The document provides an overview of international mobile trends, focusing on mobile entertainment categories in the US and China. It discusses mobile TV/video, mobile music, SMS/MMS, and mobile social networking trends and usage in both countries. Some key points include rapid growth of mobile subscribers in China, differences in mobile TV standards and delivery between the US and China, the popularity of SMS in China, and projections that mobile will increasingly become a platform for entertainment and connecting more people to the internet through social media.
Freedata Labs, technical sponsor at Social Media Week, presents a research on social intelligence, based on web-conversations linstening and outlining the network trends in 2011. Tag cloud create with con http://www.wordle.net/
Analysis of United States commercial radio group Clear Channel's declared strategy to dominate the global internet radio medium and its potential impact on the United Kingdom radio broadcasting market, written by Grant Goddard for Enders Analysis in September 2008.
The document summarizes the 3rd Mobile Marketing Summit held in August 2010 in South Africa. It provides details on the South African Mobile Marketing Association (MMA SA) such as its founding in 2008 and current membership. It also outlines the MMA SA's focus areas including standards and measurement, networking events, regulatory issues, education and training programs, guidelines development, and research. Mobile device penetration, usage trends, and opportunities for marketers in South Africa are reviewed based on survey data. The media landscape and key advertiser sectors engaging with mobile are also described.
This short presentation provides a snapshot of the rapidly changing media and marketing landscape driven by evolving consumer behavior. Troy Centazzo
this presentation is about the habits of radio listeners and the scope of improvement in radio shows and technologies.
The document summarizes a presentation on cognitive use of TV whitespace and the associated regulatory and market implications. It discusses how cognitive radio techniques could be used to access unused TV spectrum in the US while protecting existing primary users. It analyzes the FCC's proposal to allow unlicensed secondary access and compares it to alternative market-oriented and non-market policy options. It also examines some key technical challenges for the FCC approach and uncertainties around potential viable applications and market adoption.
Analysis of the impact of personalised music internet service Last.fm on the United Kingdom commercial radio industry and the desperate attempts by some commercial radio stations to emulate the former's DJ-free offerings instead of focusing on its significant loss of audience to BBC radio, written by Grant Goddard for Enders Analysis in July 2007.
Local radio in Portland has 2.2 million listeners in the metro area and southwest Washington. The largest demographic is 35-44 years old at 22%, followed by 25-34 years old at 19%. Time spent listening to radio exceeds all other forms of audio entertainment combined. Radio reaches 8 out of 10 people aged 18-34 daily, more than newspapers and magazines. Local radio helped raise over $20 million for local charities in 2010. Radio and digital media form a dynamic partnership, with each adapting to better reach audiences.
Local radio in Portland has 2.2 million listeners in the metro area, with the largest demographics being ages 35-44 and 25-34. Time spent listening to radio exceeds all other forms of audio entertainment combined. Radio reaches 8 out of 10 people ages 18-34 daily, more than newspapers and magazines. Local radio stations helped raise over $20 million for local charities in 2010. Radio and digital media form a dynamic partnership, with digital platforms adapting to radio and radio expanding its reach through digital.
Estudo elaborado por Quantinet sob encomenda da Acision aponta grande potencial de crescimento da banda larga móvel no Brasil e desafios para a qualidade de entrega do serviço por parte das operadoras de telefonia móvel.
MAVAM - Acision Monitor of Mobile VAS, Argentina Edition, was produced under request of Acision, the leading mobile data company in the world, from Convergencia Research. This study presents the market data about SMS, MMS, mobile broadband, social network, entertainment, mobile payment and others in Argertina.
This document analyzes the market for Sling TV, an over-the-top internet television service. It finds that while Sling TV has competitive prices at $30/month, it lacks local channels that competitors offer. Sling TV lost 281,000 subscribers in Q1 2020 due to the pandemic. The document recommends that Sling TV partner with mobile carriers to boost its reach through 5G networks, expand its à la carte offerings to differentiate itself, and continue its competitive pricing strategy.
Social networking Web sites and services have become primary communication media for a new generation of digitally aware consumers, competing with traditional telecommunications for "share of voice." To compete effectively over the long term, CSPs will need to take bold, significant steps to embrace the emerging broader definition of communications.
The document discusses media institutions and audiences in relation to newspapers. It covers newspaper ownership, convergence of platforms, changing technologies, proliferation of content, and how these impact both institutions and audiences. Key points include how technology has made newspapers more efficient but audiences are declining. Online newspapers allow customization and constant updates but it's unclear if people will pay for digital content. Web traffic and unique visitors to newspaper websites now exceed print circulation figures. [END SUMMARY]
Presentation provides insight and statistics into the use and penetration on mobile in EU5 countries.
This document summarizes the online landscape in Japan. It notes that Japan has over 70 million internet users and 80 million cell phone subscribers, many of whom access the internet via their phones. It then focuses on the Yomiuri Shimbun newspaper, which publishes 10 million copies daily and launched an online version called Yomiuri On Line in 1995, which now receives over 200 million page views per month. It also discusses Keitai Yomiuri, the cell phone version of the newspaper's content which has over 300,000 subscribers paying $2 per month.
The document provides an overview of mobile internet advertising in the UK. It discusses how mobile advertising is similar to traditional internet advertising but also has key differences due to mobile devices having smaller screens, slower connections, and being used on the move. It also examines the importance of mobile phones in daily life for many UK residents and how mobile internet usage is growing, especially among younger demographics. Mobile advertising opportunities are emerging through banner ads, search, and video as the mobile internet market continues to develop in the UK.
The document discusses Uber and how it is one of the greatest innovations of Silicon Valley. It describes how Uber operates as a global ridesharing service using a smartphone app to arrange rides, with features like flexible pricing, no need to tip, and fast growth with over 300% annual growth rate. Uber's infrastructure allows users to get a ride anywhere within minutes and the company has seen over $1 billion in annual revenue from its top markets like New York City and San Francisco. The document contrasts Uber with the traditional taxi industry and other competitors like Lyft.
in this presentation list early Cloud Computing lawsuits and results to present the growth and future of Cloud Computing
This document outlines a mobile integration plan for an organization called MCDM Mobile Communication & Technology. It proposes expanding their existing non-mobile marketing channels by developing a mobile media channel including a mobile community group, text messaging for announcements and tips, and mobile applications like a classroom, calendar, dictionary, and campaign app. The plan identifies challenges of international connections and developing a profitable mobile business model. Success will be measured by completion rates in the classroom app and size of the mobile community group.
The document outlines the marketing strategy for XiaoYeZi Tea House, a tea house located in Kirkland, Washington. It discusses the tea house's introduction, products including various teas and snacks, target audience of Chinese immigrants, US residents interested in Chinese culture, and tourists. It also analyzes competitors like bubble tea and coffee shops, and proposes marketing activities like distributing flyers to local campuses, promoting through word of mouth, using social media and email campaigns, and purchasing Google keywords and Groupon deals. The goal is to connect with the local Chinese community and others interested in Chinese tea culture.
The document discusses Uber and how it is one of the greatest innovations of Silicon Valley. It describes how Uber operates as a global ridesharing service using a smartphone app to arrange rides, with features like flexible pricing, no need to tip, and fast growth with over 300% annual growth rate. Uber's infrastructure allows users to get a ride anywhere within minutes and the company has seen over $1 billion in annual revenue from its top markets like New York City and San Francisco. The document contrasts Uber with the traditional taxi industry and other competitors like Lyft.
This document discusses a study on consumer adoption of mobile TV. The study examines psychological flow and media content using an extended Technology Acceptance Model (TAM). It conducted surveys of over 200 people in Korea's mobile market. The document introduces the research article, outlines the theory and agenda, and discusses how the learning can apply to daily life.
This document discusses the importance and process of developing a professional portfolio. A professional portfolio showcases accomplishments and skills to potential employers. It recommends collecting work samples, resumes, references, and other evidence of skills. The document then reviews portfolios of different designers and provides examples of good portfolio structures and designs. It suggests choosing design tools like Microsoft Expression and walking through the process of wireframing, designing, and coding a portfolio. Developing a strong professional online portfolio provides opportunities to showcase skills and experience to employers in various industries.