Joachim Allgaier

Food and nutrition are popular topics in social media platforms of all kinds. So far, academic research on the topic of digital nutrition communication is still rather in its infancy, but the high social relevance of the topic is undisputed. On the one hand, social media platforms such as TikTok could have a positive influence on knowledge and behavior on the topic of nutrition. On the other hand, it is often criticized that nutrition communication in social media is sometimes deficient and could, for example, lead to harmful dietary changes. This contribution is based on a student-run project and concerned with explorative research on the topic how food and nutrition issues are communicated on TikTok, which actors are of importance, and what opportunities and risks the use of this particular platform might open up for digital nutrition education and communication.

How do neuroscientists “make sense” of public visibility in the context of their scientific work? Hierarchical cluster analysis and multidimensional scaling analyses of 24 in-depth interviews with U.S. neuroscientists produced word groups and concept maps related to possible “medialization” processes. Findings suggest that scientists are factoring new communication channels into their public visibility calculus, although one legacy medium, The New York Times, remains the holy grail of medialization.

Star Trek has been popular not only with various international audiences; in fact, it has become a sort of icon of popular culture. Its imagery, style and ideas have inspired and motivated many scientists, researchers and inventors. There have been numerous interesting and fruitful interactions between the real world of science and research and Star Trek’s fictional world. This contribution investigates how various researchers, scientists and research institutions have referred to Star Trek in their work and how ideas and particular aspects and technologies of the Star Trek universe have been used in public science communication. Star Trek technology was also used as reference point to ignite innovation. For instance, in early 2017, the Qualcomm Tricorder XPrize competition awarded more than $10 million in prizes to teams that attempted to make real-world, non-invasive, diagnostic devices inspired by the Star Trek tricorder. The chapter also explains how NASA teamed up with some of ...

In this Research Topic we are interested in the impact of online video-sharing on the public communication of science and the environment, but also on intra-scientific communication and practice. The online video format has great potential for science and environmental communication, but there are also potential problems and pitfalls that need to be reflected. We are interested in the role of online video-sharing platforms, such as YouTube, Vimeo and others, for the public communication of science and research. Production We are looking for various perspectives on the production of online videos, i.e. who creates and uploads videos with scientific and environmental contents and what are the intentions and purposes of these videos? What are the differences and similarities between professional, amateur, institutional and other actors who produce online videos? How do the different creators of videos about science and the environment legitimize themselves and what audiences do they want to reach and for what reasons? What are the differences in practices and intentions of journalists, YouTubers, scientists, scientific institutions and others when it comes to online video-sharing? Content Which scientific and environmental topics and what kinds of research and knowledge are represented in publicly available online videos and which are not? Are there certain scientific disciplines that use online videos for public and/ or intra-scientific communication more often than others? What kind of video formats, genres, videographic styles etc. are most successful, widespread and adequate for science and environmental communication? How can the quality of scientific online videos be assessed? What role do misinformation, disinformation and conspiracy theories play in online videos about scientific and environmental topics and what could be done to successfully counteract erroneous and problematic video content? Can differences concerning topics, frames or aesthetic aspects be found and analyzed, and if so how? What are the differences between the online videos of professional, amateur, institutional and other user/ producer cultures? Are there differences in the online videos from diverse geographical locations, languages and disciplinary communities? Audiences, reception and communities How are online videos on science and the environment perceived by various audiences? Do scientists and researchers also make use of the online-video format, and if so, how and why? How do different audiences make sense of the online videos they are watching and how do they affect perceptions, knowledge and attitudes? How do different users seek and find online videos about science and the environment and how do they assess the credibility of the videos? What communities emerge around specific video channels featuring science and environmental online videos and how do various audiences/ communities and video creators interact? What is the role of specific online video-sharing platforms for the dissemination, recommendation and practices of environmental and science communication via online video? Methodological innovations What quantitative, qualitative, computational and other methods could be used to study scientific and environmental online-videos and practices of online video-sharing? Practical perspectives We are also interested in perspectives of online video practitioners or researchers and others who experimented with online videos for science and environmental communication. We also welcome case studies and the experiences of science YouTubers and experience reports of exchanges with scientists, scientific institutions, journalists, filmmakers and others who use online videos for environmental and science communication. Keywords: Science Communication, Environmental Communication, Online Video, Video Platforms, YouTube, Vimeo, Public Understanding of Science, Science of Science Communication, Social Sciences, Media, Communications, Interdisciplinarity Important Note: All contributions to this Research Topic must be within the scope of the section and journal to which they are submitted, as defined in their mission statements. Frontiers reserves the right to guide an out-of-scope manuscript to a more suitable section or journal at any stage of peer review.

The online video-sharing website YouTube has been a phenomenal success and growing rapidly since its launch in 2005. YouTube today is one of the most popular internet sites and also the second most popular search engine used after Google in many countries (Welbourne and Grant, 2015). According to the self-description of YouTube it has over a billion users, almost one-third of all people on the Internet (YouTube, 2016). The research presented in this contribution is particularly interested in the role of online video-sharing platforms, such as YouTube, for the public communication of science and technology. Many citizens do use YouTube as a source of information about issues concerning science, technology and medicine (Allgaier, 2016). Research has shown that high reading levels are required to comprehend web-based textual information on science, technology and medicine (e.g. Berland et al. 2001), and that might be a reason why many people prefer to use and watch YouTube videos in or...

Online video-sharing sites such as YouTube are very popular and also used by a lot of people to obtain knowledge and information, also on science, health and technology. Technically they could be valuable tools for the public communication of science and technology, but the users of YouTube are also confronted with conspiracy theories and erroneous and misleading information that deviates from scientific consensus views. This contribution details the results of a study that investigates what kind of information users find when they are searching for climate science and climate manipulation topics on YouTube and whether this information corresponds with or challenges scientific consensus views. An innovative methodological approach using the anonymization network Tor is introduced for drawing randomized samples of YouTube videos. This approach was used to select and examine a sample of 140 YouTube videos on climate topics.

Since its launch in 2018, TikTok has become one of the fastest-growing social media applications in the world, being particularly popular among young people. Memetic videos, which often feature lip-syncing, dance routines and comedic skits, are a defining feature of the platform. This study used quantitative content analysis and qualitative thematic analysis to examine science memes, an increasingly popular genre on TikTok, by analysing 1368 TikTok videos that feature science-related content. The results of the study uncover the most influential creators of science-related content, the most prevalent content in science memes and three vernacular styles of science memes on TikTok. The results expand existing scholarship on science communication focusing on social media. Understanding the role of memetic science content on short-video platforms, as well as in the youth digital culture in general, also provides valuable insights into how science communicators can engage with the younge...

YouTube is a particularly popular online video sharing site. It is not only used for entertainment and commercial purposes but also to disseminate and obtain information and knowledge concerning science and medicine. So far rather little is known about science and health communication via online video sharing websites such as YouTube. In this chapter the limited but growing research literature on scholarly communication, science and medicine on YouTube is reviewed and summarized. It shows the major research developments and points out omissions and gaps of knowledge. The chapter closes with an outlook and reflects on how recent internet research ideas could be used to better understand and analyze science and medicine on YouTube. See also: https://link.springer.com/referencework/10.1007/978-94-024-1202-4#siteedition-academic-link

The public image of scientists, researchers and physicians and their work is not only influenced by what people learn in school or hear in the news. How medicine, science and research are represented in popular and entertainment culture also has an influence on how many people perceive them and what they think about it. In this chapter we will explore various interactions between science, medicine and popular and entertainment culture. For instance, physicians and scientists are also citizens that consume products of popular and entertainment culture. Fictional depictions of science and medicine can sometimes inspire people working in these fields and give them bright ideas. However, representations of science, research and medicine in popular culture can also be heavily biased and wrong. Fictional representations of scientists, researchers, physicians and psychiatrists are also important for the public perception of these fields and keep changing over time. We will explore how the public legitimacy of science and medicine is also connected to depictions of scientists and physicians in entertainment culture. Various scientific institutions have created programmes that ensure that the representations of science and physicians are positive and that the storylines in entertainment programmes are scientifically accurate. Another important aspect in the various relationships between science, medicine and popular culture is the recruitment of young people for biomedical and scientific careers. Here it does help if scientifically literate and tech-savvy people in the entertainment culture of today can be depicted as being “cool”, quite in contrast to depictions of former decades.

Just before the European election in May 2019 a YouTube video titled The Destruction of the CDU (Rezo, 2019a) caused political controversy in Germany. The video by the popular German YouTuber Rezo attacked the conservative Government party CDU (Christlich Demokratische Union Deutschlands) mainly for climate inaction. As a reaction to the subsequent attacks on Rezo and his video from the political establishment an alliance of popular German YouTubers formed to release a second video. In this video, the YouTubers asked their followers not to vote for the Government or the far-right parties, because they would ignore the expertise of scientists and the scientific consensus on anthropogenic climate change and therefore be unable to provide sustainable solutions for the future. This debate started as a YouTube phenomenon but quickly evolved into a national public discussion that took place across various social media channels, blogs, newspapers, and TV news, but also e.g., in discussions...

Science, research and emerging technologies often play a key role in many modern action movies. In this contribution we suggest to use genre analysis of folk narratives as an innovative and useful tool for understanding science and technology in action movies. In this contribution we outline our approach using illustrative examples and detail how understanding action movies as modern fairy tales can benefit the study of science, research and technology in popular culture.

The prevalent lack of research on the interrelations between science, research and popular culture led to the organization of the first International Conference on Science and Research in Popular Culture #POPSCI2015, which took place at Alpen-Adria-Universität in Klagenfurt, Austria, from 17--18 September 2015. The aim of the conference was to bring together not only science communication researchers with an interest in popular culture, but also other scholars, scientists and researchers, artists, media professionals and members from the general public. In this issue of JCOM we present four invited commentaries which are all based on presentations at the conference.

Previous research showed that pop music bands in the Western world have sometimes included science imagery in their lyrics. Their songs could potentially be helpful facilitators for science communication and public engagement purposes. However, so far no systematic research has been conducted for investigating science in popular music in Eastern cultures. This study explores whether science has been regarded as an element in the creation of popular mainstream music, and examines the content and quantity of distribution through an analysis of mainstream music lyrics, to reflect on the conditions of the absorption of science into popular culture. The results indicate that expressions related to astronomy and space science feature very prominently. Most of the lyrics are connected to emotional states and mood expressions and they are only very rarely related to actual issues of science. The implications for science communication and further research are discussed in the final section.

Raider’s Lara Croft, or Buffy the Vampire Slayer). Thus, Messerschmidt’s assertion that violence is a masculine gender practice drags him dangerously close to a static and trait-based conceptualization of masculinity. I also found Messerschmidt’s labelling of Kelly as a ‘third gender’ problematic (p. 141). Kelly embodied a ‘masculine’ gender project and engaged in violence both at school and on the street in retaliation to verbal abuse from girls (who labelled her a ‘dyke’) and boys (who called her a ‘wimp’). Although her masculine behaviour was accepted by the gang of ‘badass’ male youths with whom she socialized, her female body was also a constraint on her behaviour since they did not allow her to participate in all activities (such as burglaries). Kelly is an interesting case and clearly shows that ‘“sex” is not a “natural” foundation of gender’ (p. 131). However, a ‘third gender’ implies that there exists one masculinity and one femininity and that Kelly is a rather extraordinary blend of the two. Such a conceptualization masks the fluidity and multiplicity of gender. Furthermore, Messerschmidt’s commitment to embodying gender/crime focuses on how embodied interaction results in violence. Thus, the violent body itself is startling absent. We hear that Perry ‘beat the shit out’ of a gay man (p. 80), that Tina ‘started hitting [her stepfather] in the face’ (p. 87) and that one schoolboy let Kelly ‘pound on his face’ (p. 99). Yet the sweating, panting, bleeding, aching, bruised body is missing. Similarly, there is little mention of those embodied emotions that fighting may stir, such as pleasure, satisfaction, euphoria or exhilaration. Despite these criticisms, the richness of Messerschmidt’s data makes Flesh and Blood an interesting and engaging read.

Experts do play a particular role in public socio-scientific debates, even more so if they form heterogeneous coalition with other actors and experts. A case study about a public science education controversy surrounding the teaching of evolution/creationism in the UK press is used to investigate in detail how connections and coalitions between experts and other actors involved in the controversy emerged and played out. The research focuses on the question of what role collaborative and other networks of experts played in terms of influence, visibility, credibility, consensus and weight of argument. Issues that are considered in the research are the status of the members of the coalitions forming during the debate and how it is displayed in media representations and letters and petitions, and also how these networks and coalitions of experts perform in relation to each other.

... The creationism/evolution controversy is a case in point ... an effective explanation of the principles of evolutionary theory, but still believe in a creationist account ... The teaching of social and ethical issues in the school curriculum, arising from developments in biomedical research: a ...

Call for Papers About this Research Topic In this Research Topic we are interested in the impact of online video-sharing on the public communication of science and the environment, but also on intra-scientific communication and practice. The online video format has great potential for science and environmental communication, but there are also potential problems and pitfalls that need to be reflected. We are interested in the role of online video-sharing platforms, such as YouTube, Vimeo and others, for the public communication of science and research.
For futher information see the URL:
https://www.frontiersin.org/research-topics/11604/new-directions-in-science-and-environmental-communication-understanding-the-role-of-online-video-sha

The online video-sharing website YouTube is extremely popular globally, also as a tool for information on science and environmental topics. However, only little is known about what kind of information users find when they are searching for information about climate science, climate change, and climate engineering on YouTube. This contribution presents results from an exploratory research project that investigates whether videos found on YouTube adhere to or challenge scientific consensus views. Ten search terms were employed to search for and analyze 200 videos about climate and climate modification topics, which are contested topics in online media. The online anonymization tool Tor has been used for the randomization of the sample and to avoid personalization of the results. A heuristic qualitative classification tool was set up to categorize the videos in the sample. Eighty-nine videos of the 200 videos in the sample are supporting scientific consensus views about anthropogenic climate change, and climate scientists are discussing climate topics with deniers of climate change in four videos in the sample. Unexpectedly, the majority of the videos in the sample (107 videos) supports worldviews that are opposing scientific consensus views: 16 videos deny anthropogenic climate change and 91 videos in the sample propagate straightforward conspiracy theories about climate engineering and climate change. Videos supporting the scientific mainstream view received only slightly more views (16,941,949 views in total) than those opposing the mainstream scientific position (16,939,655 views in total). Consequences for the public communication of climate change and climate engineering are discussed in the second part of the article. The research presented in this contribution is particularly interested in finding out more about strategically distorted communications about climate change and climate engineering in online environments and in critically analyzing them.

There has been a considerable volume of work which has sought to understand the way in which users of digital systems make sense of them and how they may (or may not) meet their needs, in areas such as health (Nettleton et al. 2005; Koh, et al., 2013; Record et al., 2018), political agency and civic engagement (Vromen et al., 2016) the emergence of forms of ‘digital labour’ (Scholz, 2012), and the broader role of social media and other platforms (Beer, 2017). There has also been work that has examined the online social world as providing a new space through which socio-political and cultural identities can be refashioned, especially in response to relatively strong and explicit localised forms of control, as in China (Chen, 2013) where the virtual, performative national identity can be fashioned (see also Mikula, 2003). More generally, the offline/online relationship has been a common and core theme of social science analysis of the digital. This has led to calls for new approaches to and methodologies that enable better understanding of the engagement with and use of web-based platforms ( e.g. Allgaier and Svalastog 2015) and for a new ethical framework to oversee it (e.g. Aicardi et al., 2018).
These issues have been explored through a recently established research network under the rubric of Navigating Knowledge Landscapes (see http://knowledge-landscapes.hiim.hr/ ) which has been especially focused on these issues as they apply to the domain of health and health-seeking behaviour via the web. This Special issue provides an opportunity to broaden and deepen the empirical and conceptual scope and in particular to interrogate this concept of ‘landscape’ and the dynamics and meanings of ‘knowledge’ and its access, creation, curation and use.
Building on this range of work, this CfP invites papers that focus directly on the meaning and understanding of the digital landscape. In what way does this notion point up new forms of geographical space that carry distinct cultural, economic and political dimensions? The Journal invites papers that address the following issues:
o Is there a specific digital geography and how can we understand this in terms of digital spaces and their production and co-production?
o In what ways does the process of navigation create and reproduce specific landscapes and the routes that are taken within the digital space?
o How does this geography vary by digital arena – e.g. health, finance, housing, political agency?
o What forms of knowledge do we see emerge within this geography and what wider role does it play within contemporary digital cultures?
o How do online and offline understandings and forms of knowledge relate to each other?
2
o What does it mean to travel within this geography, and how are its landscapes and
their digital topographies formed and reformed?
o Do digital geographies have specific forms of temporality and rhythms that reflect
distinctive timescapes?
o How does the life in the digital landscape work? How is agency acquired and
expressed, and how is power established and activated? How are social relations and
powers de-constructed and re-constructed? What are the risks? What is the relevance
of critical theory?
o Does the cultural plurality of the digital society represent a new cultural and
economic geography
o How is gender performed and mediated within digital landscapes?
o How are classical theories of ‘cyberspace’ relevant to a contemporary mapping of the
digital landscape?
We welcome papers that address these or related themes, with the goal of publishing a high
quality issue that interrogates and defines the boundaries and performativity of the digital
landscape today.
Paper abstracts (250 words max) should be submitted to the corresponding editor by
December 14. The Editors will select a number of abstracts for full development as papers
before Christmas 2018. Full papers should be submitted by the end of June 2019 for review.
The Special Issue will be published in July 2020.
Editorial team: Anna Lydia Svalastog Østfold University College Norway, Joachim Allgaier RWTH Aachen University Germany,
Andrew Webster SATSU the University of York UK,
Srecko Gajovic, University of Zagreb Croatia.
Corresponding editor: Anna Lydia Svalastog als@hiof.no

YouTube is a particularly popular online video sharing site. It is not only used for entertainment and commercial purposes but also to disseminate and obtain information and knowledge concerning science and medicine. So far rather little is known about science and health communication via online video sharing websites such as YouTube. In this chapter the limited but growing research literature on scholarly communication, science and medicine on YouTube is reviewed and summarized. It shows the major research developments and points out omissions and gaps of knowledge. The chapter closes with an outlook and reflects on how recent internet research ideas could be used to better understand and analyze science and medicine on YouTube.
See also:
https://link.springer.com/referencework/10.1007/978-94-024-1202-4#siteedition-academic-link

Just before the European election in May 2019 a YouTube video titled The Destruction of the CDU (Rezo, 2019a) caused political controversy in Germany. The video by the popular German YouTuber Rezo attacked the conservative Government party CDU (Christlich Demokratische Union Deutschlands) mainly for climate inaction. As a reaction to the subsequent attacks on Rezo and his video from the political establishment an alliance of popular German YouTubers formed to release a second video. In this video, the YouTubers asked their followers not to vote for the Government or the far-right parties, because they would ignore the expertise of scientists and the scientific consensus on anthropogenic climate change and therefore be unable to provide sustainable solutions for the future. This debate started as a YouTube phenomenon but quickly evolved into a national public discussion that took place across various social media channels, blogs, newspapers, and TV news, but also e.g., in discussions in schools, churches, as well as arts and cultural events. The focus of this contribution is on the formation of the heterogeneous coalition that emerged to defend and support the YouTubers. It prominently involved scientists and scientific expertise, but other forms of expertise and 'worlds of relevance' were also part of this coalition. The conceptual tools of 'networked expertise' and 'ethno-epistemic assemblages' are employed to explore expertise and credibility as well as the associations and networks of actors involved which illuminate how a single YouTuber was able to contribute to the unleashing of a national debate on climate change policy.

Traditionally journalistic mass media and compulsory and informal science education were the main sources of citizens' knowledge about science, technology and medicine. The availability of new online media has changed the media and information infrastructure. The use of digital and social media for scientific practice and science communication and its impact on public perceptions of and citizens' knowledge about science, technology and medicine still need to be examined.
From the point of view of scientific institutions the problem with social online media is that virtually everybody can post content there. There are no gatekeepers and hence no quality control is taking place. Social media websites must also be understood as social communities where conspiracies, false and potentially harmful and inaccurate information on scientific topics can be disseminated. However, they can also be powerful tools for disseminating useful and correct scientific information and to engage and involve citizens with and in scientific research.
The research presented here is particularly interested in the role of online video-sharing platforms, such as YouTube, for the public communication of science. In many countries YouTube is the second most popular search engine after Google. Many citizens do use it as a source of information about issues concerning science, technology and medicine.
In the presentation results from an empirical pilot study on climate science and climate manipulation on YouTube will be presented. The results indicate that YouTube can be a very valuable tool for informing citizens about science for some key issues. However, users of YouTube are also confronted with conspiracy theories and erroneous and misleading information that strongly deviates from scientific consensus views. Hence, the public communication and discussion of science via YouTube offers new opportunities but also faces serious and difficult challenges that should be addressed by combining science communication and (social) media research.

Die Studie „Empfehlungen in Krisenzeiten“ untersucht, inwiefern durch YouTubes Empfehlungsalgorithmen desinformative Inhalte auf der Plattform befördert werden und inwieweit verlässliche und vielfältige Informationsangebote dabei sichtbar werden. Hierzu wurden insgesamt 90 Startvideos und Suchbegriffe zu den Themen Covid- 19-Pandemie, Klimawandel und Flüchtlingsbewegungen festgelegt und die darauf folgenden Empfehlungen automatisiert aufgezeichnet. Eine Auswahl der aufgezeichneten empfohlenen Videos wurde im Anschluss manuell nach Hinweisen auf Desinformation durchgesucht. Unter Desinformation wurden dabei Falschinformationen verstanden, die bewusst verbreitet werden. Die Einhaltung journalistischer Sorgfaltspflichten, die Unterstützung von wissenschaftlichen Konsens sowie die Überprüfungen durch anerkannte Faktencheck-Organisationen dienten als Indikatoren für die Erkennung von Desinformation. Schließlich wurden 15 als desinformativ eingestufte Videos in Bezug auf Art und Grad der Desinformation, potenzielle Zielgruppe, Ton des Videos, Professionalität, Selbstbeschreibung sowie Feindbilder vertiefend analysiert, um Strategien und Narrative hinter der deutschsprachigen Desinformation auf YouTube darzustellen. Die Studie zeigt, dass YouTubes Empfehlungsalgorithmen sehr wenige themenbezogene Treffer und eine geringe Vielfalt an Anbietern sichtbar machen: • Es werden häufig immer wieder dieselben Videos und Kanäle empfohlen. Neben Videos einzelner Kanäle werden fast ausschließlich Videos desselben Kanals angezeigt. • Öffentlich-rechtliche und etablierte Medienanbieter werden dabei überdurchschnittlich oft sichtbar gemacht. • Die Konzentration auf einzelne Videos und Kanäle führt dazu, dass nur wenige thematisch passende Empfehlungen angezeigt werden. Je weiter Nutzende der Empfehlungskette folgen, desto unwahrscheinlicher ist es, dass ein Video zum ursprünglichen Thema empfohlen wird. Im Allgemeinen verbreiteten die untersuchten YouTube-Empfehlungen kaum desinformative Inhalte, auch wenn diese durchaus vereinzelt sichtbar gemacht wurden: • In der Gesamtschau stammten nur 6 Prozent der untersuchten empfohlenen Inhalte aus potenziell desinformativen Kanälen. • Zu den Themen Covid-19-Pandemie und Klimawandel enthielten die Empfehlungen zu 14 bis 15 Prozent potenziell desinformative Inhalte und somit deutlich mehr als zum Thema Migration. • Ausgehend von desinformativen Startpunkten enthielten die analysierten Empfehlungsbäume deutlich mehr potenziell desinformative Inhalte im Vergleich zu neutralen Startpunkten. • Werbung wurde dabei auch vor desinformative Videos geschaltet – insgesamt sogar häufiger als vor Inhalten ohne Desinformation. • Die qualitative Inhaltsanalyse zeigte, dass Desinformation auf YouTube in vielgestaltiger Form auftritt. Auch wenn diese Videos inhaltlich und stilistisch sehr divers sind, eint sie die meist rechtspopulistische Ideologie sowie ein begrenztes Spektrum an Feindbildern.

Präsentation der Ergebniss und Reaktionen u.a. von YouTube:

https://www.youtube.com/watch?v=3GR8fhl5FUQ

Dieser Beitrag beschäftigt sich mit dem bislang verhältnismäßig wenig erforschten Bereich Wissenschaft und Populärkultur und fokussiert hier vor allem auf Wissenschaft in Unterhaltungsmedien und –formaten, wie etwa Spielfilmen, Fernsehserien und Comics und Cartoons. Er beschäftigt sich zuerst mit den Interaktionen zwischen Populärkultur, Forschung und Wissenschaft und untersucht anhand ausgewählter Beispiele den gesellschaftlichen Diskurs über Wissenschaft. Ein weiterer Aspekt, der in dem Beitrag behandelt wird, betrifft den Wandel in der Inszenierung von Wissenschaft in Populärmedien und unterschiedliche stereotype Darstellungen von Wissenschaftlerinnen und Wissenschaftlern. Der letzte Abschnitt beschäftigt sich mit zukünftigen Forschungsperspektiven und dem weiteren Forschungsbedarf hinsichtlich des Themenkomplexes Wissenschaft und Populär – und Unterhaltungskultur.

The Navigating Knowledge Landscapes (NKL) research network has employed the metaphor of 'Knowledge Landscapes' to examine particular digital constellations. In the 7 th Annual NKL Conference the topic is on 'Dark Sides of Digital Societies'. Both come in plural and may encompass phenomena such as permanent surveillance, the loss of privacy, digital hate and violence, cybercrime, cyberwarfare, technostress, "digital dementia" and addiction to digital technologies, disinformation campaigns, the disruption of journalism, information overload and the erosion of expertise to name but a few.

Since its launch in 2018, TikTok has become one of the fastest-growing social media applications in the world, being particularly popular among young people. Memetic videos, which often feature lip-syncing, dance routines and comedic skits, are a defining feature of the platform. This study used quantitative content analysis and qualitative thematic analysis to examine science memes, an increasingly popular genre of memes on TikTok, by analysing 1368 TikTok videos that feature science-related content. The results of the study uncover the most influential science-content creators, the most prevalent content in science memes and three vernacular styles of science memes on TikTok. The results expand the existing science-communication scholarship focusing on the context of social media. Understanding the role of memetic science content on short-video platforms, as well as in the youth digital culture in general, also provides valuable insights into how science communicators can better engage with members of the young generation.