveraging existing social media channels, and including calls to action and metrics to measure success. The document contains several chapters that will provide examples and strategies for storytelling, using video in different industries, and creating effective explainer videos.
The document provides tips for building an IT company's brand through video marketing. It recommends identifying target audiences and their interests to create relevant videos. Various video types are discussed like testimonials, explainer videos, product demos, corporate videos, animations, and live videos. The document also suggests using apps, gamification, virtual and augmented reality to engage audiences and distinguish the brand. Building relationships with employees and customers through education and empowerment is also emphasized.
Video marketing: what it is and how it can drive your salesMabox Marine
View the video marketing playbook, including the top 5 ways to gain most value from this tool, along with the top 5 types for maritime marketing success
This document discusses how video marketing can be used effectively across organizations of all sizes and audiences. It covers how video marketing aligns with the customer lifecycle, from awareness to advocacy. Specifically, it discusses how video can be used at each stage of the lifecycle, including awareness videos, engagement videos, conversion videos, retention videos, and advocacy videos. It also notes that 75% of marketers are now creating custom videos for their target audiences.
IT industry empowers every other industry. Think of a famous brand in the IT industry. Try to remember the times when you encountered that brand name….You may remember someone who works for the brand or uses its products…a video shared by your friend with the brand’s name on it or a campaign during Woman’s day. This is how brands get recognized and stay fresh in the minds of people.
More details : http://pixelsutra.com/blog/brand-building-for-your-it-company/
Video Marketing Magazine by MBP: How To Market Online Using VideoJon Muranko
The document discusses how video marketing is helping small businesses win more customers online. It provides reasons why video is crucial, including that video gets higher search engine rankings and conveys messages more effectively than text. The document then gives 7 easy video ideas for small businesses and discusses optimal video lengths. It also provides tips on how to get videos watched through websites, search engine optimization, email campaigns, and YouTube. Potential video marketing mistakes are highlighted and a case study is presented on a stone company that achieved the #1 Google ranking for a key phrase through video marketing.
The Next Generation Content Is The ProductHelge Tennø
Customers are demanding more from their products and servces. Corporations need to fill the gap between the product and the customer with more value and service.
How to create_a_video_product_to_sell_for_click_bankFlora Runyenje
The document provides instructions for creating an outline and script for a video product. It recommends beginning with choosing a scene or step outline approach and creating index cards for each scene or step. The cards should include the scene heading, overview of action, characters, and notes connecting scenes. Outlining helps tell the story efficiently and prepare the script. Software can also assist with outlining to organize ideas before writing the script.
Video Marketing Trends to Incorporate into Your Marketing PlanJomer Gregorio
Elevate your marketing game with the latest trends in video marketing! Our presentation breaks down the must-know strategies to incorporate into your plan. Dive in for actionable insights that will set your brand apart. Ready to shine? Click to read now!
Full blog here - https://digitalmarketingphilippines.com/video-marketing-trends-to-incorporate-into-your-marketing-plan-infographic/
User generated video is gaining popularity for marketing use. There are several ways to leverage user generated video, including customer testimonials, product reviews, video contests, support/customer care videos, and recruiting videos. Customer testimonials and product reviews can boost credibility and social sharing. Video contests are a way to engage users and get new content without large expenses. Support videos can help customers through tutorials or live chat. Recruiting videos allow candidates to showcase skills and fit beyond just resumes.
ReelApps provides several cloud-based apps to help users easily create, publish, and promote videos for personal and business purposes. Their suite of apps includes VideoReel for creating short videos, VisualReel for generating images and videos automatically, LiveReel for livestreaming pre-recorded videos across platforms, ScriptReel for adding captions in multiple languages, and ClipsReel for creating highlight videos from content. ReelApps aims to automate the video creation and distribution process in order to save users time and money compared to hiring freelancers or agencies. Their business model involves monthly and yearly subscription fees as well as custom plans for digital marketing agencies.
https://www.YourVideoMarketingAgency.com How To Increase Website Traffic Organically?
As the old saying goes, a picture is worth a thousand words. In this case, it is worth a million dollars. The internet has proven to be the perfect place to sell products online. In this case, the video has proven to be the perfect medium to showcase products and services. If you want to have a business that is thriving, then you need to get your product online.
It is more affordable and readily available now, and it is a fundamental part of how even the smallest businesses work together.
The organizations that did not procrastinate about the possibility of video marketing were ahead of their competition.
What Is Video Marketing? - The Basics
Video promoting is an essential part of the advertising and marketing industry. Videos are not only used to promote a business but are also a vital part of the internet and the social media industry.
Importance of Video Marketing, Why It's Important
Google bought YouTube in October 2006. By 2009, there were seven different ad formats on the platform. YouTube is now the second most visited site in the world.
The popularity of video is growing because it's easier and cheaper to produce than other forms of communication. However, that's not the only reason why
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14 ways to use videos in B2B Content Marketing
2. The way to B2B marketing success has
changed and evolved YEAR AFTER YEAR.
2016
2014
2013
2015
2012
2011
3. From a more person to person sales approach
purely through one on one sessions, emails,
and phone calls, we have moved to a more
content driven B2B sales cycle.
B2B
4. With content at the heart of their marketing
strategy, brands have built credibility among
their readers who eventually became their
customers.
BRAND
7. Now, videos have become almost ubiquitous in
all B2B marketing efforts
79% of B2B content
marketers are now
using video in their
content marketing.
(2016 report)
8. - ANN HANDLEY
"Any brand or company that isn't using
video in some way is missing out on a
tremendous opportunity to bring its
brand to life. Video adds a pulse to your
content. It makes your story tangible and
real. So why wouldn't we all embrace it?"
9. To scale up a company's content marketing
efforts, videos should become an ideal part of
their marketing initiatives
CONTENTMARKETING
Brandvalue
10. And to help you with that,
we have put together a list of
14 ways you can use videos in B2B marketing
scenarios.
11. #1. EXPLAINER VIDEO
Once a thing of the future. Now, Explainer video is a
redundant buzzword that all businesses talk about in
their marketing strategy meetings.
12. Business such as Dropbox and Pinterest owe
most of their success to brilliant explainer
videos which made their products simple in the
eyes of the users.
THE
NEXT BIG
THING
EXPLAINER
VIDEO
13. Jellyfish: Explainer Video Helped Closed A $800,000 Deal In 7 Days
Thanks to the Explainer Video, Jellyfish was able to close a whopping
$800k deal in just 7 days. The client had never heard of Jelly Fish before
those 5 days.
CASE STUDY 1
14. As a visitor to the site, the client neither has
the time nor the patience to read and
understand the software features and how it
solves problems.
#2. TUTORIAL VIDEOS
15. Tutorial videos act as a self-guided tool
which can even make the customers with the
biggest apprehensions feel at home with the
new product.
16. Animaker saw a 250 percent increase in user
engagement once we placed a tutorial video
inside our application.
CASE STUDY 1
17. #3. PRODUCT DEMO VIDEOS
If a picture is worth a thousand words, a
product video could very well be worth a
thousand sales.
PRODUCT
DEMOVIDEO
= 1000XSALES
18. Product demo video puts
your company's value proposition in
the form of an attractive video.
19. Pages with video now appear in 70% of the
top 100 search results listings, and viewers
are anywhere from 85% more likely to buy
after watching a product video.
Stats that you cannot ignore about
Product demo videos!
20. "The play button
is the most
compelling call
to action on the
web"
- MICHEAL LITT
21. HubSpot, an inbound marketing, and sales platform, has provided a demo video
along with a form to schedule a live demo for any interested business. They
added the video to show the application's ease of use to the visitors even before
they were registered as a user. This significantly increased the site's visitor to
lead conversion.
CASE STUDY 1
22. Kissmetrics, the world renowned customer intelligence and web analytics
tool, recently released this product demo video to help their customers
understand the various features of the tool easier. The video is an ideal
example of how churn rate can be reduced by making the customers feel
more at home by walking them through the various features slowly and
thoroughly.
CASE STUDY 2
23. #4. LANDING PAGES / MICRO SITE
VIDEOS.
A landing page with a video is a cogitable solution to win the fleeting
attention of the visitors and convince them to make the judgement
call. By providing videos on your landing pages, you can provide your
visitors with a passive engagement medium where they can
experience the message for themselves with little effort.
24. With a stunning video placed on the top of one of the landing pages, Team
Animaker had all the right things in place to convince the user that they were
on the right page. The bounce rate of the landing page dropped drastically to
as low as 25%.
CASE STUDY 1
25. Eyeview Digital (an industry leader in outcome-based video marketing),
tested the case of landing pages with and without a video on it. The
results showed a statistically significant improvement in conversion
of over 86%, compared to the original landing page.
CASE STUDY 2
26. #5. VIDEO INFOGRAPHIC
- STEPHEN FEW
"Numbers have an
important story to
tell, but it depends
on you to give it a
voice"
27. Even though videos changed the way in which information was conveyed to people
online, they were never able to make data interesting. But with Video infographics,
the new face of data, that story changed.
Data storytelling has now become the go to presentation technique when it comes
to business presentations and VC pitches. With Video presentations Sales
executives can now empower customers to look data in a very new angle which
helps them better understand the value that a particular idea can deliver.
Videos are the new convincing Voice of Data.
VIDEO
DATA
VIDEO
INFOGRAPHICS
28. Video infographics is the new data storytelling.
Data storytelling has proven to be a powerful delivery mechanism for
sharing insights and ideas in a way that is memorable, persuasive, and
engaging. As marketers, we can tailor the story to the audience and
effectively use data visualization to complement our narrative. We know that
data is powerful. But with a good story, it's unforgettable.
29. TechMD, an IT service company was able to demonstrate the scenario at IT
corporates in exact numbers using Video Infographics. This provides an
opportunity for business to rethink & lay more focus on 'data and numbers' - a
company's integral asset to build trust among the consumers. Everyone believes
the fact - Numbers don't lie.
CASE STUDY 1
30. With numbers being the important story behind every
business, video infographics becomes the chosen way to
decipher that message behind the story.
40% of all people respond to visual information better than text or
numbers. Here’s your chance to make those numbers fun for the
viewers.
Add a little bit of body text
Click
here
to
experience
the
m
agic
of
Video
I
nfographics.
31. #6. ONLINE STREAMING OF
EVENT CONFERENCES AND
TRADE SHOWS
These days, event presentation videos released online, get
thousands of extra views, roundtable sessions go viral, live
internet broadcasting open up your expert Q&A sessions to the
world.
Why limit the event to the size of the venue, when
the whole world could be your venue??
32. Play Video
Video is a window that connects opportunities
present anywhere with the online audience !!
33. Now, aspiring learners can also be the part of renowned conferences
and hear speeches directly from expert's mouth. The SAP TechEd
conference in Las Vegas is an ideal example of this scenario.
CASE STUDY 1
34. The Email design conference conducted by Litmus gives you valuable
tips and tricks on the most gullible tool of the marketers, the email.
Online streaming of this conference made it possible for millions to
watch it from home and gain sparks of knowledge.
CASE STUDY 2
35. Vlogging is surely the new blogging. The rise of YouTube and
higher monetization capabilities have given rise to Superstar
Vloggers. A Vlog as a medium for B2B marketing is still an
unexplored concept.
#7. B2B VLOGGING
YOUTUBERS!!
36. 40% of people are most likely to engage with branded
content that contains videos. Constant company and
product update via vlogs will humanize the brand as a
whole and make purchasing decisions easier.
BR ND
37. Wyzowl, an explainer video production house uses vlogs to connect with
their target audience. They believe that a vlog is the right tool to get their
message delivered effortlessly. They target on creating vlogs that serve a
purpose. In this case, they have talked about "The ideal length for an
explainer video". The subtle way in which they promoted their company at
the end is the perfect example of what we are talking about.
CASE STUDY 1
38. Internet sensation and online entrepreneur Gary Vaynerchuk, started
his online journey when he started his vlogging channel Wine Library
in 1999. Within 5 years of its inception, he grew his business from a
humble 1 million$ to 50 million$. Today, he is a major internet
celebrity and owns Vayner media, a social media focussed digital
agency.
CASE STUDY 2
39. #8. VIDEO CASE STUDY
Video case studies add authenticity to your
communication, as the message is about how your
customer benefitted by the service or product provided
by you. It's much easier to communicate your unique
selling points to a prospect in a video by showing practical
case studies rather than telling how your product is better.
potential selling point 1
potential selling point 2
40. Case studies are a lot like stories. A typical format introduces your
customers or clients (your characters), fills you in on the conflict
they experienced, and then wraps it up with the resolution.
Your customers are the heroes of these stories, and your product
or service is what helps them save the day. This makes case
studies both engaging and relatable.
41. This case study by Fujitsu showed how they helped DEPFA set up
an all new IT platform for performing their critical services.
Since DEPFA was going through a restructuring process, it was
highly important that they handled the transformation smoothly.
The case study gave a clear look into how well Fujitsu was able to
deliver when it was most needed.
CASE STUDY 1
42. This case study talks about how K2, a leading provider of business
process application helped Kimberly-Clark Corporation optimize various
processes in the organization starting from document management to
system integrations. The video instills the notion that K2 has the
necessary experience and skill to successfully implement new solutions
in a highly complex corporation.
CASE STUDY 2
43. #9. VISUAL STORYTELLING
Brand storytelling isn’t a new concept, but with the
explosive growth of social media and content marketing,
the opportunities to tell stories as part of direct and
indirect brand marketing initiatives have become huge
and is also considered a strategic priority.
44. Brand Adobe has put video storytelling at the heart of its brand
engagement strategy Adobe Marketing cloud product. The series of
commercials they created for Adobe marketing cloud has a very funny
take on real life scenarios which can be made better with the use of
their product.
CASE STUDY 1
45. #10. VIDEO PRESS RELEASE & PR
MATERIALS.
Video holds advantages over text press releases, AdWeek reports.
Eighty percent of viewers will watch an entire video release, while
just 20 percent read an entire text release. In addition, video
releases have an average half-life of about 40 days, compared to
nine days for text releases.
46. Trenitalia is the leading rail transport operator in Italy. SAP did an online
press release about Trenitalia's adoption of SAP's dynamic maintenance
management system. The video press release gave an opportunity to the
viewers to experience the functionalities the company delivers.
CASE STUDY 1
47. STATS THAT YOU CANNOT
IGNORE ABOUT A VIDEO
PRESS RELEASE!
The press releases with video attracted
55.4 percent more views and 6.1 percent
more clicks than the text-only release.
48. Rather than a boring monologue of companies talking about
themselves, a video testimonial by a customer about their
happiness and satisfaction with the service provided by the
company can easily connect with the prospects and make
their purchasing decisions easier.
#11. VIDEO TESTIMONIALS
“A Testimonial is an online marketer's magic wand!”
49. "Using a video to connect to
the prospect is so much like
a cold call, it humanizes the
selling process."
- JILL ROWLEY
50. Hubspot does a great job with video testimonials. The video shown
here is a detailed testimonial which talks about how HubSpot changed
the fortunes of the company "Brightfire", a creative digital agency. The
video clearly talks about the problems that Brightfire faced initially
and how adopting to the HubSpot platform helped them find leads
more easily.
CASE STUDY 1
51. KONE Elevator, the world renowned elevator manufacturer, has
created this short and crisp testimonial where the client talks about
why they chose KONE Elevator over the other competitors. The video
also gives viewers an idea of the challenges the project had and the
solutions that were provided by KONE.
CASE STUDY 2
52. Using Q&A videos on the landing pages and online video
channels add authenticity and improve the trust factor in
the minds of the viewers. Most businesses are still yet to
explore this method to improve their visibility.
#12. Q&A VIDEOS
Q & A
53. Remember Gary Vaynerchuk, the guy we talked about in the Vlogging
case study? He is really good at leveraging Q & A videos too. His
current series #AskGaryVee is now 2 years old and millions of
subscribers. Over the years, he has established himself as a thought
leader in the business world through his videos. The #AskGaryVee
series gets him the visibility he needs to grow his main business
Vayner Media.
CASE STUDY 1
54. #13. VIDEO WHITEPAPER
Yes! It is true. Whitepapers build the credibility of
companies among business executives. But how many of
those executives actually read through your entire
whitepaper containing 50 pages of information? Video
whitepapers are the answer to holding the executive's
attention throughout its length.
video
55. The obvious thought now would be that video whitepapers are going to
replace white papers, or that white papers will become obsolete. Video
whitepapers are just the result of white papers evolving. Consider the
whitepaper’s evolution into digital format: PDFs and Word documents.
Video white papers are the next step.
CASE STUDY 1
56. The interesting part in video whitepaper is a story. And when a story is
integrated with research, the whitepaper breathes life and
opens an opportunity for everyone to view and understand it without
having any preconceptions.
CASE STUDY 2
57. #14. EMAIL MARKETING VIDEOS
There was once a hoax "Email is Dead". But in reality, emails are
the biggest drivers of ROI even today. Emails today are better
optimized and better designed. In its newest Avatar, Emails with
videos have become the most dynamic way to engage
recipients and help them make better purchasing decisions.
EMAIL IS NOT
DEAD!!
58. A Forrester Research study says that
1. When marketers included a video in an email,
the click through rates opened by 200-300%
2. Video also boosts open rate by 19%.
Click
here
for
a
detailed
guide
59. Everytime Brian Dean, the founder of
Backlinko, sends an email, you can
be sure that he has embedded a
video along with the text content. By
providing actionable video content
that can help his customers,
Brian not only delivers value to them
but also build a long term
relationship with them. He truly
believes that videos can help
companies build a deeper
connection with their audience.
CASE STUDY 1
60. Evernote used a unique
combination of email, case
study videos, and a landing
page to make a solid sales
hook and get people
interested in the product and
strongly consider
subscribing to the paid plans.
A sales hook such as the one
mentioned here with a solid
Call To Action at the end can
convince any prospect to
give your product a try.
CASE STUDY 2
61. The number of ways in which videos can be used for B2B
Marketing doesn't end with these 14 ways. There are many
more ways such as Video Presentations, Customer
Engagement videos, etc. Videos have been and will
continue to be one of the most effective mediums for
information delivery.