Publicity
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Recent papers in Publicity
Vrednovanje zapisa sastavni je dio stručnih aktivnosti arhiva usmjerenih na odabir za dugotrajno očuvanje zapisa koji imaju trajnu vrijednost za kulturu, povijest, znanost ili druge djelatnosti, te za zaštitu i ostvarivanje prava i... more
C’est en supposant l’existence de la richesse interactionnelle des espaces publics que nous analysons, dans cet article, les flux de circulation contemporains des centres commerciaux comme étant l’expression d’une certaine socialité.... more
SEGMAPUB est un nouveau service de l'agence web segmalog spécialisé dans la publicité sur internet en Tunisie :Facebook, google, twitter, youtube, ...
Autora: Gisela G. S. Castro. Colaboradoras: Beatriz Braga Bezerra, Gracy Cristina Astolpho Duarte, Juliana Acquarone da Rocha, Luciana da Silva Correa, Kareen Regina Terenzzo e Tania Zahar Miné. Sinopse: Como se sabe, os meios de... more
After its emergence in the late nineteenth century, the globalisation of alpinism continued throughout the twentieth century, albeit in a complex, context-dependent manner, with setbacks and different speeds at different levels. This... more
Organizadores: Patricia Bieging e Victor Aquino. A obra parte da experiência estética no conceito do consumo, com o propósito entender a criatividade, novas mídias, e de possibilitar uma visão ampla sobre o momento digital. Editora:... more
The Image Rights (Bailiwick of Guernsey) Ordinance establishes a new form of intellectual property, previously unrecognised in a registrable form. Two key concepts anchor the legislation: (1) the "registered personality", and (2) "images"... more
El trabajo se centra en el estudio de un comercial de Adidas como sistema semiológico y como discurso publicitario. En primer lugar, se pretende describir y caracterizar las figuras retóricas que constituyen el mensaje comercial. Y en... more
This Impact Report identifies and summarises the diverse impacts, resulting from the £500m of UK funding of Science and Technology in 2013, using numerous quantitative metrics and short case study extracts. It shows how the varied... more
La presente comunicación tiene como objetivo principal analizar los distintos discursos que encierra la publicidad audiovisual de reproductores móviles digitales, entre los que se encuentra el mp3, mp4, iPod, teléfonos móviles con opción... more
This paper discusses the rights an individual has to his or her image in the form of a comparative analysis between France & Jordan and how those rights have formulated over time and are protected
Айнура Нияз кызы Пашаева Проблемы публицистики в журнале «Азербайджан» (1953-2010) РЕЗЮМЕ Монография состоит из введения, трех глав, заключения и списка использованной литературы. Во «Введении» обосновывается актуаль¬ность темы,... more
Généralement, les écrits portant sur le phénomène de l'hypersexualisation se cantonnent dans une critique normative et moralisante en fondant, avec raison, leur argument sur les conséquences subjectives vécues par les femmes qui subissent... more
What makes affirmative action morally (un)justified? That is this book’s core question. Its main contribution consists in a meticulous scrutiny of the strength of the six main arguments for—i.e., the compensation, the anti-discrimination,... more
2014년 5월 퀴어문화축제가 신촌 광장에서 열렸다. 동시에 같은 장소에서 반동성애시위를 하는 개신교인들도 있었다. ‘종교의 공공성’이 화두인 가운데, 우리는 공적 영역에서 기독교의 공적 역할에 대한 바람과 희망을 제시하는 “광장에 선 기독교” 대신에 “광장에 선 호모포비아”를 목격할 수 있었다. 이들은 한국사회 공적 영역에서 의견을 제출하고 논쟁거리를 만듦으로써 공공성이 무엇인지를 새롭게 규정하려고 노력한다. 이들은... more
"In this paper we seek to outline some aspects evidencing imaginary’s communicational dimension. This means we need to pay attention to the way collective imagining shapes social reality and how publicity contributes to this process.... more
La retórica tiene su origen en la Grecia clásica, se refiere al estudio y aplicación de figuras del lenguaje con una finalidad persuasiva o estética. Pero el campo de la retórica no se limita al lenguaje verbal, dado que la semiótica ha... more
Part of a larger PhD thesis, this contribution discusses the emerging concerns about privacy and the release of personal information on social network sites (SNSs). With increasing frequency and with particular impact on the youngest age... more
W artykule przedstawiono formy reklamy wydawniczo-księgarskiej. Omówiono czynniki, które miały wpływ na ewolucję reklamy książki, cechy reklamy, przykładową klasyfikację oraz współczesne formy reklamy książki.
La construcción de la imagen femenina, la puesta en escena del cuerpo que se adiestra para el consumo... Continuidades y cambios respecto al siglo XIX.
During the First World War few news stories polarized international opinion as much as the sinking of the RMS Lusitania passenger liner by a German submarine on May 7, 1915. On all fronts, authorities of the Central Powers, Entente, and... more
Promotion is one of the four major elements of the marketing mix. Therefore, an integrated marketing communications (IMC) strategy consisting of a combination of promotional tools could be an essential element of the businesses’ overall... more
mengetahui etika penyiaran penting dalam menyelamatkan dunia siar indonesia
ÖZET: Snowden'ın ifşaatları, Wikileaks'in sızdırdığı belgelerin ışığında küresel bir gözetim sisteminin varlığı ispatlanmıştır. Bu küresel askeri/endüstriyel gözetim sistemi, sosyal ağlardaki verilerin mülkiyeti ve ortaya çıkan diğer... more
The thesis of this essay is that linguistic anthropology is not the study of language. Rather, " language " functions as a permanently problematic, if indispensable, object for linguistic anthropological analysis and thought. This is... more
This study aims to expose the possibilities of building a public space in the university and challenges faced in this endeavor, by treating the subject from a historical perspective as a normative category and through its founding... more
This paper contends the public sphere is a restrictive approach to public action. Despite the dysphoric development of the public sphere in post-modern societies, public action and communicative activity can easily be discerned if one... more
[EDIT: Update October 28th 11:47 UTC: Yesterdays 5-10% drop in numbers has been fixed for me, within 24 hours! Kudos to Academia.edu Support, and good luck to everyone else] A summary of events that have unfolded in between March 11th... more
omo cualquier otro material publicitario, los programas de mano nacieron casi con el mismo cine. Los pioneros construyeron una industria alrededor de los filmes y, desde un primer momento, tomaron conciencia de la importancia que tenía... more
Reklam, Halkla İlişkiler, Duyurum, Kamu Spotu, Muhtemel Reklamcı, Reklamda Karar Organizmaları, Reklam Türleri, Reklam Türleri, Reklam Kategorileri, Reklam Yönetimi, Reklam Planlama, Medya Stratejisi, Propaganda, Halkla İlişkiler... more
Issues of publicity in “Azerbaijan” journal (1953-2010) SUMMARY The monograph consists of “İntroduction”, three chapters, “Conclusion” and “Reference”. The urgency of the theme has been based the ob¬ject, the subject, the aims and... more
Hannah Arendt's fierce critique of sovereignty, along with her excavation of Greek agonism, has gained much traction among critical theorists of international politics who revisit the basic assumptions of conventional international... more